The elder Pagarani opened the first grocery in Sierra Leone and over the last seven decades Choithram & Sons has developed into an international company spanning Europe, North America, Africa as well as the Gulf.

Three decades ago Choithrams established its first UAE store and now has a total of 25 across the emirates as well as the GCC.

Today, the firm is led by LT Pagarani, who continues to expand the brand across the region. In 2010, Pagarani confirmed that Choithrams planned to almost double the number of shops across the UAE and open smaller convenience stores.

Aside from retail, the company  also has interests in food services, hospitality, garments and household appliances, and logistics and distribution.