By Staff writer
Tesco, the UK’s biggest retail group, is launching Tesco Direct, a service that will allow customers to order non-food items including furniture and kitchenware, for home delivery.
More than 8,000 products will be available from beds and sofas through to electrical items, cameras, bikes and golf clubs, giving customers more products at lower prices.
Customers can choose the product they want on a new website or from a catalogue and can then order on-line via the tesco.com website, by phone or in selected stores at the new Tesco Direct desks.
Tesco will become the first ever supermarket to offer next-day delivery on non-food items and to give the option of a two-hour time slot for the home delivery of smaller items. Customers can also choose to pick their order up from selected stores the next day. Furthermore, customers will not have to wait weeks for larger items such as furniture, which will be delivered within five to ten days.
Andrew Higginson, Tesco’s finance and strategy director said: “Our customers have told us they not only want easier access to our non-food products, but they would love to see a bigger range too. Currently only around a quarter of UK shoppers are able to get to a Tesco Extra store easily so Tesco Direct will make our non-food products more accessible than ever before.
“Tesco Direct will have more breadth and depth and all at the great value prices that our customers have come to expect from us,” he added.
“Convenience is increasingly important to our customers and we believe that offering new ways to order and a wider range of products will be really popular with our customers.
“More single person households, an ageing population, as well as more city-centre living are all factors affecting the changing face of retail in the UK. We all have less time and tend to live more spontaneously today, which means that we are less likely to plan our shopping the way we used to. Our focus is on making life easier for customers,” Higginson added.