Arabian Business is pleased to present the Top 50 CEOs of 2023 list, celebrating the outstanding leaders from across the GCC who have driven success, transformation and growth in their organisations and industries over the past year.
2023 saw continued recovery and development across the Gulf region as economies strengthened following the pandemic and regions diversified away from oil dependence. The CEOs featured have helped propel their companies and sectors forward through vital strategic planning, partnerships, innovations and more. They have navigated challenging global economic conditions with resilience and vision.
From traditional heavyweights to new disruptors, these CEOs span all core industries within the GCC including energy, real estate, banking, telecommunications, aviation, retail and others. Their collective achievements have helped reinforce the Gulf’s status as a regional business and investment powerhouse.
Some long-tenured CEOs make the list for continuing success over many years while newer appointees earn recognition for bold steps and initiatives undertaken in their first year. Throughout, all displayed strong leadership navigating geopolitical instability, recession fears, inflationary pressures and more.
CEOs in energy have transformed their companies into global integrated players while advancing sustainability goals. Their strategic investments and partnerships have helped drive economic diversification across the region.
Telecom CEOs have accelerated digital transformation across society. Leaders featured spearheaded projects merging operating companies to streamline services for customers across countries. Others cemented leadership in new technologies positioning their companies at the forefront of GCC connectivity.
Real estate saw active mergers and fund raising as the sector rebounded strongly. Chairmen oversaw multibillion-dollar deals creating global residential and retail giants. CEOs raised sizable funds to sustain growth across sectors and geographies.
Leaders in finance navigated rising global rates and regional economic headwinds adeptly. Featured bankers expanded regional footprints while launching sustainable financing efforts and enhancing digital offerings.
Aviation witnessed a post-pandemic travel surge. Airline CEOs maintained positions as global carriers through network expansions and fleet growth. Others oversaw return to profitability leveraging strong passenger demand and cargo uplift.
Pioneering CEOs propel GCC’s innovation landscape
The list also features rising startup stars making waves across industries from fintech to logistics. CEOs grew platform reach into new regions and launched innovative solutions bringing efficiencies to regional supply chains.
As economies transition, featured CEOs are ensuring the GCC remains at the forefront of new domains from green hydrogen to AI. Leaders are building futuristic cities and championing adoption to solve urgent problems through technology and mobility innovations.
Through unprecedented challenges, these stellar leaders demonstrated resilience, purpose and vision. They navigated dynamic conditions with agility, prioritised stakeholders and future-proofed their companies. As a result, they have cemented reputations as regional growth pioneers for years ahead.
This exclusive Top 50 recognises those delivering outstanding success and positive impact. Their sustained achievements, bold visions and inspiration reflect the region’s rising global standing. We expect these CEOs to continue elevating standards and opportunities strengthening Arabian business.
The publication celebrates these highly accomplished leaders for remarkable dedication and transformational performance throughout 2022. Sincere congratulations and wishes for continued leadership, success and shared prosperity in the year ahead.
Name: Sunil Kaushal
Designation: CEO
Company: Standard Chartered Africa and Middle East (AME)
Industry: Banking
Sunil is the CEO of Standard Chartered Africa and Middle East (AME), and a member of Standard Chartered’s Global Management Team, the highest Executive Body within the Bank. Prior to this, Sunil was the Regional CEO of Standard Chartered South Asia and CEO India.
He has been with the Group for nearly 25 years and has approximately 35 years of banking experience in diverse markets across North Asia, Southeast Asia, South Asia, Middle East and Africa. Sunil has held senior roles across Wholesale, Retail, SME Banking, and Country Management within the Group. Sunil has served as the Head of Corporate Banking in UAE, Head of Originations and Client Coverage in Singapore, Global Head Small and Medium Enterprises and New Ventures in Singapore and Chief Executive Officer of Standard Chartered Bank (Taiwan)
Sunil has led the acceleration of Standard Chartered’s digital transformation in the AME region, with the launch of digital banks across 9 key markets across Africa. The Bank also digitised its wealth management offering and has grown accounts by around 900,000. The successful establishment of these digital banks through Sunil’s leadership have served as a testament to the bank’s growing digital footprint in the region and presence as a leader in digital banking technologies.
In 2018 and 2019, Sunil was named the Banking CEO of the Year by EMEA Finance and CEO Middle East magazine respectively and was also featured amongst Forbes’ Middle East Top Indian Leaders for three consecutive years in 2019, 2020 & 2021. Sunil was also awarded Forbes’ Global Meets Local Top 50 Executives Regional Executives Heading International Companies in 2020 and was featured in Gulf Business’s top Indians leaders in the GCC during 2020 & 2021. In 2022, Sunil was featured in Arabian Business’ Most Inspiring Business Leaders, as well as in Forbes Middle East’s 2022 edition of the Global Meets Local ranking. In 2023, Sunil ranked fifth in Arabian Business’ list of 50 most powerful Indians in the Middle East,
Prior to joining Standard Chartered in 1998, Sunil held various positions in Investment Banking, Corporate Finance and Commercial Banking and Foreign Exchange at NatWest Markets, SocGen-Crosby, and American Express Bank in Mumbai, India.
Sunil holds a Bachelor of Commerce degree from Bombay University, India, and a post-graduate qualification as a Chartered Accountant from the Institute of Chartered Accountants of India. Sunil has also completed general management courses at Harvard Business School, INSEAD, Oxford University, and London Business School.
Name: Alex Zagrebelny
Designation: Founder & owner / chairman of the board
Company: R.evolution Group
Industry: Real estate development
Zagrebelny stands at the forefront of one of the most pioneering companies in the luxury real estate sector and is leading the group into new realms of innovation. With operations spanning Latvia, Spain, Germany, and, more recently, the UAE, his creative acumen, leadership, and strategic foresight have propelled R.evolution Group to the forefront of the high-end real estate market.
His ground-breaking approach encapsulates all facets of the R.evolution Group, merging meticulous attention to detail with a vision that integrates the latest advancements in architecture, construction, sales, marketing, and company philosophy.
Expertise that pushes boundaries
With over 24 years of experience in real estate development, including two years in the UAE, Zagrebelny brings a wealth of expertise to the table. His leadership style is characterised by a commitment to pushing boundaries and exploring new possibilities. He holds positions on several boards, including as the board member of LEGEND. Jurmala; Lofts&Rosegold; Bulduru Investment; TAL Residence; Philosophers Residence; Villa Milia; Hoft; R.evolution Nami; R.Evolution City GmbH; and R.Evolution Strategy.
His pioneering spirit and strategic vision have been integral to the R.evolution Group’s expansion and success. With an equally impressive academic background, Zagrebelny earned a Master’s degree in Finance & Credit from Riga Aviation University, Latvia, contributing to the group’s sustained growth and excellence in the luxury real estate market.
About R.evolution
Widely recognised for shaping architectural masterpieces for over 20 years across Europe covering residential, hotel, office, and infrastructural projects, R.evolution will enrich Dubai’s thriving real estate landscape with its unconventional and innovative living environments that integrate nature into well-defined architectural spaces.
As a company that invests in intellectual developments, it has pioneered an inimitable approach to creating assets that impact human senses and promote a balanced emotional state of mind as well as a productive spirit among residents. This is reflected across its portfolio, which is built on the foundations of ancient science and wisdom, world-class architecture, and modern technology, catering to the growing need of today’s consumers for wellbeing and a balanced lifestyle.
Making a mark In Dubai
With a legacy spanning over two decades, R.evolution is poised to make an indelible mark on Dubai’s skyline with their debut project, Eywa in Business Bay along the Dubai Water Canal. Located in close proximity to the city’s finest restaurants, shopping centres, Dubai airport, and other attractions, Eywa enjoys a distinctive competitive advantage. This strategic positioning ensures residents easy access to a vibrant lifestyle and seamless connectivity to key amenities, enhancing the overall appeal of the location.
This collection of exclusive waterfront residences spans 22,000 m2 and the project comprises 19-storey tower hosting 48 residences with two, three, four, and five bedrooms. The smallest two-bedroom apartment spans 200 m2, excluding the balcony. Each apartment features its private jacuzzi, while the two penthouse levels boast individual swimming pools.
A new level of sustainability
Prioritising a new standard of sustainable and health-centric living, the project aims for LEED Platinum, Well Platinum, and WiredScore Platinum certifications. The lead concept and design architect are Open AD, while Brewer Smith Brewer Group (BSBG) takes on the role of executive architect and lead design consultants. Christie’s International Real Estate Dubai, part of a network spanning nearly 50 countries across 6 continents, will be the exclusive real estate broker for R.evolution’s first project in the UAE Christie’s International Real Estate Dubai are the exclusive real estate broker for Eywa.
Wild Luxury concept
Named after and inspired by the ‘tree of life’ in James Cameron’s movie Avatar Inspired by the sacred Tree of Life and the Southern Sky Column, the renowned quartz sandstone mountain located in Zhangjiajie National Forest Park in Hunan, China, Eywa’s architecture is a testament to the deep connection with nature it seeks to foster. Eywa epitomises a unique lifestyle rooted in the compelling concept of ‘Wild luxury,’ helping to empower residents to forge an authentic connection with themselves and their surroundings.
Eywa’s architecture showcases open round columns and intertwining branch and trunk elements, echoing the symbolism of the Banyan tree. Using the knowledge and experiences of Vastu Shastra, a holistic concept that unifies science, art, astronomy, and astrology to enhance wealth, health, prosperity, and happiness, 1,450 specially selected crystals, gemstones and geodes will be installed into the structure of the building, which will make it a ‘well-being generator’. This structure is the first of its kind, promising to bring positive energy to each floor while purifying and eliminating any negative energy.
Residents will benefit from well-being effects, which include reducing conflict, boosting concentration, and promoting the development of mental and physical good health, especially in children. Scheduled for completion by 2026, Eywa will serve as a gateway to extraordinary lifestyle experiences in the heart of Dubai.
Setting new benchmarks in Dubai
R.evolution’s nature-inspired development in Dubai will be designed as an integral part of Dubai’s evolving built environment, setting a new benchmark for luxury and sustainable living in the UAE. It will represent a revolutionary generation of 21st-century buildings that will bring alive the unique concept of “Wild Luxury” in the heart of the metropolis.
Its architectural aesthetics will be governed by the highest level of energy efficiency, powerful interaction with nature, and unprecedented material quality, all rooted in ancient human knowledge. Rather than simply being a sound investment, the property will also be serving as a manifestation of the residents’ life vision.
Positioned to make a lasting impact in Dubai, the company is pioneering a paradigm shift in residential living, emphasising innovation and sustainability at its core. Furthermore, the company’s steadfast commitment to intellectual development extends beyond construction, fostering a community that encourages continuous learning and growth.
This holistic approach aims to create living environments that not only meet physical needs but also promote a sense of connection, well-being, as well as lasting fulfilment among its residents.
Name: Ian Johnston
Designation: CEO
Company: Dubai Financial Services Authority (DFSA)
Industry: Law
With a wealth of advisory experience backing his credentials, prior to assuming his current position, Johnston engaged in consultancy work with regulators and policy makers across Asia, Europe, and the Middle East. His involvement included significant projects funded by reputable institutions such as the World Bank and the European Bank of Reconstruction and Development.
Notably, he previously held the position of DFSA’s chief executive from 2012 to 2018 and this reappointment positions him for his new role, effective from 1 September 2022. Additionally, since January 2022, Johnston has been an active contributor to the DFSA’s Legislative Committee. His earlier tenure with the DFSA saw him in the capacity of managing director, leading the influential Policy and Legal Services Division.
Previously, Johnston extended his expertise to the Australian Securities and Investments Commission, serving as the executive director of Financial Services Regulation. This followed his role as a special advisor with the Hong Kong Securities and Futures Commission (HKSFC), solidifying his global involvement in regulatory matters.
Key milestone achieved
On 13 February 2023, Johnston achieved a remarkable milestone by being appointed as the vice chair of the Africa and Middle East Regional Committee (AMERC). This prestigious designation automatically inducts him as a board member of the esteemed International Organisation of Securities Commissions (IOSCO), a globally recognised institution responsible for setting the highest standards in securities regulation.
In the realm of finance and regulation, AMERC plays a pivotal role by bringing together 42 prominent financial market regulators from the region. Their collective efforts focus on fostering collaborative discussions, information exchange, and the promotion of crucial matters related to capital market development and regulatory practices. This significant appointment of Johnston as the vice chair of AMERC stands as a testament to the impressive accomplishments of the DFSA and underscores the DFSA’s integral role in shaping the future of regional and global financial markets.
With this accolade, Johnston’s leadership and expertise are acknowledged, marking a new chapter in the journey of DFSA’s commitment to upholding the highest levels of regulatory excellence. The DFSA’s collaborative spirit, dedication to transparency, and pursuit of global best practices are now further empowered through his role on the prestigious IOSCO board. This recognition serves as a beacon of inspiration for the financial community, reinforcing the importance of harmonious global cooperation in the world of securities regulation.
About DFSA
The DFSA operates as the autonomous regulator overseeing financial services carried out within or from the Dubai International Financial Centre (DIFC). Within its jurisdiction, the DFSA holds a comprehensive regulatory authority that encompasses a range of financial activities which encompass asset management, banking and credit services, securities, collective investment funds, custody and trust services, commodities futures trading, Islamic finance, insurance, and other instruments.
Name: Hussain Sajwani
Designation: Founder and Chairman
Company: Damac Holding
Industry: Real Estate
Sajwani, a self-made Emirati entrepreneur, has rapidly emerged as a prominent and impactful figure in the Arab world, particularly within Dubai’s property market. His rapid ascent to prominence underscores his substantial contributions and profound influence within a relatively concise yet impactful duration.
In the mid-1990s, his visionary acumen enabled him to anticipate the burgeoning demand for accommodations, driven by the escalating number of individuals arriving in the emirate for pivotal business and trade engagements.
Recognising the significance of this emerging opportunity, Sajwani adeptly responded by embarking on an ambitious venture to construct several distinguished hotels. These establishments not only catered to the immediate needs of visitors but also strategically positioned Dubai as an unparalleled hub for business travellers from around the globe.
Responding to this opportunity, he embarked on constructing several hotels, positioning Dubai as a hub for business travellers. However, it was in 2002 that Sajwani truly made his mark by establishing DAMAC Properties, a venture that would ultimately become one of the largest property development companies in the Middle East and beyond.
Education and social progress are close to Sajwani’s heart. Alongside his family, he champions quality education through the Hussain Sajwani – DAMAC Foundation. Notably, the One Million Arab Coders initiative, a flagship programme under the foundation, seeks to empower one million Arabs with essential coding skills, positioning them for success in the digital era.
