By Salma Awwad
The second edition of the event will take place at Dubai Mall from October 30 to November 1, 2014
The second edition of Vogue Fashion Dubai Experience will be held at The Dubai Mall, from October 30 to November 1, 2014, organisers have confirmed.
Emaar’s flagship fashion event will promote 20 emerging young talents, scouted and selected by Vogue Italia and BySymphony.com.
The three day showcase will feature exclusive in-store activations, the participation of over 300 outlets, live music entertainment and panel discussions with young designers among highlights.
Eight established international talents have also been selected by Vogue Italia and will display their newest collections during the event.
Franca Sozzani, editor-in-chief of Vogue Italia, said: “We are extremely excited about the second Vogue Fashion Dubai Experience. Last year was a huge success in terms of attendees, talents, and funds that were raised.”
“The Dubai Mall is a fashion world. Vogue Italia is the fashion magazine. To make an event together means to welcome all the people who love fashion, and also to give an opportunity to young talents to show their creativity. This confirms once more that Vogue Italia and The Dubai Mall have vision in common; not only do we share a passion for fashion, but also a commitment to give back to the communities we serve in,” she added.
The Dubai Mall is the world’s most visited shopping and entertainment destination, with over 75 million visitors in 2013. The talent-scouting competition for this year’s new talents is curated by Vogue Italia, in partnership with BySymphony.com, and will identify promising young designers.For all the latest fashion trends from the UAE and Gulf countries, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page, which is updated daily.