Company: Omnicom Media Group
Designation: CEO MENA
Country: UAE (Lebanon)
The last year has been a busy one at Omnicom Media Group.
The company has focused its energy on talent, something demonstrated by its ranking in the list of best companies to work for in the UAE for the second year running. With the launch of Resolution, which specialises in performance marketing, including search, programmatic buying and social/mobile advertising, the group is capitalising on a significant growth in demand for such services from brands. Thanks to organic growth, but also new account wins, including McDonald’s, IKEA in Egypt, Qnbn, Bentley, Mubadala or Sony Mobile, Omnicom Media Group has registered a healthy rise in revenues.
Monitoring sources report a growth of more than 30 percent to $2.5bn. Its two communications agency networks, OMD and PHD, have innovated with the introduction of new operating systems and shared their intellectual property through events such as OMD Predicts and PHD BrainScape.
The group’s CSR programme, which is founded on the pillars of the environment, corporate behaviour and the community, saw Khouri become a board member of START, a non-profit organisation established by Art Dubai and the Al Madad Foundation, and of Injaz-UAE, an organisation dedicated to educating students about workforce readiness, entrepreneurship and financial literacy.