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Sun 23 May 2004 04:00 AM

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Tejari and Humansoft join forces

Tejari has outsourced its Middle East training to Humansoft in an attempt to reduce the complexity of its education programmes.

Tejari has outsourced its Middle East training to Humansoft in an attempt to reduce the complexity of its education programmes. The move should allow the online business-to-business (B2B) marketplace to focus on its core business and regional expansion plans, while providing its members with specialised educational courses.

“Following regional expansion, Tejari’s training requirements have mushroomed. That’s why we have handed it over to the professionals to manage it. This way we can focus on delivering our core B2B services to [our] members, plus they will now get the benefit of training from the experts,” explains Nawfal Al-Jourani, marketing director, Tejari

Humansoft will offer a blend of training delivery models, including classroom-based learning, media-based and online training opportunities, plus onsite consultancy. The education company will also work closely with Tejari to develop customised training programmes for its member communities.

Currently, the partnership will offer a one-day course for sellers and a two-day course for buyers, at a cost of US$100 per person per day. An additional benefit for members is that they will have access to other training topics from Humansoft, creating a one-stop shop for developing various office and IT skills.

The alliance with Tejari will enable Humansoft to target a new customer base - Tejari’s 2520 plus corporate clients. To begin with, Humansoft expects to train 300 to 400 companies a year, and this number is expected to grow as Tejari expands regionally.

“The new programme is being rolled out immediately across the whole of the Middle East. We are already in Kuwait, Jordan, Lebanon, Syria and Iraq,” says Al-Jourani.

“When things are stabilised in Iraq we are expecting a huge volume of procurement operations there… One of the reasons we selected Humansoft as a partner is its strong presence throughout the Arab world,” he adds.

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