The announcement comes at a time in which the e-commerce landscape is heating up, following the $800 million deal between Souq and Amazon and Emaar Malls Group’s 51 percent acquisition of Namshi.
But what does this mean for the region’s consumers? Is the local e-commerce sector on the cusp of a massive boom?
For more on the story visit.
(Source: Arabianbusiness.com YouTube channel)