More than 55 per cent of UAE residents are considering purchasing an electrified vehicle (EV) in the next 12 months, according to a recent survey.
The survey, conducted by Ford Motor Company, also highlighted the need for continued efforts to educate the public about EVs, address concerns about cost, range, and infrastructure, and promote the benefits of electric mobility.
As part of its multi-market research, Ford spoke with UAE residents who owned a car or were in the market for a new one to understand how they viewed electrified vehicles.
Some of the key takeaways from the research include car buyers in the UAE are familiar with electric vehicles, with most respondents classifying them as being ‘fun to drive’ and ‘cool’, with more than 38 per cent of respondents saying they have ridden EVs.
Saving money by not buying fuel was rated as a top benefit of owning an EV, but many believe maintenance costs for electrified vehicles are higher in the long run.
The survey also showed most respondents saying they would be ‘more likely’ to use an electric vehicle for delivering groceries and providing ride-sharing, but many respondents also said they would prefer an electric vehicle for their daily commute.
When it comes to the type of electrified vehicle, hybrid vehicles came out on top, followed closely by plug-in hybrid electric vehicles.
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