By Staff writer
Hard drive vendor Western Digital is bidding to curry favour with North African system builders and resellers by opening a service centre in Egypt. The firm’s new “fully-fledged” centre, which is stationed in Cairo, is designed to slash the time it takes to address the service requirements of partners in the region.
The centre will act as a hub for the vendor to handle malfunctioning or defective drives in the same way that it already does at an existing facility in Jebel Ali, UAE. Western Digital will now be able to receive faulty hard drives from authorised partners, validate the warranty terms and issue a Return Merchandise Authorisation (RMA) number to the distributor, which in turn will get a credit note or replacement drive.
Hafeez Khawaja, senior regional director MEA and South Asia at Western Digital, claimed the move marks “a commitment to increase customer satisfaction” by making it easier for partners to work with the vendor. “The idea behind opening this new service centre was to provide our customers in North Africa a best-in-class value proposition in terms of after-sales service.”