Stadium

Sports stadiums are no longer spaces where you simply “sit and watch the game,” Avinash Kumar, a parter at Godwin Austen Johnson, once said. “They now need to provide a completely immersive experience. Some football clubs use retractable turf, while the back-of-house and guest experiences are designed to allow spectators to enjoy the space before and after the games. Modern stadiums have to be designed to improve the customer experience, not only for sporting purposes, but overall.”