By Andy Sambidge
Biz-events says Jan figures up 41% on previous record as firms start to reinvest in staff.
Biz-events, the Middle East corporate team building company, said on Sunday that it had recorded its strongest bookings since 2007 for January, adding that it was a sign that firms were started to invest again in their teams, following cut-backs amid the global downturn.
While many UAE companies experienced their most challenging financial year in 2009, Biz-events said its New Year bookings were a good indicator for 2010.
They showed that companies were more optimistic and prepared to invest in their teams, the company said in a statement.
Participation levels for January increased 41 percent on Biz-events' record breaking New Year period of 2007, it added.
Hazel Jackson, chief executive, said: "What we have seen are companies being more strategic with their team events, which is perfect for us as we're able to work closely to ensure return on investment and longevity from the events they have done."
Jackson, whose company also offers strategic business planning and leadership training, added that team building was one of the most effective tools for engaging employees in initiatives.
"In the second half of 2009 a lot of our clients used team building to engage their de-motivated staff. This quarter, company alignment and improved communication are key drivers for us," she said.
It's good to hear that the symptoms of the 'global financial crisis' are abating in other areas. Here in Australia, our team building business is experiencing a similar surge in business.