About DAMAC Properties
DAMAC Properties has been a driving force in shaping the skyline of various cities worldwide. Having delivered over 43,700 homes and with more than 30,000 currently in development, DAMAC has established its presence in over 10 countries, including Dubai, Jeddah, Riyadh, Beirut, Amman, Doha, Baghdad, the Maldives, Toronto, Miami, and London.
Notably, DAMAC’s international portfolio features remarkable projects like the 50-storey DAMAC Towers Nine Elms, a flagship development in central London, which bears the iconic branding of Italian fashion house VERSACE.
Moreover, the company has expanded its reach into Toronto, entering a partnership with Canadian developer Marlin Spring, while also securing prime sea-facing land in Miami’s upscale Surfside neighbourhood for the construction of a luxurious tower.
DAMAC’s ambitions extend beyond real estate, with the establishment of its own hotel management company. Under its umbrella, the company oversees eight hotel properties, collaborating with renowned brands such as Radisson, Paramount, Rotana, and DAMAC Maison.
Furthermore, DAMAC is in the process of developing a lavish resort in the Maldives, operated by the Mandarin Oriental Hotel Group. DAMAC has established a distinct reputation for its collaborative endeavours and has consistently joined forces with prestigious lifestyle brands to introduce exceptional living concepts.
These projects go beyond the ordinary, offering opulent apartments and villas decorated with interiors crafted by renowned fashion houses such as Versace Home, Fendi Casa, de GRISIGONO, Cavalli, and Just Cavalli. These collaborations result in captivating living spaces that seamlessly merge luxury and style.
The unique Paramount Hotels and Resorts brand offers luxurious serviced living experiences. This exclusive brand brings the allure of Hollywood to the world of hospitality, providing residents with lavish serviced living experiences that redefine luxury. The synergy between DAMAC and these esteemed brands reflects a commitment to elevating the standards of living and creating spaces that exude opulence.
Name: Sheikh Ahmed Bin Saeed Al Maktoum
Designation: Chairman and CEO
Company: Emirates Airline and Group
Industry: Aviation
Embarking on his career in the aviation industry in 1985, Sheikh Al Maktoum initiated a noteworthy professional journey that has significantly impacted the global aviation sector. His initial role involved serving as the president of the Dubai Department of Civil Aviation (DCA) in the same year, overseeing the operations of key entities such as Dubai International (DXB) and Dubai Duty Free.
In conjunction with this, he played a vital role in the establishment of Emirates Airline. At present, Sheikh Al Maktoum holds the position of chairman and CEO of Emirates Airline and Group, an integrated conglomerate encompassing dnata, a prominent provider of air and travel services, along with other aviation-related entities.
Emirates operates across six continents, facilitating international connectivity for passengers. Noteworthy for its modern fleet of Airbus A380 and Boeing 777 aircraft, the airline has maintained profitability over three decades under Sheikh Al Maktoum’s strategic direction.
Dnata and Dubai Duty Free
Within dnata and Dubai Duty Free, Sheikh Al Maktoum’s leadership has facilitated a broad presence across more than 35 countries and six continents, offering services encompassing handling, cargo, travel, catering, and retail.
Dubai Duty Free, a significant player in duty-free retail, reported annual sales of $1.74 billion in 2022, reflecting his influential guidance. His strategic insight also played a pivotal role in the reorganisation of the Dubai Civil Aviation Authority (DCAA) and the establishment of Dubai Airports.
Beyond the aviation sector, Sheikh Al Maktoum has contributed to Dubai’s transformation into a thriving tourist destination and a hub for global trade and transport. Dubai International (DXB) stands as a leading airport for international passengers, serving a wide network spanning 200 destinations across 90 countries through collaboration with over 80 international airlines.
Notable achievements include the introduction of Terminal 3, the pioneering purpose-built A380 facility (Concourse A), and the inauguration of Concourse D.
Name: Mohamed Alabbar
Designation: Founder and Chairman
Company: Emaar and noon
Industry: Real estate
Driven by the resolute ambition to contribute to Dubai’s visionary pursuit of becoming one of the most modern and advanced cities globally, Alabbar laid the foundation of Emaar in Dubai on 16 June 1997. Presently, the company stands as an eminent figure in the realm of integrated real estate development.
Alabbar’s fervour for real estate ventures extends to his other distinguished enterprises, namely Eagle Hills and Nshama. Since its inception in 2014, Nshama has been crafting elegantly master-planned neighbourhoods that embody technological advancement, sustainability, and profound community living.
Beyond his pioneering role in real estate, Alabbar’s ventures encompass retail businesses that span over 20 global markets, including F&B, e-commerce, venture capital, logistics, hospitality, and technology. Alabbar’s innovation journey also encompasses the establishment of Noon Food, a venture poised to foster a sustainable ecosystem for both businesses and consumers.
Since its launch, noon Food is available throughout Dubai, expanding into Sharjah and Abu Dhabi. Alabbar’s transformative vision extends to his e-commerce firm, Noon, which collaborates with government entities to provide an expansive platform for start-ups in Abu Dhabi and Ajman.
At the vanguard of digitisation, Alabbar’s endeavour, Zand, heralds the world’s pioneering combined digital corporate and retail bank. Through multiple world-class mixed-use projects, he has enriched communities across the MENA region, the US, Central and Eastern Europe, and South and Southeast Asia.
His remarkable presence extends into the investment realm as a significant stakeholder in Middle East Venture Partners (MEVP), offering tech exposure to investors in Turkey and the broader MENA region. Additionally, Alabbar holds a stake in the globally acclaimed online fashion retailer, Yoox Net-a-Porter Group, through his Alabbar Enterprises.
A testament to his indomitable spirit, Alabbar’s journey has also unfolded in the hospitality sphere through Emaar Hospitality Group which has aimed to establish homegrown brands that rival the finest international counterparts.
Today, the group stands as a testament to his dedication, boasting key hospitality assets that include Address Hotels + Resorts, Armani Hotels and Resorts, Vida Hotels and Resorts, along with serviced residences, leisure clubs, and an array of restaurants and spas.
Emaar’s new project
In June 2023, Emaar unveiled a new luxury waterfront property development with a total investment of $20 billion. The project, named ‘The Oasis by Emaar,’ is set to encompass 7,000 residential units, comprising both mansions and villas.
The ultra-luxury waterfront master community in Dubai with four- and five-bedroom stand-alone villas, a significant portion of the land, approximately one-quarter, will be devoted to enhancing the natural surroundings.
This includes the creation of lakes, water canals, expansive parks, jogging tracks, and lush green spaces. Moreover, the development will incorporate an array of opulent amenities to cater to a luxurious lifestyle.
Name: A. Osman Ibrahim
Designation: Executive vice chairman; group president & CEO
Company: Rawabi Holding Group & vice chairman of Magnom Properties
Industry: Diversified
Beginning his tenure with Rawabi Holding in 1989, Ibrahim has played a vital role in shaping the organisation’s identity and growth. Throughout his career trajectory, Ibrahim has traversed various senior positions, including group vice president of Finance and Administration, group executive vice president, then ascending to the role of group president & CEO in January 2009.
His contributions have been instrumental in steering Rawabi Holding’s strategic development and orchestrating the expansion of its operations. Prior to embarking on his professional career with Rawabi Holding, Ibrahim served as the head of the Mergers and Acquisition Department in a prominent consulting firm based in Egypt. His multifaceted background encompasses finance, law, COBOL programming management, and strategic planning.
Educational background
Ibrahim holds a Bachelor of Science in Accounting and a Master’s in Finance, reflecting his dedication to continuous learning. He has further honed his leadership skills through the participation in executive programmes at esteemed institutions such as IMD and INSEAD.
These experiences have enriched his strategic vision, allowing him to guide Rawabi Holding through periods of growth and transformation. Today, Ibrahim stands as a cornerstone of Rawabi Holding’s success, contributing his wealth of knowledge and expertise to the organisation’s ongoing evolution and prosperity.
A member of multiple boards
Presently, Ibrahim holds the position of the executive vice chairman on the Rawabi Holding board of directors, where he oversees the board’s Investment Committee. Additionally, he serves as the chairman for several key companies, amplifying his leadership influence.
Notably, he chairs United Safety Ltd. Canada, Vallianz Holdings Limited in Singapore, Equatorial Energy, Singapore, PT VOM in Indonesia, Rawabi Vallianz Offshore Services, Rawabi Archer, Rawabi CETCO, Rawabi Pason, Rawabi Geolog, Rawabi United Safety Services, Rawabi Wildcat, Rawabi Schulte, Rawabi Sapura, and Rawabi Contracting and Services Company in Egypt.
His directorial roles extend to Wildcat Oil Tools in the US, Redland Industrial Services (Arabia) Limited (RISAL), and Kalaam Telecom in Bahrain. As the head of the Audit Committee at Rawabi Human Resources Company, Ibrahim’s influence further extends to sitting on the board of all affiliate companies and joint ventures affiliated with Rawabi Holding.
Key achievements
Bolstered by Ibrahim’s successful career, Rawabi Holding’s companies and subsidiaries have flourished in terms of development, expansion, and financial inclusion. In July 2023, Rawabi Energy concluded one of the biggest private-sector syndicated financing in KSA with a total worth of SAR 7.17 billion ($1.9 billion), in multiple currencies including USD and SAR.
Regarding the milestone achievement, Ibrahim said, “The success of this financing demonstrated the strength and solidity of the ‘Rawabi Energy’ company, as a major player in the energy services sector, as we adhere to the principles of sustainability, quality, and technology in all our activities. This financing also provides new financing channels with high liquidity and diversifies the base of financiers. Also, this successful milestone showcases our professional and entrepreneurial business traits.”
The most sustainable tower in the world
Aligned with the forward-looking vision of Rawabi Holding, Ibrahim actively supports the strategic pursuit of expanding investment horizons, both globally and regionally. An important development transpired in 2022 when Magnom Properties, a subsidiary of Rawabi Holding, entered a landmark partnership with the US-based publisher, Forbes. This marked the inaugural joint venture for both entities within the MENA real estate sector.
The collaboration culminated in the conception of the Forbes International Tower, Magnom Properties’ flagship project slated for launch in key markets, including KSA, the UAE, and Egypt. Unveiled at the prestigious World Economic Forum (WEF) in Davos, Switzerland, the tower epitomises sustainability, aligning with the 2030 Sustainable Development Goals set by KSA, Egypt, and the UN. During the unveiling at WEF, Ibrahim reinforced the strategic significance of the Forbes International Tower and articulated the organisation’s commitment to achieving further milestones and success.
The Forbes International Tower project undertaken by Magnom Properties serves as a testament to Rawabi Holding’s commitment to sustainable development and extensive global collaboration within the real estate landscape. This strategic initiative, characterised by its forward-looking vision and emphasis on environmentally conscious practices, highlights Rawabi Holding’s pioneering role as a leader in fostering innovative as well as eco-friendly real estate ventures.
The proposed Forbes International Tower, situated in the northern central business district of Cairo’s New Administrative Capital, is slated to feature 50 floors of premium office space, complemented by two levels of retail establishments upon completion. Branded as the world’s most sustainable tower, it not only sets a new benchmark for forward-looking projects but also demonstrates Egypt’s commitment to becoming an ESG leader in the region.
ESG stands for Environmental, Social, and Governance and refers to a set of criteria that are used to assess a company’s performance in these three key areas. Investors and stakeholders often consider ESG factors when evaluating the sustainability and ethical impact of an investment or business.
About Magnom Properties
Magnom Properties, the real estate arm of the Saudi conglomerate Rawabi Holding, was established to spearhead innovative and sustainable real estate projects across KSA, Egypt, and the broader MENA region. Headquartered in Al Khobar, Rawabi Holding boasts diverse interests spanning oil and gas, marine, industrial, contracting, and manufacturing services.
With a strategic vision for sustainable real estate development in KSA, Rawabi Holding has partnered with the renowned US-based architectural firm Adrian Smith + Gordon Gill Architecture (AS+GG Architecture). Renowned for their involvement in the iconic Burj Khalifa in Dubai, AS+GG Architecture brings its expertise to create energy-efficient and sustainable structures for Rawabi Holding’s upcoming projects.
Magnom Properties, in alignment with ESG principles, is committed to minimising carbon footprint, managing water resources efficiently, and infusing intelligence and resilience into the built environment across the region.
Name: Amin Nasser
Designation: President and CEO
Company: Saudi Aramco
Industry: Energy
In his current position at Aramco, a prominent integrated energy and chemicals company, and a significant global provider of crude oil, Nasser also serves as a member of the company’s board of directors. Throughout his extensive career spanning 40 years within the company, he has occupied various leadership roles, including senior vice president of Upstream.
In this capacity, he led Saudi Aramco‘s most significant capital investment initiative in its integrated oil and gas portfolio. Under his guidance, the company is augmenting its upstream prominence by expanding into the downstream and chemical sectors of the petroleum value chain. This expansion involves notable investments and joint-venture collaborations both within the Kingdom and overseas markets.
Backed by multiple noteworthy achievements
Nasser actively promotes education and training as well as drives the company’s innovation and technology strategy. He particularly champions the advancement and development of Saudi youth and strongly supports the Young Leader’s Advisory Board (YLAB), which facilitates a connection between Saudi Aramco leadership and the perspectives of young professionals.
At the same time, Nasser is leading the way in driving Saudi Aramco’s efforts towards generating cleaner energy and products. These endeavours encompass strategic investments in promising technologies, including next-generation fuel-engine interfaces, processes that convert crude oil into chemicals, applications for renewable energy, and the support of emerging startups dedicated to offering cleaner energy solutions.
His involvement extends to broader industry initiatives focused on reducing greenhouse gas emissions, notably his participation in the Oil and Gas Climate Initiative (OGCI). This underscores his commitment to addressing environmental concerns at a larger scale through collaborative efforts within the energy sector.
Furthermore, Nasser champions the establishment of an efficient and easily accessible supply chain ecosystem. This ecosystem is designed to accommodate the evolving procurement needs of Saudi Aramco. Notably, his emphasis on inclusivity sees the active involvement of small and medium-sized enterprises (SMEs), contributing to the growth and sustainability of the supply chain network.
His vision aligns with ensuring that the procurement processes are streamlined, responsive, and capable of meeting Saudi Aramco’s expanding requirements while fostering an environment of collaboration and mutual benefit among various business entities.
In addition to his corporate roles, Nasser occupies positions in various advisory boards and councils. These include the International Advisory Board of the King Fahd University of Petroleum and Minerals, the Board of Trustees of the King Abdullah University of Science and Technology, the World Economic Forum’s International Business Council (IBC), the Massachusetts Institute of Technology Presidential CEO Advisory Board, the JP Morgan International Council, and the BlackRock Board of Directors.
