Emaar completes $84m revamp of historic Egyptian hotel

Al Alamein Hotel now among the finest resorts along the Mediterranean, says Emaar's hospitality unit
Emaar completes $84m revamp of historic Egyptian hotel
By Sam Bridge
Tue 17 Jul 2018 01:57 PM

The historic Al Alamein Hotel has officially reopened after a major facelift by Emaar Hospitality Group which said the property is now among the finest resorts along the Mediterranean.

Situated in the picturesque setting of Sidi Abdel Rahman Bay in Egypt, the hotel's refurbished retro-modern interiors hark back to the glory days of the 1960s, when the resort first opened.

"The refurbishment of Al Alamein Hotel provides an example of our determination to offer a hotel that is on a par with, or rather superior to, world-class resorts," said Mohamed Alabbar, chairman of Emaar.

"We strive for nothing less than the highest global standards for our customers and our developments in Egypt including Al Alamein Hotel, which renovation costs totalled EGP1.5 billion ($84 million)," he added.

While the building stays true to its rich heritage, visitors can expect modern comfort and style everywhere, from the bar and restaurants to the corridors and rooms, Alabbar said.

The hotel is home to the renowned Umbrellas sculpture by Greek artist George Zongolopoulos, a poetic structure which is one of the most photographed modern sculptures worldwide and was first displayed at the Venice Biennale in 1995.

The hotel also boasts a collection of art works and sculptures by a large number of local and global artists, including an iconic mosaic mural of late legendary Egyptian singer Om Kolthoum.

Al Alamein Hotel is part of a residential and tourist community that Emaar is developing in Marassi, the company's flagship Mediterranean landmark in Egypt.

These include several hotels already launched such as Vida Marassi Marina, Address Marassi Beach Resort and Address Marassi Golf Resort + Spa. Marassi will be home to seven luxury hotels with up to 3,000 rooms.

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