By Matthew Southwell
India-based telecom software company Subex Systems will showcase its RevMax Revenue Maximisation suite at ITU Telecom Africa 2004.
India-based telecom software company Subex Systems will showcase its RevMax Revenue Maximisation suite at ITU Telecom Africa 2004. The suite, aimed at telcos, includes Ranger Fraud Management System and INcharge Revenue Assurance Solution.
“The success of telcos in Africa has redefined the telecom market in this region,” says Subash Menon, president & CEO at Subex Systems. “In fact, Africa was the first region we had earmarked for our global expansion of clientele, after our success in India. Today, we have many clients in this region ranging from Sonatel and Econet Wireless to networks owned by Investcom Holdings,” he explains.
Sudeesh Yezhuvath, COO at Subex Systems, adds: “We’ve have always believed that the African telecommunications sector has tremendous growth potential and the growth it has been exhibiting in the past couple of years bears testimony to this belief. Events such as ITU Telecom Africa 2004 help in showcasing the region’s achievements in the telecom sector and open up opportunities for companies like Subex.”
RevMax offers telecom operators an integrated platform for revenue maximisation solutions that eliminates the need for telcos to invest piecemeal in point solutions. According to Subex, a single platform optimising the IT infrastructure costs significantly less and drives informed, holistic business decisions and course corrections. Operational benefits include streamlined, standards driven end-to-end revenue maximisation workflow across the organisation.
Bangalore-based Subex Systems has a global presence spanning North America, Europe, Africa and Asia. Subex is also among the top ten software product companies in India and went public with an IPO in July 1999. Intel Capital has been a strategic investor in Subex since March 2003. The company also has a raft of alliances in place with major vendors including HP, IBM, Microsoft, Oracle and Sun Microsystems.