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Mon 29 Jul 2013 11:52 AM

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Merger creates world’s largest advertising company

A merger deal between Publicis Group and Omnicom Group has created the world’s biggest advertising company. Previously the third and second biggest advertising firm respectively, French company Publicis and American rivals Omnicom singed the historic deal in Paris. Publicis CEO Maurice Levy (left) and Omnicom CEO John Wren announced the deal which ousts WPP as the leading ad company in the world.

Merger creates world’s largest advertising company
Publicis Group CEO Maurice Levy (L) embraces Omnicom Group CEO John Wren during a press conference on July 28, 2013 in Paris. French advertising group Publicis and its US rival Omnicom will merge, bringing together the third and second largest firms in the sector to form the world's advertising leader, the two companies announced Sunday. (AFP/Getty Images)
Merger creates world’s largest advertising company
Publicis Group CEO Maurice Levy (L) and Omnicom Group CEO John Wren sign a contract during a press conference on July 28, 2013 in Paris. French advertising group Publicis and its US rival Omnicom will merge, bringing together the third and second largest firms in the sector to form the world's advertising leader, the two companies announced Sunday. (AFP/Getty Images)
Merger creates world’s largest advertising company
Publicis Group CEO Maurice Levy (L) embraces Omnicom Group CEO John Wren during a press conference on July 28, 2013 in Paris. French advertising group Publicis and its US rival Omnicom will merge, bringing together the third and second largest firms in the sector to form the world's advertising leader, the two companies announced Sunday. (AFP/Getty Images)
Merger creates world’s largest advertising company
Publicis Group CEO Maurice Levy (L) and Omnicom Group CEO John Wren attend a press conference on July 28, 2013 in Paris. French advertising group Publicis and its US rival Omnicom will merge, bringing together the third and second largest firms in the sector to form the world's advertising leader, the two companies announced Sunday. (AFP/Getty Images)
Merger creates world’s largest advertising company
Publicis Group CEO Maurice Levy (L) and Omnicom Group CEO John Wren arrive to sign a contract during a press conference on July 28, 2013 in Paris. French advertising group Publicis and its US rival Omnicom will merge, bringing together the third and second largest firms in the sector to form the world's advertising leader, the two companies announced Sunday. (AFP/Getty Images)
Merger creates world’s largest advertising company
Publicis Group CEO Maurice Levy (L) shakes hands with Omnicom Group CEO John Wren during a press conference on July 28, 2013 in Paris. French advertising group Publicis and its US rival Omnicom will merge, bringing together the third and second largest firms in the sector to form the world's advertising leader, the two companies announced Sunday. (AFP/Getty Images)