His involvement in these advisory boards and councils showcases his active engagement in diverse institutions while his participation underscores his commitment to fostering knowledge, technology, and global economic discussions. These roles reflect Nasser’s dedication to promoting innovation, education, and strategic decision-making across different sectors, strengthening his position as a thought leader and influencer in energy, technology, as well as in finance.
Name: Mohammad A. Baker
Designation: Deputy Chairman and CEO
Company: GMG
Industry: Retail
Established in 1977 by Abdul Aziz Baker, GMG began as a small butchery offering fresh Western meat, fish, and cold cuts. Over the past four decades, GMG has grown into a global well-being company with a diverse portfolio of home-grown and international brands. Committed to promoting healthier lifestyles through its food, health, and sports verticals, GMG is dedicated to retailing, distributing, and manufacturing a range of products that position it as a trusted industry partner.
Leveraging a rich legacy spanning 45 years, Baker has metamorphosed GMG into a worldwide well-being entity that impacts millions of lives. Presently, he is steering the company towards a new era, igniting a spirit of triumph in all endeavours and advocating for a world enriched by positive contributions. This endeavour entails staying at the forefront of innovation while delivering robust investment returns for GMG’s global partners.
Guiding his family-owned company with a legacy spanning forty years, Baker has played a pivotal role in reshaping GMG into a prominent global entity affiliated with some of the world’s most successful well-being brands. Transitioning from a single Dubai store, GMG has evolved into an international enterprise that promotes well-being through its health, sports, and food divisions.
Under Baker’s stewardship, GMG has introduced over 120 brands to markets across the MENA region and Asia. These encompass both home-grown names such as Sun & Sand Sports, Supercare Pharmacy, Farm Fresh, and international brands including Nike as well as Mama Sita’s, among others.
Across various sectors
Within GMG, GMG Sports is a powerhouse in the sports industry, boasting an extensive portfolio of over 90 brands and 500 stores worldwide. With a dedicated team of 4,500 employees, GMG Sports leads in retail operations, offering a diverse array of sports products and apparel. Notable brands under the GMG Sports umbrella include Vans, Jordan, Nike, Timberland, and others.
Another segment of GMG, GMG Everyday Goods, focuses on food manufacturing, distribution, and retail operations. With a comprehensive approach covering the entire food consumption chain from ‘farm to fork,’ GMG Everyday Goods offers various home-grown and distributed food brands. Prominent brands include Farm Fresh, Noor Al Islami, Klassic, Sapora, RUH, Quality 1st Choice, Chef’s Choice, Aswaaq, Geant, Monoprix, Franprix, Monop, Naturalia, and Leader Price.
Specialising in commercial and residential real estate, GMG Properties features a diverse portfolio of buildings, community malls, and leasing services. Noteworthy properties include Jumeirah Centre (established in 1988) and Aswaaq Mall, both in Dubai. GMG Logistics, with over 1,200 employees and 28 logistic centres across the GCC, offers comprehensive freight solutions. Their logistics arm, Trilogi, utilises various storage options including dry, ambient, cold, and frozen.
Within GMG Ventures, the Emirates British Nursery provides high-quality early education services, while Suncoast Stores offers cost-effective solutions for outdoor furniture needs in the region. GMG’s transformative journey from a small butchery to a global well-being conglomerate showcases its unwavering commitment to innovation, growth, and serving communities.
Name: Carlos Wakim
Designation: CEO
Company: Bloom Holding
Industry: Diversified
With an extensive leadership background spanning over two decades within prominent real estate entities in the region, Carlos has played an instrumental role in contributing to their prosperity and growth. In addition to his current role, he holds pivotal positions as the chairman of the executive committee for Bloom Education and the chairman of the board of governors for Brighton College UAE schools.
Carlos’ leadership spans across Bloom Holding’s diverse subsidiaries, which encompass Bloom Properties, Bloom Education, Bloom Hospitality, Bloom Facilities Management, and Bloom Landscape. Leveraging his substantial industry expertise, Carlos enhances Bloom Holding’s value proposition by spearheading the implementation of the company’s strategic mandate.
This strategic vision revolves around not only expanding its real estate portfolio in the UAE but also venturing into international markets. Through his leadership, Bloom Holding is set to achieve sustained year on year growth and further strengthen its position as one of the UAE’s foremost real estate development companies.
On an upward trajectory
Carlos Wakim shares Bloom Holding’s customer-centric long-term mindset by establishing new projects that deliver attractive returns on investment and long-term value for investors and end-users. His leadership vision and determination have been pivotal in directing Bloom Holding during this period of growth. Through his strategic decision-making style, Carlos continues to oversee the development and delivery of products and services that address customers’ needs and demands, while navigating market challenges and capitalising on growth opportunities.
Under his leadership, Bloom Holding has grown and expanded its real estate, education and hospitality portfolio by launching developments that create long-term value and preserve the quality of life for residents.
Key achievements
Under his leadership, both 2022 and 2023 were years of action and change, they bore witness to a successful launch and sell-out of the first four phases of Bloom Living, an all-inclusive and fully integrated community in Abu Dhabi. Construction work at this iconic development is progressing steadily and the phases are on track for their scheduled completion dates.
Additionally, Carlos played a key role in the completion and delivery of Aldhay project six months ahead of schedule. He also inked a deal with Rotana to manage Bloom Arjaan by Rotana, an enticing investment opportunity with a guaranteed annual return on investment of up to 8% over five years.
Education is a fundamental aspect that lies at the heart of Bloom’s vision, which has been exemplified through partnerships with top-tier international schools and participation in Abu Dhabi’s Charter Schools programme. Under his leadership, Bloom Holding witnessed a successful launch of the Bloom World Academy, an international school committed to providing a high quality, customised education.
Under Carlos’ leadership, the number of students in Bloom Education’s portfolio has increased to over 21,000 across 18 schools. He also signed a deal with New Era Education to develop Bloom’s first international school located in Egypt.
Name: Ahmad Bin Shafar
Designation: CEO
Company: Emirates Central Cooling Systems Corporation PJSC (Empower)
Industry: Cooling systems
Since assuming the leadership role in 2004, Bin Shafar has been at the helm of Dubai’s Emirates Central Cooling Systems Corporation (Empower), steering the company through an impressive trajectory of growth and transformation. Boasting over 27 years of extensive management experience, his professional journey includes significant contributions at esteemed institutions, including Standard Chartered Bank, where he honed his leadership skills and garnered a wealth of expertise.
Under Bin Shafar’s visionary leadership, Empower has undergone a remarkable metamorphosis, evolving from a nascent start-up into a global powerhouse in the district cooling sector. His strategic insights, coupled with a deep understanding of the industry, have propelled Empower to secure its position as the world’s largest district cooling provider.
In the span of a decade, Empower, under his astute guidance, has not only established itself as an industry leader but has also set new benchmarks for excellence within the district cooling landscape. Bin Shafar chairs Empower Logstor Insulated Pipe Systems (ELIPS) advises UNEP’s ‘District Energy in Cities initiative’, and leads Dubai Sports Council, District Energy Association, Bin Shafar Holding, and Al Shafar National Contracting. He is also part of IMD International and ASHRAE.
About Empower
In terms of financial performance in 2022, he reveals that revenue growth was at $759.4 million, 13.3 percent growth compared to 2021. “We witnessed a net profit of $272.6 million which is a 6.9 percent growth compared to 2021,” he says. “Operational performance in 2022 was demonstrated with an increase in connected capacity that reached 1.41M RT while contracted capacity increased and reached 1.53M RT.” Additionally, Empower’s district cooling services are provided to 1,463 buildings, and the total length of its distribution pipeline network has exceeded 380 kilometres.
Bin Shafar states that Empower dominates Dubai’s market with over 80 percent share, focusing on essential sectors. The portfolio includes 64 percent residential and 15 percent commercial buildings. He elaborates, “Hospitality takes 14 percent, health 3 percent, and the rest is distributed among education, entertainment, retail sectors, and others.” The company serves over 17 percent of Dubai’s hotels.
In Dubai, Empower launched Za’abeel District Cooling’s first phase with a 27,750 RT cooling capacity. Upon completion, it will reach 50,000 RT, interconnected with DIFC’s plant for 112,000 RT cooling. Bin Shafar highlights it’ll serve ongoing and upcoming projects, including DIFC, Dubai World Trade Centre, Emirates Towers, Wasl1, and ‘One Za’abeel’. Also, Business Bay 05 District Cooling Plant, Empower’s fourth in the Business Bay project, started full operations in 2022 with 50,000 RT capacity. This joins existing plants to exceed 185,000 RT in total capacity.
Key challenges have been identified in the design of existing buildings to suit district cooling requirements and Bin Shafar reveals there had been challenges in retrofitting. “Empower adopts advanced technologies to overcome this challenge,” he says. “Also, the availability of recycled water to reduce the usage of fresh water in DC operations and geographical expansion have been challenges we have had to overcome.”
Name: Umut Duvan
Designation: Managing partner
Company: SKD International Drone Events
Industry: Events & activations
Duvan is a distinguished entrepreneur with a primary focus on technology and innovation, particularly within the domains of drone technology, aviation, and space exploration. His commitment to the belief that the seemingly impossible can be achieved defines his business approach. His entrepreneurial ventures underscore a strategic pursuit of pushing boundaries and venturing into new frontiers within the dynamic landscape of technology and space exploration.
Previously, Duvan held the role of the CEO of DVN Drone Academy in Turkey for three years. DVN Drone Academy was launched in response to the demand for growing knowledge of drone technology and operations.
As the first government approved drone pilot training academy in the Antalya region area, in partnership with Türk Hava Kurumu, the academy offered the first-of-its-kind course and training for aspiring drone pilots, professionals wishing to extend their knowledge and expertise and requiring a pilot license. He also launched DVN Tech in 2010 to 2016, also in Turkey, as a provision of tech-based entertainment for guests of luxury hotels at the Antalya Riviera.
About SKD International Drone Events
As a hub for state-of-the-art global drone light shows, SKD International Drone Events is one of the leading global drone lights show operators who offer state-of-the-art drone light shows, with events managed from start to finish.
Perfect coding permits to fly the required formations exactly as designed and boasting a 100 percent success rate, they ensure a perfect drone event every time. Double Guinness World Record holders for their drone light shows, SKD has broken two records with the most consecutive UAV formations in the same set. This record requires incredible precision, which can be reached only by few drone light show operating systems.
SKD’s expertise and services are extended to the development of drone technology and technological solutions of the future. They have delivered hundreds of shows to thousands of spectators globally. SKD continue to bring innovation to everyday life with drone-powered solutions for entertainment, events, and advertising, as well as development of drone technology and technological solutions of the future, today.
SKD aim to bridge the gap between the future and reality with both accessible and cutting edge drone light shows for all types of events and clients wishing to create a unique and truly special experience.
SKD presents two show options: pre-designed and bespoke. Pre-designed shows feature a readily available fleet for more generic requirements. On the other hand, bespoke shows are customized to the client’s needs, taking more time to assemble but offering the beauty of a design journey for a truly remarkable event.
With the capability to fly over 4000 drones boasting tens of thousands of colour combinations, 20 optional twinkling modes, centimetre-level positioning, 3D form, and 360-degree movement, SKD can recreate any image, design, or colour in the sky. The company envisions innovating and advancing sky shows, leading the technological revolution and progression of quadcopter technology in events and advertising, with the ultimate goal of inspiring people.
Name: Hisham Alrayes
Designation: Member and group CEO, executive director
Company: GFH
Industry: Finance
Leading the group forward towards its vision of becoming the region’s most prominent and diversified financial group, Alrayes is at the helm of GFH, which provides an outstanding platform for delivering superior wealth management, commercial banking, and asset management services. Backed by over 24 years of experience, Alrayes brings extensive expertise and banking knowledge to the group. He played a pivotal role in driving the development and execution of the group’s regional and international investment strategy.
Backed by a wealth of experience, he currently chairs and holds several directorships in financial, industrial, and real estate companies, including Esterad Investment Company, Khaleeji Commercial Bank, GFH Capital, GBCORP, and Infracorp. Alrayes holds a master’s degree with honours in Business Administration from the University of DePaul, Chicago (USA), and a bachelor’s degree in Engineering with honours from the University of Bahrain.
His accomplishments have been recognised through key accolades and awards. His achievements also extend to being ranked as one of the top CEOs in Financial Services & Investments in 2019 and being named ‘Investment Bank CEO of the Year’ at CEO Middle East 2019.
About GFH
GFH has been steadfast in its commitment to global expansion, making strategic investments that align with its growth-oriented strategy. The group’s continuous efforts to broaden its portfolio globally have yielded significant acquisitions and partnerships, further reinforcing its position as a leading financial conglomerate.
In a recent development, GFH seized the opportunity to acquire a substantial majority stake in Big Sky Asset Management, a reputable US-based real estate asset management company. With a strategic focus on the resilient healthcare segment, this acquisition underscores GFH’s dedication to diversification and the pursuit of promising investment avenues. This move not only expands the group’s presence in the US market but also strengthens its foothold in the real estate industry.
Moreover, GFH’s commitment to sustainable infrastructure has led to its involvement in remarkable initiatives. Infracorp, the group’s sustainable infrastructure platform, has embarked on a co-investment journey with Aurora Infrastructure. Operating as a monopoly electricity distribution network in Finland, Aurora Infrastructure has captured the attention of Infracorp and infrastructure asset manager Equitix. This collaboration demonstrates GFH’s keen interest in sustainable infrastructure projects and its dedication to contributing positively to critical sectors.
Strength in diversification across key markets has been a key success for GFH, despite global market challenges. Alrayes states, “GFH continued to diversify its activities and expand its global footprint.” The company made significant new investments, including student housing and medical building assets in the US, as well as launching a new office in London for asset management in the UK and Europe.
Furthermore, GFH strengthened its presence in key markets such as the US and the GCC region, leveraging solid fundamentals and positive macroeconomic conditions to support its growth strategy. Listing shares on the Abu Dhabi Securities Exchange (ADX) marked another highlight, broadening the shareholder base as well as enhancing liquidity.
Name: Mohammed Tayem
Designation: Entrepreneur, founder & CEO
Company: Entourage marketing & events
Industry: Communications agency
Commencing his entrepreneurial journey in 2009, Tayem embarked on a dynamic trajectory of business ventures that has seen remarkable diversification across numerous sectors over the past decade. His entrepreneurial acumen has not only led to the establishment of thriving enterprises but has also positioned him as a sought-after consultant for esteemed international brands, including Google and Discovery Networks, as well as governmental entities in the UAE, KSA, Egypt, and Jordan.
Backed by robust experience, prior to launching entourage, Tayem worked for more than 14 years with international and regional organizations such as Hyatt International, Orange telecom, and Etisalat among others in the field of marketing and sales. With keen business acumen, emboldened by ambition and a strategic risk appetite, he has steadily climbed the trajectory in the industry.
