Etisalat, Dubizzle among top UAE Google searches

Search engine releases annual Zeitgeist report for the UAE, Saudi Arabia and Egypt
Google has released its annual Zeitgeist report on searches in the UAE, Saudi and Egypt
By Andy Sambidge
Sat 17 Dec 2011 10:10 AM

Emirates Airline, Etisalat and Dubizzle all featured in the fastest rising words used to Google search in the UAE during 2011, the internet giant has said.

Its annual Zeitgeist report showed the fastest rising searches for the UAE, Saudi Arabia and Egypt as well as global searches.

In the UAE, Facebook was the number one trending word used in Google, followed by Cricket live and Dubizzle.

Samsung, Al Jazeera also featured in the list of the top 10 fastest rising words, Google said in a statement.

Overall, Dubai was the top search word used in the UAE, it added.

In Egypt, phrases like Jan 25th Revolution, Tahrir square and Mubarak's trial were all predictably in the top 10, while hafiz (a Ministry of Labour website), Al Arabiya and Al Jazeera also ranked highly in Saudi Arabia.

Hafiz relates to a national programmed aimed at job-seekers in the kingdom, where unemployment among Saudi nationals has prompted officials to launch TV ads encouraging citizens to find jobs.

Also popular in Saudi Arabia was Qalb Qalb (Heart heart), relating to a song by Mohamed Al Salem and Sponge Bob.

Mohammad Mourad, Google Gulf regional manager, said: "Everyday we get more than one billion searches on Google for information worldwide, and the UAE in particular is the third-fastest growing country in the MENA region in terms of search queries."

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