The forthcoming global conference on coffee industry in Dubai is expected to draw a huge response, with the number of visitors to double this year, organizers said.
The event has already seen registration of more than 1,500 international, regional, and local companies and brands, according to DXB Live, which is co-hosting the conference with Specialty Coffee Association.
The exhibition will be held at Za’beel Halls 5 and 6 at the Dubai World Trade Centre (DWTC).
Hosted for the second year in a row in Dubai, this year’s edition will bring together the industry’s leaders and experts, including farmers, merchants, brewers, distributors, SMEs, café owners, breweries, hotels, baristas, and coffee enthusiasts and connoisseurs from around the world to explore new opportunities in the sector.
The event seeks to build on the success of last year’s event, which saw 6,000 trade visitors. Dubai is the first city outside the USA and Europe to host the global event.
About 30 countries, including Brazil, Greece, France, Colombia, Turkey, Switzerland, India, China and the UK, will be participating in this year’s exhibition.
Khalid Al Hammadi, senior vice president at DXB LIVE, said the World of Coffee Dubai will further raise the emirate’s stature as a regional and global hub for the coffee industry.
“This exhibition will support the trade, economic, and tourism sectors in the country and add to Dubai’s profile as a leading global destination for business, investment and tourism.
“The massive response the event has received from industry stakeholders from around the world reflects the confidence of the global community in Dubai’s role as a trading hub and a centre for coffee,” he said.
Dubai’s strategic location and its ability to provide world-class trade-enabling services make it a major hub that connects some of the globe’s major coffee producing nations with fast-growing, high-value consumer markets in the Middle East and Europe.
The Middle East & Africa coffee market is projected to grow at a CAGR of 7.5 percent between 2022 and 2027, while the UAE coffee market is expected to grow at a CAGR of 8.3 percent between 2021 and 2027.
Visitors to World of Coffee Dubai 2023 will have the opportunity to participate in many unique events and activities including the cupping room, brew bar, and roasters village.
Apart from workshops and lectures, the event will also feature a number of competitions including the UAE National Barista Championship, the Coffee Design Award and the Best New Product competition.
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