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Driving Growth: Top UAE Automobile Dealerships

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Al Naboodah Group Enterprises

Al Naboodah Group Enterprises

Founded in 1958 by two brothers, Saeed & Mohammed, Al Naboodah Group is one of the most well-respected family company names in the United Arab Emirates, with the group employing over 15,000 staff.

The automotive firm is the exclusive distributor of cars and light commercial vehicles from French brand Peugeot throughout Dubai and the Northern Emirates, as well as the exclusive distributor of Haval SUVs from Great Wall Motors of China, through its commercial arm, Swaidan Trading.

The Peugeot brand has been present in the Middle East for over 50 years and its models have generated an extremely loyal following. The brand was named European Car of the Year in 2017 and is represented in Dubai and the Northern Emirates through four showrooms in Dubai, Sharjah, Fujairah and Ras Al Khaimah.