Road safety group wins award for UAE seat belt law campaign

Prince Michael of Kent presents award to RoadSafetyUAE for lobbying for the introduction of a seat belt law in the UAE
Road safety group wins award for UAE seat belt law campaign
The award is presented to companies and organisations in recognition of their outstanding contribution to improving road safety.
By Sam Bridge
Sat 22 Dec 2018 10:50 AM

A UAE-based road safety group has received one of the most prestigious road safety awards from Prince Michael of Kent at a ceremony in London.

The UK royal honoured RoadSafetyUAE with the Prince Michael of Kent International Road Safety Award at The Savoy.

The award is presented to companies and organisations in recognition of their outstanding contribution to improving road safety.

RoadSafetyUAE’s recognition was related to its lobbying for the introduction of a seat belt law in the UAE.

Prince Michael said in a statement: “This is a fine example of the work of an NGO in encouraging a government to act.”

“To receive the most prestigious road safety award in the world was beyond our imagination when we founded RoadSafetyUAE five years ago,” added Thomas Edelmann, founder and managing director of RoadSafetyUAE.

RoadSafetyUAE, jointly with i-Insured/QIC, commissioned a comprehensive seat belt study in February 2017. The initiative sought to expand the existing ‘front-row only seat belt law’ to a ‘holistic seat belt law’ which includes passengers in the back seats.

The UAE Holistic Seat Belt Law was implemented on July 1 2017.

Edelmann said: “In our view, the introduction of the holistic seat belt law has been the single most important development affecting UAE’s road traffic safety in many, many years.

"We continue to believe that a research-based approach is the most effective way to raise awareness and spur regulatory improvements, and will ultimately contribute to making our roads safer,” he added.

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