ATN Power 50 2010 - Frédéric Bardin
Posted inUncategorized ATN Power 50 2010

Frédéric Bardin

Company: Arabian Adventures

Designation: Senior Vice President

Frédéric Bardin has been with Arabian Adventures – the region’s biggest destination management company– for over 17 years now; and thanks to his 30 years of experience in the tourism sector, Bardin has played an immeasurable role in Dubai’s growth as a global destination for leisure, meetings and incentives.

Since the launch of Arabian Adventures in 1987, an incredible three million tourists have joined one of the company’s numerous excursions, and this figure is growing by well over 200,000 people every year. The company continues to innovate and develop its tourism offering. Its recently launched new brochure for 2011 features ten brand new excursions.

Despite the recent challenging times faced by the tourism sector, Bardin is always one for looking on the bright side, and has boldly pledged his optimistic outlook for the future of the tourism sector, predicting an “annual increase in business of 10-15%” for Arabian Adventures. To support this anticipated growth in visitor numbers, earlier this year saw Bardin unveil a brand new, state-of-the-art operations centre for Arabian Adventures, designed to support the rapidly growing business. The largest and most modern operations centre of its kind in the region, it will be able to accommodate a five-fold growth in Arabian Adventures’ fleet of vehicles –  signifying busy times ahead for the DMC.

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