The online event will focus on emerging trends and opportunities as well as the challenges faced by the travel and tourism sector amid the coronavirus pandemic
The organisers of the postponed Arabian Travel Market have announced that ‘ATM Virtual’ will take place between June 1 and 3, it was announced on Wednesday.
The online event will focus on emerging trends and opportunities as well as the challenges faced by the travel and tourism sector amid the coronavirus pandemic.
“Our debut virtual event provides us with the opportunity to work closely with the ATM community and ensure that we can support the travel and tourism industry in rebounding as quickly and efficiently as possible,” said Danielle Curtis, exhibition director ME, Arabian Travel Market.
“We will address the impact the global health pandemic has had on the travel and tourism industry and discuss a road map to recovery, identifying the trends shaping the future of the industry and the ‘new normal’ that lies ahead,” he added.
ATM Virtual will include webinars, live conference sessions, roundtables, speed networking events and one-to-one meetings.
Each day will have four high-level sessions, with topics including tourism strategies, the hotel landscape post covid-19 and emerging technology and sustainability trends.
In addition to ATM Virtual, the WTM Portfolio has launched a new online portal – the WTM Global Hub – which went live on April 23.
The portal was set up to connect industry insiders around the world, and will offers news and advise to ATM exhibitors, buyers and others in the travel industry.