By Andy Sambidge
Food operator says it will open 10 new outlets in sultanate; first two will launch in Muscat later this year
UAE-based food operator Just Falafel on Tuesday announced plans to increase its presence in Oman with a deal to open 10 new outlets.
The new stores will be located throughout the country, with the first two restaurants centered around Muscat, the company said in a statement.
"The growing popularity of Oman as a tourist destination in addition to its burgeoning local population is a perfect place for the growing brand," the statement added.
Just Falafel said it has partnered with conglomerate The Sultan Group for the expansion.
It added that it plans to have two restaurants open by the end of this year in Muscat, with the full portfolio expected to be complete in the next couple of years.
Just Falafel also announced it has expanded in Australia by opening its doors in the country's largest railway station in Sydney.
The food company also said it has opened its first store In Toronto, with the restaurant located close to the famous Yonge Street.
Last month, Just Falafel announced the signing of a deal to roll out 10 new stores in Texas, as part of its aggressive expansion plans in the United States.
The expansion will see restaurants opening initially in Houston, followed by further stores in Austin.