Steered by strategic vision
In the ever-evolving landscape of entrepreneurship, Tayem has proven to be an agile and forward-thinking business leader. His strategic vision and adaptability have allowed him to navigate through the complexities of various industries, ensuring sustained growth and success for his ventures. Beyond the realm of his own enterprises, he actively engages in consultancy roles, providing invaluable insights and guidance to renowned global brands and governmental entities.
Over the years, Tayem has built a solid foundation in the marketing & events sector and is known for his impactful ideas and creative executions as well as his contribution to advancing the industry with the use of technology. His ability to view things from a problem-solving perspective help simplify complicated challenges and provide effective solutions. He believes in empowering his team to think independently and is more than willing to explore new ideas. Tayem’s influence transcends geographical boundaries, as he leverages his expertise to contribute to the development and enhancement of diverse sectors within these regions.
The Creative Youth Economy has a fundamental role in Tayem’s outlook of the present and the future. His passion project is focussed on empowering young entrepreneurs. He launched a new corporation to help and enable the youth to realise their entrepreneurship ambitions, supporting them to capitalize on new economy trends and sharing insights on building a vision.
His ambition of supporting young entrepreneurs first started from building a fully dedicated conference for entrepreneurs back in 2019 – eCommerce Forum 2019. The concept of the forum was to provide all the information and facilities required to young entrepreneurs that would help them navigate the industry seamlessly. From ideas to execution to launch, the forum covered the entire business journey related to the ecommerce sector by bringing the ecosystem providers on one platform.
Global projects
In addition to his entrepreneurial pursuits and consultancy roles, Tayem remains committed to driving positive change within the business ecosystem. His involvement in regional governmental initiatives reflects a dedication to contributing to the socio-economic development of the areas he operates in. By actively participating in projects that span across various sectors, Tayem demonstrates a commitment to creating a lasting impact on both local and international levels.
As he continues to navigate the intricate web of entrepreneurship and consultancy, Tayem’s journey stands as a testament to the transformative power of strategic vision, adaptability, and a commitment to excellence. Through his endeavours, he not only propels his own ventures to new heights but also plays a pivotal role in shaping the success stories of internationally recognised brands and the progress of regional governmental entities.
About entourage
A live communications agency at the forefront of change, entourage is a regional creative, events, and brand marketing agency deeply rooted in Middle Eastern culture. The brand is celebrated for crafting impactful human-to-human connections and brand experiences. Since 2009, entourage has been fostering synergies across diverse marketing elements.
Central to their approach is the art of storytelling, a practice integral to every aspect of their work. The brand’s impressive portfolio includes collaborations with some of the most high-profile government and private sector corporations globally. Their ability to navigate and thrive in diverse sectors underscores their versatility and adaptability.
Key global services
With offices in Dubai, Riyadh, Cairo, Al Khobar, and New York, just some of entourage’s key partners include Google YouTube, Aramco, Prime Minister’s Office – UAE, Royal Court of Saudi Arabia, Ministry of Tourism Egypt, ADNOC and HSBC, among others. The company specialise in designing engaging visual identities, creating impactful advertising and PR campaigns, and curating mega events & conferences that leave a lasting impression.
The brand also deploys the latest, cutting-edge technology available at events to create exceptional experiences that generate audience engagement and interaction, from virtual reality to augmented reality to drone advertising to 3D projection, to produce highly successful events.
Entourage’s fully integrated services include advertising & storytelling, conferences & corporate events, PR, online & offline media planning & buying, and social media management. entourage is actively leading the transformation of the industry, with agility and scalability forming the core of their approach.
The launch of a virtual platform
In 2020, Tayem launched eve virtual, a 3D virtual platform, and Wizshops.com, an eCommerce technology provider enabling merchants to take their businesses online. Both these platforms were built to facilitate digital business operations. Other brands under his umbrella include en+ a 360-production house and British International Academy, an IB curriculum-based school in Amman, Jordan.
Tayem has been recognised by the industry and his peers on several occasions; he was selected to become the executive member of Young Arab Leaders in 2014 and a board member for the International Live Events Association (ILEA). Most recently, Tayem was nominated as the ‘Best Person in Crisis’ by the Middle East Event Awards 2021 and now has been nominated as the ‘Industry Icon of the year’ by the Middle East Event Awards 2023.
Name: JS Anand
Designation: CEO
Company: LEVA Hotels
Industry: Hospitality
Establishing LEVA Hotels in 2019, Anand has steered the brand to span eight hotels, encompassing a total of 894 keys scattered across Jeddah and Africa, including the flagship LEVA Hotel Mazaya Centre in Dubai, boasting 184 rooms.
Notably, the brand also oversees the management of Resivation, a co-living property in Dubai’s Al Furjan neighbourhood. With an extensive industry tenure of 25 years, Anand’s professional journey encompasses pivotal roles at properties including the Louvre Hotels, Marriott International, and Hilton. His leadership has been instrumental in steering LEVA Hotels as a trailblazing player in the hospitality landscape.
About LEVA Hotels
Established in 2019, LEVA Hotels represents a dynamic lifestyle hotel concept that redefines the hospitality landscape. Pioneered under the visionary leadership of Anand, LEVA Hotels artfully amalgamates modern convenience with the timeless essence of traditional hospitality. Catering to the discerning tastes of tech-savvy explorers, the brand offers a cutting-edge and contemporary experience that seamlessly caters to both business and leisure travellers.
LEVA’s hallmark property, LEVA Mazaya Centre, Dubai, stands as a testament to the brand’s commitment to excellence. Within just three years of its inauguration, it has risen to occupy the prestigious top spot on TripAdvisor, a testament to the brand’s dedication to exceeding guest expectations. At the heart of LEVA’s charm is its trendy dining space, managed by Baker’s Kitchen which aligns with LEVA’s overarching vision of crafting a contemporary hotel concept tailored to the modern traveller’s preferences.
Managing properties across regions
Within KSA, LEVA Hotels has solidified its presence through two strategic Hotel Management Agreements, these include EKONO by Leva Al Shati and EKONO by Leva Jeddah Airport Hotel, both set for service transformation. This transformation aligns with KSA’s Vision 2030 which aims to welcome 100 million visitors by 2030.
Located just within an hour from Mecca, these properties provide an ideal choice for Umrah (pilgrimage) travellers seeking out convenient accommodations. In Nigeria, LEVA Hotels takes charge of overseeing the transformation and management of Reiz Continental Hotel by Leva. This project, in collaboration with Kostarget Projects LTD and owned by REIZ Continental Hotels LTD, is geared to evolve into an upscale five-star luxury lifestyle hotel.
Uganda sees the entrance of LEVA Hotels, as it takes over management of Kampala’s premier boutique hotel, Emin Pasha Leva Hotel. Currently undergoing renovation and infused with LEVA’s design language, this property aspires to be a preferred choice for both vacationers and business travellers. Ethiopia marks a significant milestone in LEVA Hotels’ expansion journey, marked by two strategic partnerships.
LEVA Afrotsion Semera Resort as well as the Harsade Harbour Resort by LEVA bring rejuvenated hospitality experiences to the forefront. LEVA Hotels is setting its sights on an impressive expansion strategy that reaches into untapped markets across the Middle East and Africa. Just some of the countries that are among the strategic targets of this expansion are Morocco, Egypt, Sri Lanka, KSA, as well as Qatar.
Name: Jerard J. Inzerillo
Designation: Group CEO
Company: Diriyah Gate Development Authority (DGDA)
Industry: Tourism
Jerry Inzerillo is a globally celebrated visionary leader with a five-decade career in tourism and hospitality. He has been a champion for the sector and the people at its heart. In recognition of his dedication to the hospitality industry, he was awarded the prestigious HOTELS magazine “Corporate Hotelier of the World Award” and the “Tourism for Peace Award” by WANGO.
More recently, President Joe Biden awarded Inzerillo the Presidential Volunteer Service Award and is the recipient of the Nelson Mandela Children’s Fund Lifetime Achievement Award.
In June 2018, Inzerillo was appointed by HRH Crown Prince Mohammed bin Salman Al Saud to be the founding CEO of the Diriyah Gate Development Authority (now Diriyah Company). The $63.2 billion project aims to develop the 14-square-kilometer area, encompassing world-class cultural, entertainment, retail, hospitality, educational, religious, office and residential assets, with the UNESCO World Heritage Site of At-Turaif as its anchor.
In this role, Inzerillo is tasked with developing and implementing the master plan to turn Diriyah into one of the world’s greatest gathering places, restoring and reimagining the birthplace of the Kingdom.
The year 2022
According to Inzerillo, 2022 was one of the most exciting years of this project’s lifetime, with Diriyah becoming one of the first giga projects to open assets: Bujairi Terrace, the world’s latest premier cuisine offering, and At-Turaif, the majestic UNESCO World Heritage Site.
Diriyah, The City of Earth, has always been a convergence point for culture, celebrating its heritage through modern art exhibitions and showcasing local designers and talent. In Diriyah, we celebrate our culture in everything we do, because our culture is our identity.
Roadmap
Inzerillo reveals that he has always approached challenges in two ways: first, building an excellent team, and second, meticulous planning. When Crown Prince Mohammed bin Salman asked him to lead the Diriyah Gate Development Authority, his first task was to build a best-in-class team. Given the scale and complexity of the Diriyah development, meticulous planning is essential to delivering our goals and mitigating potential risks.
“Assess, action, manage, three words to live by when managing a project like this,” says Inzerillo.
Sustainability is at the heart of Diriyah. The Company has enrolled in KSA’s own sustainability certification program, MOSTADAM, and has been awarded the platinum-level USGBC LEED pre-certification, first of its kind in the Middle East.
Protecting the natural environment and the way of life that has existed here for centuries is fundamental. Our approach must therefore be holistic – conserving, enhancing, and celebrating the community and environment. The first phase of the Diriyah masterplan, for example, will be built entirely in the traditional Najdi architectural style, a defining part of Diriyah’s identity and culture.
“Given its profound historical roots and strong connection to the Kingdom, our work is centred on crafting a sustainable project while preserving the identity and natural environment of this exceptional place,” concludes Inzerillo.
Name: Sultan Ahmed Bin Sulayem
Designation: Group Chairman and CEO
Company: DP World
Industry: Logistics
Bin Sulayem’s expertise and visionary have played an instrumental role in propelling Dubai’s expansion. His strategic contributions have extended to various pivotal areas, notably in the development of regional free zones, ports, and infrastructure and have greatly contributing to the impressive upward trajectory of the UAE’s growth.
His far-reaching impact is reflected in his multifaceted roles, such as being a board member of the Dubai Executive Council, the chairman of Virgin Hyperloop One, and holding the position of the chairman of the UAE Federal Tax Authority.
Multiple achievements
Bin Sulayem’s achievements span a diverse spectrum, showcasing his adeptness in orchestrating transformational ventures. A shining example is his instrumental role in steering the international expansion of DP World, a leading marine terminal operator.
Notably, under his guidance, DP World acquired the P&O Group for $6.8 billion in March 2006, positioning it as one of the world’s largest port operators and a pivotal trade facilitator, with an impressive global presence spanning 78 marine and inland terminals across six continents.
His visionary prowess further manifested in the dynamic development of the Jebel Ali Free Zone (Jafza), which he transformed into a thriving business hub housing over 7,300 companies. Additionally, Bin Sulayem’s visionary foresight led to the inception of Nakheel, with contributions that include the creation of iconic Dubai landmarks, such as The Palm.
Backed by exceptional business acumen
Among his notable accomplishments, Bin Sulayem established and effectively led Istithmar World, a venture with a focus on private equity investments. The impressive portfolio includes diverse investments across North America, Europe, Asia, and the Middle East, encompassing sectors like retail and financial services.
Furthermore, his visionary contributions extend to the inception and leadership of the Dubai Multi Commodities Centre (DMCC), an influential market catering to gold, precious metals, diamonds, coloured stones, and various other commodities. This endeavour significantly contributes to the diversification of Dubai’s economy.
Innovations at DP World
DP World are reimagining the future, with step-change terminal handling innovations designed to streamline their global network of ports and keep things flowing.
Smart innovations like BoxBay, their intelligent High Bay Storage (HBS) system, are disrupting business as usual: increasing terminal handling speed, energy efficiency and safety, while decreasing operating costs.
Looking to the future, they have invested in Virgin’s revolutionary Hyperloop technology, an on-demand, incredibly fast cargo pod system that will give cargo owners synchronised and intelligent movement of goods.
With supply chain solutions, DP World provide solutions including third-party logistics (3PL), container services and automated customs clearance and brokerage. With 80 terminals and economic zones around the world, they are at the centre of smarter logistics delivery and offer specialist solutions for industry sectors, fully customised to make the logistics experience transparent, accessible, and cost-effective.
DP World emerges as a strategic force in the realm of supply chain solutions, offering a comprehensive suite of services that encompasses third-party logistics (3PL), container services, and automated customs clearance and brokerage. Their expansive global presence spans 80 terminals and economic zones, positioning them as a central hub for driving smarter logistics delivery.
Name: Joseph M. Bradley
Designation: CEO
Company: TONOMOUS
Industry: Technology
At the helm of TONOMUS, a leading cognitive technology firm, Bradley oversees the formulation and implementation of the technological and digital ecosystems for NEOM. This encompasses establishing the foundation for cognitive cities, in collaboration with global technology partners.
Diverse experience
Bradley previously worked at Cisco for 15 years, where he held several roles including Global VP for IoT, Blockchain, AI, and Incubation. He drove advanced services, business development, and operations for Cisco’s ventures, enhancing a consulting model for clients to unlock IoT value. Earlier, he held CEO, CFO, and SVP positions at C3 Communications, and led AT&T’s Data Communications. His career began at Pacific Bell, gaining expertise in finance and operations.
Key successes in 2023
According to Bradley, TONOMUS is harnessing cognitive technologies to create a digital infrastructure that will push forward the boundaries of human experience and define the future of living. “The solutions that TONOMUS is creating will ensure that NEOM is powered by unrivalled connectivity and computing capability, as well as cutting-edge AI and immersive technologies, all underpinned by global security standards,” says Bradley.
He and his team recently spearheaded the launch of the TONOMUS.NEOM Telecommunications Centre, a digital facility at NEOM that was built to support a single holistic integrated network offering immersive, end-to-end cognitive experiences for its users. “Once fully functional, it will power a software-driven network that will service up to 60 locations, around 1,800 structures and 200 million IoT devices by 2030, with approximately 300,000 construction staff employed at NEOM by 2025,” he said.
