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Sun 19 Dec 2004 04:00 AM

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Waseet weighs up server move

Saudi PC assembler Waseet is considering plans to produce servers in 2005 as demand from local SMBs grows rapidly. Waseet is also talking to Taiwanese contract assemblers with a view to producing Waseet-branded notebooks as well.

Saudi PC assembler Waseet is considering plans to produce servers in 2005 as demand from local small and medium businesses (SMBs) grows rapidly. Waseet is also talking to Taiwanese contract assemblers with a view to producing Waseet-branded notebooks as well.

“The Saudi market is leaning towards custom-built servers which are much more competitively priced compared to branded equivalents,” said Sheikh Nazir Ahmed, sales manager at Waseet. “We have an established desktop assembly division and we are very excited about developing a server segment for our Vtech brand.”

Intel has been pushing hard for regional assemblers to enter the server market. Branded vendors have been active pushing hard to pitch their products to the SMB segment, but despite the intense competition Ahmed is confident of success.

“We have a large customer base who have confidence in our offerings as well as support from Intel who certify all of our offerings to reassure end-users. There are still margins to be had in the IT industry if you focus on the right segment, and servers is one area where there is room for expansion.”

Waseet currently resells notebooks for other vendors and has witnessed this part of the business account for 80% of all PC unit sales in 2004. With this in mind, the company is keen to stamp its own brand authority on the space with the launch of Waseet-branded notebooks a real possibility in 2005.

“We have been seeking an Asian partner for some time with the clout to supply us with sufficient supplies for the Saudi market. Talks are still ongoing and we’d like to get this setup finalised soon for production in 2005,” concluded Ahmed.

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