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Sat 2 Feb 2019 02:04 AM

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Hotel giant hires senior exec to drive Middle East growth

Marriott International has appointed Jerome Briet as its new chief development officer for the Middle East and Africa

Hotel giant hires senior exec to drive Middle East growth
Marriott currently operates 250 properties across the Middle East and Africa with a development pipeline of over 110 new properties scheduled to open in the next five years.

Hotel giant Marriott International has appointed Jerome Briet as its new chief development officer for the Middle East and Africa. 

Briet will oversee and drive the company’s growth through new-build, conversion and franchise opportunities across new and established markets in the region.

Briet replaces Samir Baidas who announced he would move on from his current role to focus on his family business but will remain as a development consultant for Marriott International.

His appointment comes as Marriott currently operates 250 properties across the Middle East and Africa with a development pipeline of over 110 new properties scheduled to open in the next five years.

Tony Capuano, executive vice president and global chief development officer, Marriott International, said: “Jerome will be instrumental in driving our growth trajectory and extending our market leadership in the Middle East and Africa while supporting our overall global development vision.”

Alex Kyriakidis, president and managing director, Middle East and Africa, Marriott International added: “The Middle East and Africa is a dynamic region that continues to present great opportunities for us to grow and diversify our brand portfolio across new and established markets. Under Jerome’s leadership, we look forward to building on the positive momentum and results our team has achieved over the past years.”

Briet first joined Marriott International in 2012 and has since signed more than 6,000 rooms across the Middle East & Africa, including iconic properties such as the Bulgari Resort & Residences Dubai, Renaissance Downtown Hotel, Dubai, Marriott Hotel & Resort Palm Jumeirah and The Ritz-Carlton properties in Ras Al Khaimah (Al Wadi and Al Hamra).

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