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Sun 1 Apr 2007 05:40 PM

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Vizrt to unveil MAM solution at NAB

At NAB this year, Vizrt will introduce Viz|Video Hub, an intuitive plug-and-play media asset management solution.

At NAB this year, Vizrt will introduce Viz|Video Hub, an intuitive plug-and-play media asset management solution. Based upon Ardendo's Ardome media asset management software, Viz|Video Hub allows customers to easily access video clips, stills, graphics and audio clips from a standard PC.

Viz|Video Hub is an easy-to-use system, designed for the demanding pace of a newsroom or the flexible workflow of a production company. It provides users with direct access to the most powerful search options, most recent material, best search options, and pre-editing functions - resulting in a significantly faster workflow.

Viz|Video Hub will integrate with existing Vizrt software such as Viz|Content Pilot content management and Viz|Trio CG. This integration makes it possible to search for video clips from graphical templates just as users would search for images or data elements from a newsroom system or directly from Viz|Trio and Viz|Content Pilot.

Viz|Video Hub can scale to offer a media asset management solution to a large broadcast facility or smaller multi-media outfits.

Technical project manager for Vizrt Viz|Video Hub, Tim Child, says the need for an easily deployed and scaleable system has been factored into the product's evolution. "We've taken a successful media management system and made it easy to deploy, while maintaining scalability. What was an intensive integration process has been replaced by easy configuration screens, allowing customers to start using it right away."

Viz|Video Hub uses industry-standard metadata fields based upon the Dublin Core Metadata Initiative (DCMI). Fields for title and a brief synopsis of the clip stored are pre-defined. "Retrieval is fast and easy with Viz|Video Hub," says Child. "A user can search through the search engine with free text, Boolean commands and keywords. The back and forth between library archivists and production is eliminated because the user can access the system themselves, search for what they need, and get right back to work."

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