Liferay, a leading provider of all-in-one cloud-powered platform, will showcase its advanced digital capabilities at GITEX GLOBAL 2024, the company said.
The company’s comprehensive platform empowers organisations to deliver personalised customer journeys, improve operational efficiency, and accelerate digital transformation through low-code capabilities and seamless integration.
“In today’s evolving digital landscape, businesses need platforms that can adapt to changing customer demands while optimising efficiency and delivering highly customised experiences.
“Liferay DXP enables organisations to develop, deploy, and scale digital experiences across multiple touchpoints, supporting B2B, B2C, G2G, and G2C interactions for seamless customer engagement,” the company said in a media release.
Liferay SaaS empowers organisations to create tailored solutions, such as customer experiences, employee portals, and supply chain solutions for distributors and retailers, enhancing operational flexibility and personalisation across business functions.
“AI is central to transforming business operations, and with GITEX GLOBAL spotlighting AI this year on the world stage, we are excited to demonstrate how Liferay DXP integrates with various AI platforms to solve real-world problems in driving enhanced customer engagement and operational efficiency,” General Manager, MEA and France Moussalam Dalati said.
Now available on Google Cloud Marketplace as the only DXP fully available with all functionalities, Liferay’s platform leverages the secure, scalable infrastructure of Google Cloud Platform (GCP) in Saudi Arabia, Qatar, and Kuwait.
This enables organisations across the region to streamline technology adoption, drive innovation, and advance digital transformation, the company said.
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