Spartan Race Middle East hosted its From Dawn ‘Til Dusk event on April 19 at The Arena, Bab Al Shams, attracting more than 5,500 participants and spectators to what organisers called “one of the region’s most immersive and challenging race-day experiences to date.”
The event, set in a Colosseum-inspired arena against the desert backdrop of Bab Al Shams, featured race waves from morning through evening.
Competitors participated in the 5km Sprint with 20 obstacles, the 10km Super with 25 obstacles, and the 1-3km Kids Race.
Corporate teams test leadership skills at Spartan Race Bab Al Shams event
Corporate participation emerged as a key feature of the April event, with teams from Oracle, Boston Consulting Group, Fiji Water, Del Monte, BRF, Kerzner International, and Dubai Government entities taking part.
These teams “embraced the Spartan course not merely as a race, but as an opportunity to deepen relationships, challenge leadership skills, and engage in meaningful team-building outside traditional office settings,” the organisers said in a statement.
“Spartan’s unique race format, demanding both physical endurance and mental fortitude, mirrors the high-pressure challenges faced by leadership teams across the business world,” the statement added.
Spartan Race Middle East positions its corporate categories as “strategic platforms for leadership development, employee engagement, and organisational wellbeing,” with teams facing obstacles that required “real-time decision-making, clear communication, and mutual trust.”
Beyond the physical challenges, the event offered a festival atmosphere with recovery, relaxation, and celebration options.
The Festival Village featured food and beverage options from brands including Pickl, Allo Beirut, Gino’s Deli, Costa, and Red Bull.
Additional amenities included complimentary ice baths, recovery zones, shaded cool-down areas, gaming lounges, and live entertainment for all attendees.
“Whether racing for personal goals, strengthening team bonds, or supporting from the sidelines, Spartan Race Middle East’s From Dawn ‘Til Dusk stands as a testament to the power of challenge, commitment, and community,” the statement added.
For further information, marketing enquiries, or partnership opportunities, please contact:
Ross Moyles
Marketing Manager, Spartan Race Middle East
[email protected] | +971 58 208 6954
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