AccorHotels has announced the signing of a management agreement with the Oman Tourism Development Company (OMRAN) to open the first ibis Styles in Oman.
The 280-room economy ibis Styles Muscat will be located within the new Oman Convention & Exhibition Centre (OCEC) master development in Madinat al Irfan.
Ibis Styles Muscat will be the first internationally branded economy hotel in the OCEC master development, strengthening AccorHotels’ presence in the Sultanate of Oman. The hotel aims to open in 2020.
Developed by OMRAN, OCEC is Oman’s largest and only dedicated meeting, conference, incentive and exhibition destination with advanced design and state of the art convention infrastructure.
OCEC, which opened over a year ago, forms part of phase one of the Madinat Al-Irfan, a project aimed at establishing a new urban centre within Muscat.
Olivier Granet, CEO of AccorHotels Middle East and Africa (MEA), said: “I am excited to announce that ibis Styles Muscat will be the first of its kind in Oman... Our new partnership with OMRAN will also allow us to further explore growth opportunities and to contribute towards the development of the travel and tourism sector in the country.”
Peter Walichnowski, CEO of OMRAN, added: “This partnership with AccorHotels to introduce ibis Styles to Oman remains in line with our wider strategy to grow and fully develop the tourism and travel sector in the country.
"As a brand, ibis Styles has been successful as an innovative, lifestyle driven mid-market hotel concept, targeting a demand segment that has a lot of unexplored potential in Muscat. We are confident that the brand will be well received by international and domestic, business and leisure-driven guests alike.”
AccorHotels has eight hotels under operation and in the pipeline in Oman. The committed network in the Middle East and Africa is over 300 hotels, representing 80,000 rooms across 30 countries in the region.
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