Dubai's W Motors unveils Muse autonomous car in Shanghai

Production of the Muse will start in early 2020, with several phases to be rolled out over the coming years
Dubai's W Motors unveils Muse autonomous car in Shanghai
A test fleet of the Muse will be on Dubai roads in specially designated zones starting during Expo 2020, with production of vehicles set to commence in 2023.
By Sam Bridge
Tue 16 Apr 2019 02:05 PM

Dubai-based W Motors and Iconiq Motors have officially unveiled the Muse autonomous car to the world at Auto Shanghai.

The fully-electric self-driving Muse features an advanced infotainment system and smart onboard services, innovative wide screen user interfaces and advanced cloud-computed connectivity.

The production of the Muse will start in early 2020, with several phases to be rolled out over the coming years.

A test fleet of the Muse, which was developed in partnership with sister company Iconiq Motors, will be on Dubai roads in specially designated zones starting during Expo 2020, with production of vehicles set to commence in 2023.

Two large screens and four personal tablets enable individual connectivity while Muse is also equipped with cutting-edge cyber-security and safety systems, a statement said.

The Muse was designed in-house by the W Motors design team and its name derives from the Greek Goddesses of Inspiration. 

With four seats including two swiveling front seats, the car can also be converted into a mobile meeting room via conference mode, W Motors said in the statement.

It added that a team of global technology experts and visionary industry leaders such as Akka Technologies, Magna Steyr and Microsoft USA partnered to bring the project to life.

“Electric and autonomous cars are the future, this is undisputed; it is estimated that electric vehicles will make up a massive 40-50 percent share of the global auto market by 2040, up from around 3 percent today,” said Ralph R Debbas, founder and CEO of W Motors.

“Shared mobility systems will no doubt increasingly dominate city’s future ecosystems, and as a homegrown company, we are proud to be a part of this drive in Dubai,” Debbas added.

Founded in 2012, W Motors is the first developer of high-performance luxury sports cars in the Middle East.

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