“This inaugural facility has set a new precedent for the regional ICT industry, with leading regional and international service providers such as stc, Huawei, NESMA, Fortinet bringing their class-leading abilities to NEOM and contributing to its successful launch.”
TONOMUS partners with global tech leaders sush as Oracle, OneWeb, and NVIDIA to enhance city sustainability, urban mobility, and citizen experiences.
“In 2022, TONOMUS launched TONOMUS Venture Studio, committing $1.4 billion over five years to building and scaling businesses that focus on the cognitive ecosystem and the infrastructure needed to support it,” Bradley said. “A core aim of TONOMUS Venture Studio is to cement NEOM as the epicentre of innovation and enhance the kingdom’s reputation as an entrepreneurial powerhouse by attracting both emerging and established entrepreneurs.”
Roadmap
Regarding challenges, Bradley revealed that there’s growing discourse around businesses prioritising environmental action and minimising carbon footprint, in the run up to COP28. “While expectations are high, our goal is to meet our commitments by carefully managing our operations, processes, and resource allocation,” he said.
“Establishing collaborations and nourishing partnerships are instrumental in driving growth and opportunities in an environment where competition is high.”
As business grows in the kingdom, TONOMUS prioritises nurturing Saudi talent through their human capital strategy. It is dedicated to fostering Saudi tech talent and reducing its carbon footprint while serving the community while aiming to become the leading cognitive solutions provider in Saudi Arabia, driving growth and collaboration opportunities.
Name: Dr. Reem Osman
Designation: Regional CEO
Company: Saudi German Health (SGH)
Industry: Healthcare
In her current role since May 2021, Dr. Osman is backed by over two decades of expertise in the field of healthcare. Under her leadership, Saudi German Health (SGH) has established a firm foothold in Dubai in the Middle East’s burgeoning healthcare industry as well as in the booming medical tourism market.
A medical graduate from Tishreen University of Medicine in Syria, Dr. Osman went on to earn her master’s degree in business administration as well as a master’s degree in ophthalmology and eye surgery, both from Wollongong University in Sydney, Australia. She also holds a certificate from Harvard Business School in management healthcare delivery.
About SGH
Founded by the Batterjee family, SGH has 18 facilities spread across KSA, the UAE, Egypt, Yemen, Morocco, and Pakistan. Part of one of the largest hospitals groups in the MENA region, SGH Dubai offers a broad spectrum of medical services at the international level, including critical care, all types of specialties, as well as sub-specialties. It also offers one of the largest emergency departments in the private sector.
Throughout the first quarter of 2023, SGH achieved total revenues amounting to $628 million, marking the group’s highest-ever achievement within a single quarter. This robust performance was driven by notable enhancements across SGH’s comprehensive network of medical facilities, underpinned by an increased census and optimised case mix. At the group level, SGH provided care for a total of 21,000 inpatients and attended to 495,000 outpatients during this period.
The new Saudi German Women and Children Specialty Hospital
In June 2023, SGH announced the inauguration of the pioneering Saudi German Women and Children Specialty Hospital. This addition brings in a new era of high-quality healthcare, exclusively tailored to cater to the unique healthcare needs of women and children.
As a distinguished healthcare facility, the Saudi German Women and Children Specialty Hospital is committed to offering a comprehensive array of specialised medical services, with a particular emphasis on obstetrics, gynaecology, and paediatrics. The core of this establishment is its state-of-the-art emergency department, staffed by a highly skilled medical team. This department is fully equipped to handle a diverse range of medical emergencies concerning women and children, ensuring their utmost well-being and safety.
The Saudi German Women and Children Specialty Hospital’s mission is to revolutionise healthcare services for women and children in Dubai. This hospital, an integral component of Batterjee Medical City, forms an all-encompassing healthcare ecosystem, collaborating with entities such as Saudi German General Hospital, Saudi German Orthopaedic and Trauma Hospital, Saudi German Teaching Academy, and Saudi German Housing.
Located on Hessa Street in Al Barsha, Dubai, Batterjee Medical City exemplifies a state-of-the-art medical complex that is purposefully designed to provide exceptional healthcare services to the greater community. Its comprehensive approach is set to establish it as a hub of healthcare excellence, contributing significantly to the well-being of women and children in Dubai and the surrounding areas.
Name: Aamer Sheikh
Designation: CEO
Company: PepsiCo Middle East
Industry: Industry
In addition to his current role at PepsiCo Middle East, Sheikh is also on the board of directors for three different JV Boards of PepsiCo. Previously, he held the role of the president and general manager for MENA and Pakistan. His foray with PepsiCo began in 1999 in a finance position followed by several leadership roles in Pakistan, UAE, KSA and the US.
These roles included working as an auditor for Ernst & Young and The Walt Disney Company across a span of seven years in the USA/UK, and three years in Pakistan where he led the Finance Function for Unisys. In 2017, Sheikh was appointed as the chief financial officer for PepsiCo’s Asia Middle East & North Africa Sector (AMENA), leading the company’s financial operations in over 40 countries, encompassing their beverages, snacks, and nutrition businesses, including 10 Joint Ventures.
His other leadership roles have included chief financial officer for the MEA region in 2008, SVP for Planning and Transformation for Asia, Middle East, and North Africa (AMENA) in 2014 and in 2016, SVP for commercial finance for Frito Lay North America. Sheikh also serves as the co-chair of the US-Saudi Business Council (US Chamber), is a member of the Multinational Companies’ Business Group (MCBG) Regional Presidents Forum as well as other key associations.
Sustainability initiatives aligned with Saudi Vision 2030
In 2020, PepsiCo launched PepsiCo Positive (pep+), a strategic end-to-end transformation to drive sustainable long-term value and competitive advantage. The three pillars of pep+ to drive action and achieve the sustainable industrial related global SDG goals and local Saudi Vision 2030 goals, are positive agriculture by spreading regenerative practices to restore the earth across the company’s entire agricultural footprint.
The second pillar is positive value chain in which they are aiming to achieve net zero emissions by 2040, becoming net water positive, and have new goals to improve packaging sustainability, including reducing virgin plastic per serving by 50 percent and new goals from Pepsi and Frito-Lay brands.
The third pillar is positive choices as PepsiCo is leveraging the scale and reach of its global brands to drive positive impact at scale. They are evolving their portfolio into segments that are more beneficial for the people and planet, including plant-based proteins, nuts and seeds, and whole grains. By 2030, the company is expected to avoid more than 200 billion plastic bottles by expanding its Soda Stream business.
Women empowerment
In alignment with Saudi Vision 2030 and with the lift of the driving ban in 2018, PepsiCo embarked on a journey with their female employees in Riyadh. 172 women participated in a driving simulation, learning how to control a vehicle in a safe environment. Since then, many women drivers were hired to drive sales vehicles and forklifts, which further aligned with their commitment as an equal opportunities’ employer on a global scale.
Name: Aloki Batra
Designation: CEO
Company: FIVE Hospitality
Industry: Hospitality
Aloki Batra is the CEO of FIVE Hospitality and The Pacha Group.
He co-founded FIVE and has helped generate over $6.4 billion in combined sales over several FIVE Properties. Batra who plays a central leadership role in the strategic direction, growth, branding and innovation of the FIVE Group is credited for its success and pioneering approach.
Under his leadership, FIVE properties have consistently maintained high occupancy rates and outperformed competitors in key metrics like revenue per available room. Revenue doubled from 2019-2022.
In its latest strategic move towards universal entertainment and hospitality, FIVE completed its acquisition of a 100% equity interest in the legendary nightlife entity, the Pacha Group, in a landmark deal valued at €303 million with Batra taking on the mantle of CEO, The Pacha Group.
Batra launched Fly FIVE, a luxury private jet experience that embodies FIVE’s hospitality ethos. It is one of the most advanced and technologically equipped aircraft cabins ever designed that boasts all the conveniences of modern luxury living, but in the sky.
Batra spearheaded the joint venture of FIVE Music with global giant, The Warner Music Group – merging WMGs distribution network with FIVE’s live-audience touch-points and launched the FIVE Music Studio, in The Penthouse Dubai, welcoming top global talent such as Robin Schulz.
The expanding FIVE portfolio will introduce FIVE LUXE in 2024 – a new luxury beachfront property in Dubai property boasting 222 hotel rooms and suites, 275 residences, multiple culinary and nightlife venues, a 14,000 sq ft private beach with a Beach Club, which has achieved the highest LEED platinum certification score for 5-Star hotels.
Batra has a large and engaged following as an industry thought leader on LinkedIn where he shares insights and builds connections, his content has reached a staggering 2.5M LinkedIn users YTD.
About FIVE Hotels and Resorts
FIVE Hotels and Resorts, which includes the hottest destinations in Dubai – the unrivalled FIVE Palm Jumeirah and the uber-cool FIVE Jumeirah Village, for a discerning group of travellers looking for an unrivalled luxury vacation experience that encompasses the iconic Beach by FIVE, Dubai’s most Insta-Famous social pool and a chic penthouse lifestyle with 269 pools and Jacuzzis. Switzerland’s ultimate dining and nightlife hotspot, FIVE Zurich showcases 45 luxurious suites and 42 suite sized lifestyle rooms with glittering skyline city views or lush forest views. Additionally, 62 ‘Amazing Rooms’ now welcome guests to the Vibe at FIVE in Europe. FIVE’s first international outpost hosts multiple international award-winning restaurants, a rooftop nightclub and buzzing outdoor social pool. Guests may detox before they retox at the lavish wellness spa with indoor pool and hot tub. Ready to launch in early 2024 is FIVE LUXE – a prime beach property in the heart of Jumeirah Beach Residence with sweeping sunset vistas of the Ain Dubai and Palm Jumeirah. This uber-luxurious lifestyle destination will embody the authentic and unique Vibe at FIVE that global millennials love. SENSORIA, ultra-luxe residences for discerning luxury aficionados at FIVE LUXE will continue FIVE’s legacy of eco-conscious luxury living.
A trailblazer of sustainable luxury living and hospitality, FIVE has secured a completely LEED Platinum operational hospitality portfolio across its hotels in Dubai and Zurich. FIVE Palm Jumeirah and FIVE Jumeirah Village hotels in Dubai are also the first hotels to ever receive UL Verified SPIRE Smart Buildings™ Ratings awarded by UL Solutions, a global leader in applied safety science. Leading at the forefront of the UAE’s 2023 Year of Sustainability, FIVE hotels have become the first in the UAE to receive 100% renewable electricity from DEWA through I-REC validated agreements. Across its portfolio of achievements, FIVE illustrates its commitment to making ‘Sustainable Indulgence’ central to its future vision and FIVE LUXE, JBR and Sensoria are on track to acquire LEED Platinum (BD+C).
About the Pacha Group
The Pacha Group is a globally acclaimed lifestyle brand with a strong presence in various sectors such as music, leisure, entertainment, hospitality, and fashion. It extends its international influence through well-known destinations including Pacha Ibiza (a famed nightclub), Destino Pacha Hotel and El Hotel. Celebrating its 50th anniversary in 2023, the Pacha Group is dedicated to sharing the essence of the Ibizan lifestyle with the world, characterized by a carefree, sophisticated way of life infused with creativity, music, and a spirit of acceptance.
Name: Dr. Omar Bin Sulaiman
Designation: Chairman of the OBS Group
Company: OBS Group
Industry: Diversified
He has held revered leadership positions in the government and private sector.
He was the former Vice Chairman of UAE Central Bank, a rank of a Minister in the Federal Government. He was the first Governor of Dubai International Financial Centre (DIFC), where he led the Financial Center to become the fastest growing center in the world.
He was also the Director General of Dubai International Financial Centre Authority (DIFCA), where he led the development of DIFC which became a universally recognized hub for institutional finance and a gateway for capital and investment in the region.
He also led the development of Dubai International Financial Exchange (renamed as NASDAQ Dubai), the first international financial exchange in the region. Prior to joining DIFC, Dr. Omar was the CEO of Dubai Internet City (DIC).
Previously, Dr. Sulaiman has held notable positions, including the Chairman of DIFC Investments, member of the Economic and Trade Committee established by the Executive Council of Dubai, Vice-Chairman of Dubai Real Estate Corporation (Al Wasl) Vice Chairman of Dubai Autism Centre, Founding Managing Director of Dubai Culture & Arts Authority, Founding Chairman of Art Dubai, Board member of IMD Switzerland, Established LBS and Cass business schools in Dubai among others. Bin Sulaiman holds a doctorate in leadership and a master’s in education from the University of Southern California, an MBA in finance from Golden Gate University in California, and a bachelor’s degree in industrial engineering from the University of Miami.
About OBS Group
Dr. Omar Bin Sulaiman is the founder and Chairman of BinSulaiman Group – OBS, a privately held diversified group with business interests in the Middle East, Africa, Europe, North America.
In the past 19 years, it has business operations from Lifestyle at one end to Automotive, Logistics and Warehousing, Investments, Leisure, Trading, Healthcare, FMCG, and Real Estate on the other.
The group is leading the Charge in Sustainable Automotive Aftermarket Innovation. Through strategic partnerships with ADNOC, Emarat, ENOC/EPPCO in the UAE, and Petromin in KSA, as well as collaborations with global car dealerships across the GCC they have ensured that its eco-friendly automotive aftermarket products and services are widely accessible.
Among their diverse and flourishing divisions, the lifestyle, F&B, FMCG, and Retail sectors stand out, each carving a unique niche in the global market.
It has exclusive distribution rights to globally renowned luxury perfume brands, such as MFK known for its Baccarat perfume, and French brands Maison Origine and Maison Crivelli, to name a few.
The group’s retail foray is equally impressive, with their Scentitude boutique stores leading the charge. In the F&B sector, it has partnered with illy Caffes, the iconic Italian coffee brand, in the UAE with plans to expand illy Caffes into the KSA.
At the core of BinSulaiman Group’s philosophy is a commitment to being the most distinguished and successful entity in every industry they operate in.
Name: Warith Al Maawali
Designation: Acting CEO
Company: National Security Services Group (NSSG)
Industry: Cybersecurity
Helming NSSG, Oman’s cybersecurity leader advancing global digital defence, Al Maawali is visionary within the international cybersecurity space. His astute leadership and relentless drive for innovation have transformed NSSG into an organisation at the vanguard of the global cybersecurity industry. Al Maawali’s strategic acumen and commitment to excellence have advanced cyber defence capabilities exponentially, setting new benchmarks for organisations worldwide.
Leading transformative change at NSSG
During Al Maawali’s tenure at NSSG, the company has undergone transformative strides that reshaped its standing in the global cybersecurity landscape. A key example is his overhaul and expansion of NSSG’s Security Operations Centre (SOC), a prime testament to his visionary leadership. Seamlessly integrating SIEM solutions with AI capabilities, Al Maawali engineered a 24/7 nerve centre for identifying threats, responding to incidents, and performing forensic analysis with precision.
