Rove hotel brand plans debut in Ras Al Khaimah

Emaar-backed midscale hospitality brand announces 450-room project to open on Al Marjan Island
Rove hotel brand plans debut in Ras Al Khaimah
By Staff writer
Thu 19 Apr 2018 02:02 PM

Rove Hotels, the midscale hotel brand, on Thursday announced its expansion to Ras Al Khaimah, with the first Rove hotel in the emirate in Al Marjan Island.

A four-island development, Al Marjan Island is at the heart of Ras Al Khaimah’s transformational growth, extending 4.5km into the sea and covering an area of 2.7 sq km.

Rove Al Marjan Island will be the first midscale hotel in the mega-development and will serve the value-conscious new generation of leisure travellers, a statement said.

Olivier Harnisch, CEO of Emaar Hospitality Group which operates the brand as part of a joint venture, said: “We are thankful to the government of Ras Al Khaimah and Al Marjan Island for the opportunity to showcase Rove Hotels in the most prestigious master-planned development in the emirate.”

Paul Bridger, corporate director of operations of Rove Hotels, added: “Rove Al Marjan Island is a strategic fit to our ambition of offering the Rove experience to new locations within the UAE. With its booming tourism sector, Ras Al Khaimah welcomes visitors from all over the world, and the upcoming Rove hotel will serve the young and young at heart travellers with our focus on providing reliable, modern, fuss-free and super-efficient service.”

According to reports, over 15,000 hotel units are required in the next seven years to serve the growth in tourist arrivals to Ras Al Khaimah, which recorded an increase of 19 percent in 2017. Tourist arrivals are set to grow from 1 million this year to over 2.9 million annually by 2025, according to the Ras Al Khaimah Tourism Development Authority.

Rove Al Marjan Island will have 450 rooms, a beach club concept, 24-hour convenience store, outdoor pool, a 24-hour gym, a 24-hour self-service laundromat.

Rove Al Marjan Island will also feature The Daily, an all-day restaurant that serves international flavours. The hotel will also offer convenient meeting facilities.

Rove Hotels has five operational hotels in Dubai – Rove Downtown, Rove City Centre, Rove Healthcare City, Rove Trade Centre and Rove Dubai Marina. Several Rove Hotels are being planned in Dubai and other locations in the UAE as well as in Saudi Arabia.

Al Marjan Island will eventually feature 7.8km of beaches, 23km of waterfront, 6,500 residential units, 8,000 hotel rooms, 400-room wellness retreats and 600 holiday villas.

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