Like Careem and Uber, Wow allows users to order a ride to pick them up and take them to a particular destination
Wow Electronic Transport Services will join Careem and Uber on the roads of Dubai after receiving approval from Dubai’s Roads and Transport Authority (RTA) to begin operations, the company has announced.
Like other ride-hailing apps, Wow allows users to order a ride to pick them up and take them to a particular destination.
In a statement late last week, Wow announced that it had completed contractual requirement with RTA and received approval to begin operations from late January.
In a statement, WOW said that it began operations on Saturday, February 22.
“We are soon to be out with a new trend of e-hailing available to every [resident], so hurry up and get ready to enjoy your first ride with WOW now,” a company spokesperson said.
Similar to Careem and Uber, Wow has a variety of options varying in sizes and budgets, including ‘Wow stretch limo, Wow ladies, Wow VIP, and others. Fare estimates can be found at the company’s website at www.wowets.com.
With headquarters in both the US, UK and Dubai, Wow currently operates in France, Pakistan and four cities in the US, as well as Dubai.
The firm has said it plans to expand to “most” major cities in the Americas, Europe, Africa, Australia, the Middle East and South Asia.