He also established a research and development division at NSSG, leading to revolutionary software tools like DCapsula, HashStrike, and PassRay, cementing NSSG’s status at the pinnacle of cybersecurity. Al Maawali also harnessed emerging technologies like blockchain to enhance security capabilities, which reflects his commitment to pushing the boundaries of cybersecurity excellence, ensuring NSSG not only adapts but pioneers industry changes.
Under Al Maawali’s visionary, NSSG stands as a beacon of innovation and resilience in cybersecurity. His initiatives fortified the company’s defence mechanisms and positioned NSSG as a trailblazer, leading the charge in leveraging technologies to safeguard digital landscapes.
Committed to Oman’s economic growth
In a strategic and far-sighted initiative, Al Maawali has showcased his astute leadership by meticulously curating a world-class team at NSSG, exclusively comprising skilled Omani professionals.
Across various specialised roles, spanning from red teams responsible for simulating cyber-attacks to blue teams tasked with defending against them, as well as Governance, Risk, and Compliance (GRC) analysts, Research and Development engineers, and Security Operations Centre (SOC) cyber defenders, he has demonstrated a resolute commitment to fostering local Omani talent.
By entrusting pivotal roles to local professionals, he not only elevates the stature of NSSG but also contributes significantly to the socio-economic development of Oman.
Stellar achievements within the realms of cybersecurity
Beyond his leadership achievements at NSSG, Al Maawali has also left an indelible personal imprint on the global cybersecurity landscape through his innovations. His creation of the Linux Kodachi operating system stands out as one of his most notable contributions.
Purpose-built for security, privacy, and anti-forensics, Kodachi has been internationally recognized as the gold standard of security and privacy distros from 2019 to 2023. Al Maawali’s expertise spans a wide spectrum, encompassing web applications, mobile applications, embedded devices, blockchain networks, and critical infrastructures.
Al Maawali stands as an early pioneer in the rapidly expanding realm of cryptocurrencies and blockchain technology. His talent for uncovering vulnerabilities has played a pivotal role in solidifying his reputation in the cybersecurity domain. Al Maawali’s remarkable proficiency extends beyond conventional boundaries, allowing him to navigate and identify risks even in complex and tightly secured environments such as Apple’s iOS.
Recognitions and accolades
Al Maawali’s own career accomplishments have been recognised through prestigious international awards, including the Commandments Medal, Efficiency Medal, and Medal of the Royal Praise. These honours from the government of Oman underscore his outstanding contributions to the nation’s cyber-preparedness. Under Al Maawali’s leadership, NSSG has attained remarkable industry recognition on the global stage.
The company has garnered accolades from prestigious international platforms, including the OER Corporate Excellence Award and COMEX Cybersecurity Award, cementing its status as a leading light in cybersecurity. He has also presided over NSSG’s expansion worldwide, forging pivotal partnerships across the Americas, Europe, Asia Pacific, the MENA region.
Global adoption and academic acclaim
The global influence of Al Maawali’s innovations and contributions is evident in their widespread international adoption and integration into academic curricula. His cybersecurity tools have been embraced by major multinational firms in Germany, reflecting the worldwide confidence placed in his solutions. Knowledge of his methodologies has also reached classrooms, shaping future generations of security professionals as his techniques are taught in cybersecurity programs globally.
NSSG’s upward trajectory as a global leader
Central to NSSG’s global strategy, Al Maawali has spearheaded the achievement of key international certifications and compliance standards including CREST accreditation, MTCIT, and ISO 27001, illustrating an unwavering commitment to excellence. He has also led NSSG to adopt best practices like the NIST Cybersecurity Framework, amplifying trust in the organisation’s prowess. NSSG’s services now range from security consulting to managed security services on the global stage.
The transformation of NSSG led by Al Maawali has significantly expanded the organisation’s client profile, attracting major international partnerships and elevating NSSG’s reputation worldwide. Al Maawali has forged ties with key public and private sector entities across the Middle East, Europe, Asia, Africa, and the Americas. This geographic diversification is a direct result of NSSG’s expanded services portfolio, pioneering solutions, and steadfast commitment to excellence under his leadership.
Thriving through challenges
Despite the challenges of the COVID-19 pandemic in 2020, NSSG thrived under Al Maawali’s leadership, achieving 69 percent growth compared to 58 percent in 2019. The momentum continued with 64 percent growth in 2021 and 19 percent growth in 2022. Projections for 2023 anticipate an additional 11 percent growth as Al Maawali guides NSSG’s resilient expansion. NSSG has maintained a consistent compound annual growth rate (CAGR) of 52 percent since its inception, showcasing the company’s continuous evolution.
Fostering a commitment to standards and compliance
One crucial aspect of NSSG’s success under Al Maawali’s leadership is its unwavering commitment to standards and compliance. The company has achieved and upheld CREST accreditation, MTCIT accreditation, and ISO 27001 certification in cybersecurity. Additionally, NSSG adheres to Technology Indemnity Insurance compliance with GDPR, ensuring that clients’ data and privacy are protected in accordance with international regulations.
Name: Ahmed Khbeer
Designation: Partner & group CEO
Company: Tafaseel Group
Industry: Business process outsourcing
In the domain of leadership, Khbeer’s stellar career trajectory has propelled UAE’s largest BPO to unprecedented heights and which has witnessed remarkable growth. Co-founding thriving ventures such as Rannah.ae, Tafaseel IT, and Namaa Agricultural Investment, and providing consultancy services for governments in the UAE and KSA, he fosters a culture of value, considering every team member an integral part of the company’s success.
Khbeer’s ambitious vision for the future includes the aim to publicly list Tafaseel BPO on the Dubai Stock Exchange by 2025. His leadership style is characterised by modesty, dedication, and a clear vision for success. Instrumental in shaping the company’s trajectory in the BPO industry, Khbeer continues to guide the team towards excellence, positioning Tafaseel BPO as a regional leader.
About Tafaseel
From its modest start in 2019 with just nine employees in a small villa in Ajman, Tafaseel BPO has undergone a phenomenal transformation. Under the visionary of Khbeer, the company has grown to employ over 1,000 professionals across six state-of-the-art facilities in the UAE, Egypt, and KSA.
Tafaseel BPO’s remarkable growth is fuelled by its industry-leading expertise and dedication to serving a prestigious clientele, including Fortune 500 companies and esteemed government institutions. With a diverse workforce of professionals representing 30 nationalities and proficient in 13 languages, Tafaseel BPO remains a multicultural hub of talent and innovation.
As the UAE’s largest BPO provider, Tafaseel BPO boasts state-of-the-art facilities equipped with cutting-edge technology and infrastructure. These capabilities empower the company to deliver unparalleled solutions across diverse sectors and industries.
Tafaseel BPO’s comprehensive range of services includes IT outsourcing, finance operations outsourcing, sales outsourcing, contact centre outsourcing, human resources outsourcing, CX and digital outsourcing, and many more. These offerings are designed to optimise business processes, elevate customer experiences, and drive overall operational efficiency.
Tafaseel BPO is leaping ahead toward its 2025 vision with the launch of its revamped website and the opening of a new office in Egypt. The newly unveiled website stands as a testament to Tafaseel BPO’s dedication to innovation, offering an enhanced user experience and showcasing an extended range of cutting-edge services. As the company gears up for its highly anticipated Initial Public Offering (IPO) in 2025, this milestone reaffirms Tafaseel BPO’s position as a leader in the BPO industry, equipped to deliver top-notch solutions and exceptional customer service.
In line with its growth strategy, Tafaseel BPO has broadened its reach by inaugurating a new office in Egypt. This expansion not only fortifies the company’s global footprint but also enhances its capabilities to serve clients in the dynamic Egyptian market.
Tafaseel BPO’s visionary outlook extends beyond borders, positioning itself as a significant player not only in the region but also on a global scale. Looking ahead, Tafaseel BPO is gearing up to expand into key markets in the Middle East and beyond, with plans set for the fourth quarter of this year to expand even further.
Name: Haider Ali Khan
Designation: CEO
Company: Bayut & dubizzle
Industry: PropTech
Leading Bayut-Dubizzle, Khan pursued his education in electrical engineering at the University of Texas at Austin, US. His professional journey began as a programming analyst at Goldman Sachs in 2000. He then transitioned to National Instruments, where he spent six years in product management.
At Silicon Laboratories, Khan’s role in the broadcast division’s systems engineering connected him with tech giants like Apple, Nokia, and Bose, collaborating on integrating Silicon Labs solutions. His tenure as a section manager at National Instruments from 2007 to 2014 saw him leading a global team of 20 managers and over 100 employees across the US, Europe, China, and India.
About Bayut
Dubizzle and Bayut’s story commenced in the mid-2000s. While Dubizzle emerged as a classified’s platform in 2006, Bayut was born in 2008. The Khan brothers, Haider, Imran, and Zeeshan, saw untapped potential in the real estate sector, leading them to establish Bayut. Expanding their vision, Zameen.com was introduced in 2012, catering to Pakistan’s real estate market.
Since Bayut’s inception, they have rapidly solidified their position as pioneers in the UAE’s real estate domain. With their users’ needs taking precedence, Bayut has streamlined and enriched their property exploration journey with a website that boasts cutting-edge tools like 2D and 3D Floor Plans, Map View, and authentication features like Checked and TruCheck™.
Revolutionising the property search landscape, pioneering property portal Bayut has introduced BayutGPT, heralded as the world’s first AI-powered property search assistant. This innovative tool leverages the latest artificial intelligence technology to redefine the home-hunting and real estate investment experience, eliminating the inconvenience associated with traditional drop-down menus.
With the primary goal of enhancing convenience for home-seekers, BayutGPT is designed to facilitate property searches on Bayut in a ‘conversational manner,’ presenting users with data-enriched recommendations. Whether searching for an apartment, villa, or any property in between, this revolutionary tool empowers users with a simplified approach to navigate the vibrant, extensive, and sometimes complex real estate market in the UAE.
In the midst of a thriving property market in the UAE, where property purchasing, sales, and rentals are booming, Bayut developers have strategically integrated AI into the property search experience.
BayutGPT stands out as the region’s first cutting-edge AI-powered property search assistant, contributing to the portal’s commitment to delivering an advanced and refined property search experience for its diverse user base. As the talk of the modern world revolves around AI, BayutGPT positions itself at the forefront, seamlessly marrying intuitive technology with the dynamic landscape of property exploration.
Engaging with BayutGPT is a seamless experience, allowing users to pose queries about various aspects of the real estate landscape. Beyond its role as a connector for buyers, sellers, and tenants within the Dubizzle Group ecosystem, BayutGPT transforms the property search journey into an engaging and personalized adventure. It provides an enhanced level of interaction for those navigating one of the world’s most dynamic real estate markets, promising a journey marked by ease and convenience.
Name: Dr. Sultan Al Jaber
Designation: President-Designate
Company: COP28
Industry: Government
Al Jaber has been a driving force in the UAE’s green initiative. As the special envoy since November 2020, a role he held from 2010 to 2016, he has championed the UAE’s sustainable development vision. Serving two terms as the special envoy for climate change since 2010, he is committed to realising the UAE’s Net Zero carbon emissions by 2050 commitment after the 2015 Paris Agreement.
With the UAE hosting COP28 from 30 November to 12 December 2023, Al Jaber will lead a global climate agenda, collaborating with international governments and stakeholders for practical solutions that offer socio-economic benefits on a global scale.
Helming Masdar
Al Jaber helped establish Masdar in 2006, the Abu Dhabi-based future energy company, which focuses on clean energy and sustainable development. His seven-year leadership as CEO saw the deployment of significant renewable energy projects worldwide, including the renowned Masdar City in Abu Dhabi. This low-carbon, low-waste urban development has garnered global recognition as a model for sustainable urban planning.
In 2009, his efforts were instrumental in securing the headquarters of the International Renewable Energy Agency (IRENA) in Abu Dhabi, UAE, reflecting his influence on the global stage. That same year, he was invited by UN Secretary General Ban Ki-Moon to join the UN Secretary general’s advisory group on Energy and Climate Change (AGECC), playing a key role in shaping the Sustainable Energy for All (SE4ALL) programme advocating universal access to sustainable energy by 2030.
In his current role as the chairman, his strategic acumen came to the fore in 2011 when Al Jaber steered an alliance between TAQA, Mubadala, and ADNOC. With an ambitious target of achieving at least 100GW of renewable energy capacity globally by 2030, Al Jaber’s leadership ensures that Masdar remains at the forefront of the clean energy revolution.
President-Designate for COP28
Al Jaber’s significant role as president designate for COP28 stems from his active engagement in over 10 previous COPs, including the historic COP21 where the Paris Agreement was forged in 2015. Under the guidance of Sheikh Mohammed bin Zayed Al Nahyan, President of the UAE and Ruler of Abu Dhabi, this appointment highlights Al Jaber’s exceptional contributions to advancing ecological sustainability in both the UAE’s public and private sectors.
With a decade-long tenure as CEO of Mubadala’s Energy platform, he has been a driving force behind the establishment of the UAE’s green agenda. Working closely with UNFCCC’s executive secretary Simon Stiell and Egyptian COP27 President Sameh Shoukry, he’s poised to shape the agenda for COP28. His accomplished team includes Shamma Al Mazrui, the Youth Climate Champion, and Razan Al Mubarak, the UN Climate Change High-Level Champion, with the dedicated support of Mariam Almheiri, the UAE’s Minister of Climate Change and Environment.
His visionary leadership sets the UAE at the forefront of crafting a collective roadmap that is designed to expedite global progress through a practical energy transition and a commitment to comprehensive climate action that ensures no one is left behind.
Name: Alisha Moopen
Designation: Deputy managing director
Company: Aster DM Healthcare
Industry: Healthcare
Since 2013, Moopen has held the role of director at Aster DM Healthcare, overseeing operations in both India and the GCC region. A chartered accountant from the Institute of Chartered Accountants of Scotland with a background with Ernst & Young, she holds degrees from the University of Michigan in Finance & Accounting, as well as Global Leadership & Public Policy Change from Harvard University, both in the US.
Beyond her responsibilities at Aster DM Healthcare, Moopen also stands as the first female Chapter Chair of YPO’s Dubai Chapter, facilitating connections among chief executives from over 130 countries. With a fervent commitment to women’s empowerment and mental health, she advocates passionately for diversity in the workforce, valuing the strength found in differences. Notably, Moopen initiated the Women in Leadership programme at Aster DM Healthcare, an initiative fostering growth and leadership opportunities for talented female employees, ultimately breaking through the glass ceiling.
