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Mon 24 Feb 2020 04:31 PM

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How Abu Dhabi aims to grow cruise tourism during 2020

Department of Culture and Tourism - Abu Dhabi plans to attract at least 556,000 cruise visitors and 80 superyachts in 2020

How Abu Dhabi aims to grow cruise tourism during 2020

The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) has announced a number of key maritime initiatives for 2020 to further boost tourism in the sector.

The activities cover both the cruise and yachting sectors, in an effort to attract at least 556,000 cruise visitors and 80 superyachts in 2020.

Maritime tourism in Abu Dhabi witnessed a record-breaking year last year with 518,000 cruise visitors, up 46 percent compared to 2018 while the number of cruise calls increased by 43 percent to 193.

“The success we have achieved in the past year is a testament to Abu Dhabi’s position as a world-class hub for maritime tourism,” said Ali Hassan Al Shaiba, acting executive director of Tourism and Marketing at DCT Abu Dhabi.

“For 2020, we will build on this success to attract even more businesses and tourists to the UAE capital and to continue to provide them with exceptional service and extraordinary experiences. Our goal is to improve navigation and accessibility, provide unrivalled luxury and service, and encourage tourists to explore Abu Dhabi and its diverse offerings.”

Noura Rashid Al Dhaheri, director of Cruise Business at Abu Dhabi Ports, added that Abu Dhabi is also set to ramp up destination development efforts to further grow maritime tourism in the UAE capital in 2020.

As part of its strategy, DCT Abu Dhabi has announced a number of initiatives that will take place throughout the year to include local events and projects as well as participation in international events to promote the destination to global audiences.

Abu Dhabi is also seeing the development of several landmark projects and events in this sector. Among the most prominent is Al Qana, the 2.4km canal project, which is set to open later this year.

The newly opened Marsa Mina at Mina Zayed Port will also be hosting a number of family entertainment events and activities to provide cruise tourists with memorable experiences during their visits to the capital.

In the coming months, Abu Dhabi’s cruise terminals will see the return dockings of top cruise liners including MSC Bellissima, MSC Lirica, AIDAprima, Costa Diadema, MS Jewel of the Seas, MV Horizon, and Mein Schiff 5.

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