ITP Live has teamed up with Social Distrikt, the Palm – to launch what is thought to be the world’s ever football fan zone for social influencers.
Soccer legends, celebrities and social media stars are expected to gather at the specially created venue during the FIFA World Cup, which takes place from November 20 to December 18 in Qatar.
Fans will have 12 indoor and outdoor screens and a wide range of daily activities. On the weekend, Social Distrikt will add family entertainment, kids’ arts and crafts zones and gaming areas.
Hassan Ballout, Co-Founder and CEO of Limestone Lab said “We’re super excited bringing this to life at Social Distrikt in partnership with ITP Live. With more than 8 restaurants, 2 bars, and all of our planned activations and immersive events, we are confident that Social Distrikt will be the World Cup fans’ hub at Pointe in Palm Jumeriah.”
Managing Director of ITP Live, Ahmad Bashour said “The world’s leading celebrities and social media superstars will be in the region during the world cup, and our Social Fan Zone concept simply brings them all together to celebrate football with their fans during the most influential sporting event in the history of the region.”
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