About Aster DM Healthcare
Aster DM Healthcare is one of the largest integrated healthcare conglomerates, operating in seven countries, with an over three decades track record of delivering compassionate care to patients. Aster provides primary, secondary, tertiary, and quaternary care services through its extensive network of 30 hospitals, 125 clinics, 20 labs, and 157 PECs (Pharmacy, Emergency, and Clinic). Furthermore, it operates over 496 pharmacies.
Also, Aster DM Healthcare has recently unveiled the launch of Medcare Royal Hospital in Al Qusais. This new 126-bed medical facility, constructed by Dubai Developments, marks the fourth Medcare Hospital in Dubai and the fifth in the entire UAE, complementing the existing 20 Medcare Medical Centres. The agreement between Aster DM Healthcare and Dubai Developments was officially signed on 5 July 2023, with plans for the hospital to commence its operations by December 2023 and essentially highlights the group’s commitment to enhancing healthcare services in the region.
Aster DM Healthcare is poised to divest a majority stake in its Gulf business for $1.01 billion to a consortium featuring a sovereign-backed private equity firm. The company’s subsidiary, Affinity Holdings, is set to sell its shares in Aster DM Healthcare to Alpha GCC Holdings, with the transaction expected to be finalised in the fourth quarter of 2024. The consortium, led by private equity firm Fajr Capital Advisors, will acquire a 65 percent stake in the business, while the remaining shares will be retained by the promoters of Aster India, including Azad Moopen and Alisha Moopen.
The Aster DM Healthcare’s agreement with Fajr Capital is anticipated to generate a minimum of 2,000 jobs in the coming years. The company is set to expand its presence in KSA, with plans for approximately 250 pharmacies in the kingdom and the readiness of the Medcare Royal Hospital in Al Qusais. The deal with Fajr Capital is expected to take the GCC business private, allowing Aster DM Healthcare to focus separately on the Indian and GCC regions, unlocking value for shareholders.
Name: Dr. Dhananjay Datar
Designation: Chairman & managing director
Company: Adil Trading LLC
Industry: Retail
Dr. Datar, a visionary entrepreneur and dedicated philanthropist, is a self-made individual whose indelible impact on the retail sector is undeniable. Growing up in the rural landscapes of India, his life journey is a testament to the values of self-reliance as well as an unwavering resolve to overcome challenges.
Having navigated the challenges of his humble beginnings, Dr. Datar’s entrepreneurial spirit took root, and he embarked on a journey that would not only shape his destiny but also leave an enduring mark on the business world. In 1984, Dr. Datar embarked on his business career as an intern in a small grocery shop established by his father in Dubai. Through a robust work ethic and honesty, he elevated the modest shop into the globally renowned Adil Group. Presently, the group oversees a network of 50 expansive superstores across the Gulf Countries, two spice factories, two flour mills equipped with modern technology, in addition to an import-export company serving as its Indian arm.
Bestowed with the title ‘Masala King’ by the rulers of the UAE in 2001, Dr. Datar’s contributions to the business sector are immeasurable. However, his impact transcends mere business success, as he actively engages in multiple key philanthropic activities, supporting social welfare projects alongside managing his family and business.
About Adil Trading LLC
Under Dr. Datar’s stewardship, Adil Trading attained ISO 22000, HACCP, GMP, and GHP certifications in 2006, playing a pivotal role in introducing over 9000 Indian products to the UAE. The group also manufactures over 700 products, including ready-made flours, spices, pickles, jams, Namkeen, and instants under its proprietary brand, ‘Peacock.’ For more than three decades, Adil has consistently delivered authentic, hygienic, and secure Indian foodstuffs to customers in the GCC region. The company has gone a step further by establishing a manufacturing unit in Dubai’s Al Quoz industrial area. Here, it produces a wide array of Indian food products, including masalas, spices, pickles, flours, pulses, and much more, all under the trusted Peacock brand name.
In addition, the company operates an Indian subsidiary, Masala King Exports in Mumbai, India. This subsidiary stands as one of the leading exporters of top-quality branded Indian pulses, spices, groceries, and non-food items in the Indian subcontinent. Demonstrating a forward-thinking vision and strategy, the company has recently overhauled its ecommerce portal, placing great importance on online sales through an upgraded digital gateway.
As Adil Trading LLC progresses on its trajectory of growth and innovation, Dr. Datar unwaveringly pursues excellence. His entrepreneurial spirit, coupled with a philanthropic heart, positions him not only as a business magnate but also as a source of inspiration for aspiring entrepreneurs globally. The legacy of the ‘Masala King’ extends beyond the spice trade, embodying the resilience and success achievable through hard work, dedication, and a commitment to making a positive impact.
Name: Jobin Joejoe
Designation: Deputy Managing Director
Company: Sony Middle East and Africa FZE
Industry: Entertainment
At the helm of steering the company’s leadership position in the regional market and driving accelerated business performance for sustainable growth, profitability, and value for all stakeholders, Joejoe stands as a veteran industry business leader. His appointment followed the transition of Takakiyo Fujita to the role of managing director at Sony AMEA in Singapore, reflecting Sony’s strategic plans for key global markets, including the Middle East and Africa (MEA), which has witnessed steady growth in recent years. Sony’s commitment to this market aligns with the brand’s broader global strategic objectives as well as robust sales and marketing efforts.
Bringing a wealth of experience to his role, Joejoe boasts over two decades of extensive sales and marketing experience in retail and consumer tech, encompassing various business models. Notably, he has accumulated 16 years of invaluable experience in the Middle East and Africa region. Joejoe initially joined Sony Middle East and Africa as the Country Sales Manager for the UAE and Oman in 2007, steadily advancing within the organisation. His most recent role was as the head of Sales for Sony MEA, where he played a pivotal role in driving sales and marketing plans and strategic objectives across diverse markets in the MEA region.
About Sony Middle East and Africa FZE
Sony Middle East and Africa FZE, a wholly owned subsidiary of Sony Corporation, serves as the regional headquarters for the Middle East and Africa. Operating in more than 40 countries, the company engages in the business of Sony Consumer Electronics, Mobile Electronics (Car Audio), broadcasting and professional products, and Computer Entertainment (PlayStation) products. Sony Middle East and Africa strategically executes logistics, sales, marketing, advertising, and customer services activities through its network of business partners. Additionally, the company reinforces its presence with 353 accredited third-party service centres in key markets across the region.
In the Middle East and Africa region, Sony has witnessed substantial growth, particularly in large-screen TVs, with a notable market share in the 75-inch and 85-inch screen segment, dominating the GCC market. Within the mobile audio category, Sony Middle East and Africa has experienced steady growth across truly wireless, headband Bluetooth, and gaming headsets. This growth is attributed to the rising popularity of trendy wearables among Gen Z, increased consumption of digital content such as music, gaming, and social media posts, and a surge in post-pandemic travel, boosting demand for noise-cancelling headphones.
Furthermore, in the digital camera business, Sony Middle East and Africa continues to lead the full-frame segment, with a significant shift of DSLR users to mirrorless cameras. Notably, the company has achieved a substantial 60 percent market share in the full-frame mirrorless segment in the UAE. This success is complemented by the expansion of a robust community of content creators, courtesy of Alpha Universe. The confluence of these achievements’ underscores Sony’s influential position and growth trajectory in the Middle East and Africa region under Joejoe’s adept leadership.
Name: Ajay Bhalla
Designation: President Cyber and Intelligence Solutions
Company: Mastercard
Industry: Technology
In addition to his current leadership role, Bhalla holds a prominent position as a key member of Mastercard’s esteemed global management committee, where he plays a pivotal role in shaping the company’s strategic direction. He brings to the table a wealth of expertise and experience, evident in his illustrious career trajectory.
Prior to his current role, he served as the president of Mastercard’s Digital Payment Services, steering the company through the dynamic landscape of digital payments. His leadership prowess was further demonstrated during his tenure as the president of Mastercard for South Asia and Southeast Asia, where he played a vital role in fostering the company’s presence in these critical regions. Prior to his journey with Mastercard, Bhalla held influential positions at HSBC and Xerox, where he contributed significantly to the financial and technology sectors.
Beyond his corporate endeavours, Bhalla participates in shaping the landscape of multiple industries. He serves as a board member of PVH Corp, contributing strategic insights to the board’s deliberations. Furthermore, his engagement as a senior fellow at The Fletcher School at Tufts University underscores his commitment to fostering academic excellence and thought leadership. His influence extends into the realm of science and technology, where he holds the esteemed position of science fellow at the Massachusetts Institute of Technology (MIT).
His intellectual contributions are further emphasised by his role as an executive in residence at Oxford University to facilitate a collaborative approach to addressing complex challenges. In the arena of global governance and cybersecurity, Bhalla assumes a leadership role as a strategic advisor to the World Economic Forum. His membership in the Executive Steering Committee for Digital Trust and co-chairmanship of the Global Council on Cybersecurity showcases his commitment to shaping global cybersecurity standards and practices.
About Mastercard Cyber and Intelligence Solutions
Mastercard employs a multi-layered security strategy with four layers. If one layer encounters a failure, the subsequent layer takes over. This thorough analysis enables the identification, detection, and prevention of cybercrime. Mastercard incorporates cutting-edge technologies behind the scenes, providing consumers with the assurance to shop seamlessly and feel securely reassured. Mastercard is spearheading innovation by integrating generative AI across its operations, employing it to generate synthetic fraud transactions to predict weaknesses in existing systems.
Mastercard are using it to create anti-money laundering reports and also for customer service solutions. This embedded generative AI in many of their solutions provides an intuitive customer journey as well as for fraud, fraud prevention and for cyber-attacks. Also, Mastercard’s mission with blockchain and digital assets is to help empower people, businesses, and governments to better understand and trust how these technologies can be used.
Last year, Mastercard launched Crypto Secure, a solution for banks to provide secure crypto trading capabilities which enabled banks to accurately identify exchanges across an ecosystem of over 2,400 providers. Mastercard is helping to create a secure ecosystem with biometrics, which is already trusted by billions.
Name: Shaista Asif
Designation: Co-founder & group COO
Company: Pure Health
Industry: Health
In her current role at Pure Health, the UAE’s largest integrated healthcare company, Asif is responsible for overseeing a diverse portfolio, including hospitals, clinics, laboratories, health insurance, healthcare procurement, and health tech solutions. She is driving transformative changes in the healthcare delivery landscape of the country.
Her leadership has propelled Pure Health to become the fastest-growing healthcare company in the region through a series of strategic acquisitions, marking a significant shift in the industry.
With a proven track record in effecting substantial change, Asif has been at the forefront of Pure Health’s consolidation efforts, executing the group’s strategy for quality excellence, growth, and development since 2010.
Boasting over 17 years of experience in senior leadership roles within the healthcare and technology sectors, she is renowned for her strategic planning acumen and profound analytical skills, instrumental in steering the group’s trajectory towards growth and optimisation. Her vision extends beyond traditional healthcare paradigms, emphasising a shift from sick care to preventive care, with longevity as her guiding principle.
Pure Health is actively working on realizing the concept of ‘Healthcare in the Cloud’ as an enabler, aligning with the tenets of the 4th Industrial Revolution. Embracing the concept of Technological Singularity, she sees the increasing compute power as a catalyst bringing this vision closer to reality. Under her leadership, Pure Health is committed to creating a future where people thrive in well-being, making strides toward a healthier and longer life.
About Pure Health
Pure Health’s extensive network has created a well-connected and comprehensive healthcare value chain in Abu Dhabi as well as the Northern Emirates which includes more than 25 hospitals, over 160 labs and 100 clinics, multiple pharmacies and diagnostic centres, procurement entities, insurance, and healthtech. Pure Health owns a diverse portfolio that includes the Yas Clinic Group, Rafed, SEHA, Daman, Abu Dhabi Stem Cells Centre, Ambulatory Healthcare Services, Pure Lab, ONE Health, The Life Corner, Tamouh Healthcare, and the Medical Office.
And by collaborating closely with the Department of Health Abu Dhabi (DoH), Pure Health places a major emphasis on enabling timely organ transplants. In pursuit of this goal, they have established a state-of-the-art unit to streamline the entire organ donation and transplant value chain. This joint effort aims to support efficient and timely interventions, optimise processes, and prioritise preventive care. The initiative seeks to ensure that patients in need receive effective healthcare interventions.
Dedicated to positioning the UAE as the global health hub, Pure Health strategically aligned with the National In-Country Value (ICV) Programme in early 2023. Collaborating with the Ministry of Industry and Advanced Technology (MoIAT), they engage in initiatives aimed at bolstering local industrial capabilities in the healthcare sector and elevating the skill set of the national workforce. Pure Health’s commitment extends to the digitization of healthcare infrastructure through real-time data collection and analysis. This approach not only facilitates timely interventions but also places emphasis on preventive care, fostering innovation in data-driven healthcare services.
Name: Ankur Aggarwal
Designation: CEO
Company: Bricks N Woods
Industry: Real estate
Aggarwal is a visionary entrepreneur who has carved a distinctive path in finance, business consultancy, and real estate. As the CEO & Founder of Bricks n Woods, Aggarwal’s unwavering commitment to innovation and a visionary mindset has set a new standard in Dubai’s real estate sector. With a B.Com (Hons) degree from Delhi University as his foundation, he embarked on a journey that has redefined excellence in the business landscape.
Teaming up with renowned Bollywood celebrity and entrepreneur Vivek Oberoi, Aggarwal’s leadership has propelled BnW to manage an impressive AUM of 11.4 billion AED. Specialising in exclusive properties, BnW showcases Aggarwal’s more than 16 years of economic mastery and entrepreneurial brilliance. His impact extends beyond real estate. As a managing partner at AKGVG Group, his strategic acumen has elevated the company’s financial advisory services.
His dedication to excellence and forward-thinking strategies have earned him numerous accolades, solidifying his reputation as a thought leader in the industry. A driving force behind the UAE’s real estate market’s transformation, Aggarwal’s recent focus has been on shaping the future of Al Marjan, Ras Al Khaimah (RAK). With determination and foresight, he brings visionary concepts to life, sets new industry benchmarks, and propels progress.
About Bricks N Woods
Founded in 2021, Bricks N Woods has swiftly evolved into a powerhouse in the real estate arena. Its rapid ascent can be attributed to their expert team’s diverse skills, a strong global network catering to international clients, and a commitment to ethical practices. Harnessing innovative technology, their personalised strategies capitalise on market intelligence, offering tailored solutions for residences, second homes, and investments.
Locally, Bricks N Woods are focused on enhancing their presence in key markets, offering a wider range of properties that cater to diverse client preferences. This involves deepening their knowledge of local trends and neighbourhoods to provide more tailored options. Also, Bricks N Woods plan to expand service offerings to encompass a broader range of real estate needs including property management, an underwriting model, or even innovative investment opportunities tailored to local demands.
