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Mon 29 Sep 2014 01:50 PM

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Wellness firm launches obesity camps in the UAE

VLCC says it will offer free health, wellness and medical tests to their clients and their family members

Wellness firm launches obesity camps in the UAE
(Getty Images - Photo for illustrative purpose only)

VLCC, the wellness brand operating in Middle East and South Asia, on Monday said it has launched health camps to fight the growing issue of obesity in the UAE.

Observing World Heart Day, VLCC said it aims to create awareness about the adverse effects of obesity on the heart by offering free health, wellness and medical tests to their clients and their family members.

The camp will run across VLCC centres in the UAE until the first week of October, the company said in a statement.

Prafull Dwivedi, CEO, VLCC International, said: "We are very pleased to run these health camps by which we can urge people to be proactive about their health, conduct health check-ups and make a positive change in their lives."

He added: "Obesity is a major threat to society today as it is both the cause as well as the symptom of major diseases. When it comes to the heart especially, obesity can lead to a lot of diseases such as blockages in the heart, cardiac arrest and heart-attack."

As part of the wellness camps, VLCC said it is conducting free cholesterol, blood sugar and blood pressure tests across its centres in the UAE.

VLCC currently operates ain 120 cities in 16 countries through its VLCC Slimming, Beauty & Fitness Centres, the VLCC Institutes of Beauty & Nutrition and the VLCC Personal Care line of skin-care, body-care and hair-care products.

Earlier this month, it was reported that all schools in the UAE must follow healthy nutritional guidelines from this academic year as part of the crackdown on child obesity.

Dr Wafa Ayesh, director of clinical nutrition at the DHA, said that the guidelines will help tackle the problem of childhood obesity by ensuring children have access to nutritional foods every day.

From this academic year, starting this month, all UAE schools must ensure they follow detailed guidelines to force both suppliers and school canteens to provide healthy foods for school children.

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