Dubai government has launched an initiative to measure the public’s happiness and satisfaction with government services.
Each department will be linked to a central network – called ‘Happiness Meter’ – which will monitor the satisfaction of the public in government services on a daily basis.
The system will enable decision makers to monitor the types of government services that people are most happy about, and identify the geographical areas where these services are being provided.
Dubai Ruler Sheikh Mohammed bin Rashid Al Maktoum said the new initiative will help develop customer service and improve the happiness of the people on a daily basis.
“Preparing annual or quarterly reports to measure the happiness and satisfaction of the public does not meet our ambitions because today the world is transforming very fast and people’s expectations too are changing rapidly. Therefore, government services must be monitored on a daily basis,” said Sheikh Mohammad.
The first phase of the ‘Happiness Meter’ will be gradually extended to all government departments over the next year.
In the second phase, the meter will apply to selected private sector companies to enrich the experience of visitors and tourists to Dubai and determine immediately their satisfaction levels across the points that offer services to them.
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