UAE and Saudi consumers spent nearly $7 billion on beauty products in 2015

Figures set to increase by 8% in 2016, according to market research firm Euromonitor International
UAE and Saudi consumers spent nearly $7 billion on beauty products in 2015
By Lubna Hamdan
Thu 28 Jan 2016 11:06 AM

UAE and Saudi consumers spent $6.85 billion on beauty and personal care products in 2015, according to market research firm Euromonitor International.

Figures revealed that UAE and Saudi shoppers spent $1.64 billion and $5.21 billion respectively on beauty products last year.

The countries overall spending is set to rise by eight percent in 2016 to reach $7.4 billion.

In the UAE, shoppers spent $423 million on fragrances, $258 million on haircare, $168 million on colour cosmetics, and $165 million on skincare.

In Saudi Arabia, they spent $1.7 billion on fragrances, $697 million on haircare, $635 million on skincare, and $503 million on colour cosmetics.

The two countries make up a quarter of the Middle East and African beauty and personal care market.

The region’s market was worth $27.1 billion in 2015, a 5.4 percent rise from 2014.

The latter comes as the region has overtaken Latin America as the world’s fastest growing beauty and personal care market.

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