Globally, they’re eyeing new regions that resonate with our ethical values and offer promising investment potentials. By leveraging technology, Bricks N Woods are enhancing our virtual capabilities to offer real-time property tours, consultations, and transactions. Also, by forming alliances with respected players in different regions, they gain valuable insights and establish credibility in new markets. Bricks N Woods understand the vital role that technology plays in helping investors achieve exceptional outcomes through ethical choices and a strong grasp of market dynamics. Through their innovative approach, they leverage cutting-edge algorithms and data analysis to provide investors with insights into ethical investment possibilities.
Bricks N Woods stands out in Dubai with a unique blend of ethics and innovation. While others deal in transactions, they align values with investments, making real estate meaningful. ‘Ethics First’ is their compass building trust. ‘Innovation with Purpose’ drives their tech edge, and ‘Collaboration for Success’ fosters teamwork.
Name: Talal Al Ajmi
Designation: Founder & CEO
Company: VI Markets
Industry: Technology
Al Ajmi, a Kuwaiti entrepreneur, is driven by a passion for financial markets and trading and has become a notable figure in Kuwait and the broader Middle East. His career trajectory began during university when he managed family businesses, and upon returning to Kuwait, he embarked on a career in investment. Gaining experience in financial companies, he eventually transitioned to entrepreneurship as a financial broker.
In 2010, he founded VI Markets in Kuwait; in addition to his current role, he is also a board member at One Financial Markets, VI Markets’ main partner. VI Markets collaborates with One Financial Markets, a London-based entity established in 2007, to offer tailored online trading services to Kuwaiti investors. Regulated by the UK’s Financial Conduct Authority (FCA), One Financial Markets operates globally with local expertise through its offices across multiple regions.
Steered by a goal to promote sustainable development through education, he established VI Markets with a focus to educate the people in Kuwait who are interested in trading and then let them start their own journey by managing their portfolios. Social media played a unique role in attracting both new and experienced traders in Kuwait and the Middle East.
He shared daily trades and offered educational content, strengthening his connection with the audience, and bolstering his success. Driven by the belief that education unlocks potential, he sought to empower women in the region who aspired to enter financial markets. Therefore, he founded Yasmeen, an exclusive women’s forum providing tailored educational services, personal support, training, and trading solutions.
About VI Markets
Since its 2010 inception, VI Markets has emerged as a robust and prominent Kuwait-based trading platform catering to both private and institutional investors offering a wide range of financial instruments and features to suit traders of all levels. VI Markets has collaborated with AxiTrader, a prominent name in the trading industry, in partnership known as ‘axi-vi’ that aims to transform online trading in the MENA region.
Under this exclusive agreement, VI Markets takes responsibility for Axi’s products and services in the region, providing investors with access to advanced technology and multiple trading options, including forex, CFDs on indices, commodities, energies, bonds, and futures. VI Markets and AxiTrader lead the trading industry with innovation and exceptional customer support backed by global customer service teams that provide 24/5 multilingual support. They offer a wide range of trading instruments, including major and exotic forex pairs such as USD/SGD and USD/ZAR, as well as with commodities, indices, energy products, gold/silver futures, and CFDs.
VI Markets offers interest-free accounts complying with Sharia and Islamic finance principles. Education is central to their philosophy, providing free training seminars and courses for all levels, covering topics like CFD trading, forex, technical analysis, risk management, and trading psychology. These resources are available to both account and non-account holders, with versatile trading platforms accessible on laptops and mobile devices, prioritising accessibility, and flexibility.
Name: Faisal Alatig
Designation: CEO
Company: channels by stc
Industry: Telecommunications
Backed by over 21 years of experience in the telecommunications, Information technology, marketing, and strategic management. Alatig has held several leadership positions inside stc group and channels by stc. Prior to his appointment as the CEO of channels in March 2021, Alatig served as the vice president of Strategy and Category Management, where he steered more than a $4.5bn revenue of telecom and non-telecom for consumers and businesses portfolios in channels KSA as well as its subsidiaries in the Gulf. He has also chaired over the Oman and Bahrain channels’ executive committees.
Previously, Alatig held the position of the vice president of Strategic Management, where he helmed the development of a long-term strategy based on the technological and consumer trends, corporate performance, the competitive and regulatory environment. During his tenure as CEO of channels by stc, the company has grown and expanded, including new partners, and has become the preferred sales arm and distributor for mega brands. He received his Master’s in Business Administration and Management from King Saud University and his Bachelor’s degree in Systems Engineering from King Fahd University of Petroleum & Minerals in KSA.
About channels by stc
The sales and distribution arm of stc group, channels by stc is one of the leading companies in the field of sales and distribution in the nications sector with a wide regional network operating in KSA, Bahrain, Oman, and Kuwait. By introducing a package of diversified services and solutions, channels by stc are known as the preferred partner of choice for major companies in the region. Today, channels by stc serves more than 15 million customers and operates over 70,000 points of sale with more than 137 distribution hubs.
As a professional and trustworthy business enabler, channels by stc build strategic partnerships with key players in the industry both for consumer and enterprise products and services with stc Bahrain, stc Kuwait, Omantel, Salam Mobile and more operators and MNVOs. The organisation go beyond telecommunications and include but not limited to, Samsung, Huawei, Apple, Lenovo, ASUS, Microsoft, Amazon, Foodics, and more. channels by stc have diversified their product lines that they offer to their consumers that include TVs, PCs, tablets, wearable technologies, speakers, and more. Their B2B customers are also provided with multiple products that will help them grow their business such as Sunmi, Dahua, Aruba, and many more.
channels by stc has revolutionised last mile delivery with ‘dal’, which uses state-of-the-art technology that offers partners a more seamless experience with flexible delivery and also contributes to the expansion of the retail, banking, and health sectors by providing detailed information at every stage and enabling partners to monitor and track in real-time. Over 128 Saudi cities are served by ‘dal’ with more than 16,000 professional Saudi agents. dal has earned recognition from major clients and organisations for providing a customer-centric platform and excelling in delivering exceptional performance in the last mile delivery solutions.
Name: Alex Reinhardt
Designation: Venture investor, expert in blockchain technology
Company: Smart Blockchain
Industry: Blockchain
Recognised as one of the top 10 most influential figures in the blockchain industry globally, Reinhardt stands as an epitome of a blockchain technology expert. His achievements extend beyond his triumphs as a prosperous entrepreneur, encompassing roles as a seasoned business coach, esteemed economist, adept start-up developer, and accomplished venture capitalist.
Throughout the recent years, he has orchestrated an impressive array of coaching seminars, surpassing a remarkable count of one thousand. These seminars have attracted a staggering audience, with approximately half a million individuals benefiting from his insights. Renowned for his visionary mindset, Reinhardt has been the driving force behind the inception and triumphant launch of more than 20 impactful international start-ups.
During his upbringing, the family of Reinhardt immigrated to Germany where they faced financial challenges, relying on social benefits for support. This upbringing instilled in him the core values of perseverance and hard work, which eventually paved the way for his mastery in attracting investments and launching successful ventures. Drawing from the lessons learned during those challenging times, Reinhardt transformed into an adept professional capable of navigating the intricacies of securing investments and starting new enterprises.
Driven by a desire to give back, Reinhardt established the Alex Reinhardt Academy, a platform aimed at guiding others toward achievement by merging his personal journey with the insights of global leaders spanning finance, business, and soft skills. With an extensive reach, the Academy has reached out to over 500,000 individuals, offering comprehensive courses and training.
His latest book, “You’re Number One: How to Become a Leader in 30 Days and Remain One,” has proven to be a wellspring of inspiration for countless individuals seeking to make impactful changes in their lives. This publication translated into five languages has not only garnered global recognition but has also emerged as a best-seller, resonating with readers worldwide and empowering them to drive transformative change.
About Smart Blockchain
Smart Blockchain technology emerges as a conscientious and environmentally considerate alternative, presenting a marked departure from energy-intensive procedures such as Bitcoin mining. Built upon the bedrock of Delegated Proof-of-Stake (DPoS), the Smart Blockchain framework embraces an exceedingly energy-frugal mechanism, effectively curbing its ecological impact in a substantial manner.
In stark contrast to the resource-intensive nature of traditional blockchain models, Smart Blockchain’s innovative approach underscores its commitment to sustainability and ecological equilibrium. Its adoption of the DPoS protocol, characterised by its judicious allocation of network validation responsibilities to a select group of participants, not only ensures the expeditious validation of transactions but also upholds its dedication to minimising energy expenditure.
This is underscored by the technology’s capacity to process transactions and maintain the integrity of the blockchain while concurrently abiding by environmentally sound principles. Also, through its pioneering employment of DPoS, it not only demonstrates the viability of eco-friendly alternatives in the blockchain domain but also sets a compelling precedent for future technological developments that resonate with the ethos of a greener tomorrow.
Name: Donna Sultan
Designation: President & CEO
Company: KEO International Consultants
Industry: Consulting
Sultan has been CEO of KEO since 1991 and became president and CEO in 2016. Educated in the US and raised in Europe and the US, her background includes strategic planning and management consulting. She has over 40 years’ professional experience in the Middle East and is ranked as one of the 100 Most Powerful Women in the Arab World, one of the 12 most influential businesswomen in the Gulf.
Under her leadership, KEO has cultivated a distinctive blend of design innovation, technical expertise, sustainability principles, local insights, and global perspectives. This strategic amalgamation has earned the firm unparalleled client confidence and industry acclaim, positioning KEO as the #1 Firm in the Middle East, according to Building Design’s World Architecture Survey 2023.
Overseeing KEO’s success in KSA, she has witnessed a significant expansion in staff and project awards over the last two years. The firm now operates from larger offices in Riyadh, fortified by a strengthened senior leadership team.
As part of Sultan’s visionary initiatives, she launched the ‘KEO Academy’ in 2023, aimed at providing training opportunities for local Saudi Engineers. This academy is dedicated to shaping the next generation of Saudi Arabian architects, engineers, and construction leaders, with over 250 trainees currently enrolled.
Donna’s forward-thinking goals for the firm include adopting a ‘digital first’ approach to design through the integration of AI innovations. Throughout her tenure as CEO, KEO’s impressive portfolio has expanded to encompass completed or ongoing projects such as Emirates Palace and the Louvre in Abu Dhabi, multiple World Cup Stadiums in Qatar, the Address Grand Creek Harbour in Dubai, the Kuwait Investment Authority headquarters, and numerous developments underway in KSA.
She has skilfully positioned the firm as a globally recognised multidiscipline practice working on some of the region’s largest and most prestigious construction projects and serving a wide array of public and private sector clients spanning the Middle East, North Africa, Asia and Europe. She has fostered and developed KEO’s renowned blend of highly skilled project and construction management competencies, design innovation, engineering know-how, sustainability principles, local knowledge, and global insights, which has in turn, earned the company the highest level of client confidence and industry respect. She personally oversaw the development of the allied practices, as subsidiaries bringing in new revenue streams from brands such as InSite, C-Quest, F&M+.
About KEO International Consultants
With a legacy spanning over 57 years, the organisation has been at the forefront, shaping the landscape of numerous ambitious projects, iconic locations, memorable experiences, and thriving communities. The commitment to making a lasting impact continues. Functioning as an interdisciplinary AEP firm, KEO International Consultants provides a comprehensive planning and development solution by collaborating with allied specialist firms. InSite specializes in inspired planning, urban design, and landscape architecture, while C-Quest excels in quantity surveying.
Globally recognised and operating across seven countries, KEO International Consultants leverages the expertise of professionals from over 60 nations, bringing together experiences from every major market worldwide.
Name: Maaz Sheikh
Designation: CEO and co-founder
Company: Starzplay
Industry: Media
Ranked consistently among the region’s top three subscription video on demand services, STARZPLAY Arabia streams an extensive variety of premium content covering Hollywood movies, TV shows, documentaries and same-time-as-the-US series – plus live sports, dedicated kids’ entertainment and Arabic content – to 19 countries across MENA and Pakistan.
STARZPLAY has thousands of prime titles including exclusive STARZPLAY Arabia original content such as Kaboos, Say Yes to the Dress Arabia, Baghdad Central, STARZ Original content such as Power, Outlander, Spartacus and The White Queen as well as a range of content with add-ons such as AD Sports, Premier Sports (Rugby), NBA League Pass and STARZPLAY Sports, the dedicated sports package covering football (Italian Serie A and Dutch Eredivisie leagues), wrestling (All Elite Wrestling), cricket, UFC Arabia, boxing, basketball and more.
STARZPLAY Arabia has secured tie ups with a host of leading, global studios, including Lionsgate, MGM, Warner Bros, Universal, Discovery and Sony Studios along with regional producers such as UMS, Eagle Films and Falcon. Until 2022, STARZ, a Lionsgate company (NYSE: LGF.A, LGF.B) was the lead investor along with media and technology investment firms including SEQ Investors and Delta Partners.
In early 2021, STARZPLAY Arabia secured its first independent financing in the region of $25 million (approx. AED 92 million) from Abu Dhabi based Ruya Partners. In 2022, E-Vision, from e& and ADQ, an Abu Dhabi-based investment and holding company acquired a majority equity stake of circa 57 percent in the company at a valuation of $420 million. This is a significant achievement for the platform which is now fully capitalised to independently grow the business further.
Reaching over 2.9 million subscribers, STARZPLAY Arabia allows subscribers to watch its full HD and 4K content via most internet-enabled devices, smart TVs and game consoles, and is widely available on regional IPTV services. Its iOS and Android apps – installed on over three million devices – also allow downloads for offline playback.
Establishing their headquarters in Abu Dhabi with ADIO’s support has enabled STARZPLAY to further strengthen the production of regionally relevant original content for its subscribers.
The platform has been producing more original content through partnerships with Abu Dhabi Media and Image Nation. STARZPLAY launched its first Arabic original ‘Kaboos’ earlier this year and the show broke viewership records; within 48 hours of the first two episodes premiering. This shows that unique, authentic storytelling has such strong resonance in the Middle Eastern market and therefore offers STARZPLAY more opportunity to produce more locally relevant content.
Name: Shaji Ul Mulk
Designation: Founder & chairman
Company: Mulk International Group
Industry: Diversified
Established in 1982, Mulk International Group is helmed by Ul Mulk, a resident of the Middle East for over two decades. This conglomerate stands as a global entity with a diversified portfolio spanning primarily four sectors, including construction, renewable energy, plastics, and healthcare. With an impressive net worth of $544 million, the group owns and manages a collection of 18 companies.
Their operational and manufacturing bases stretch across the US, Europe, India, UAE, Oman, and Ghana. Backed by the visionary of Ul Mulk, the company has achieved success through joint ventures across the globe. Notable partnerships include collaborations with industrial giants such as ALUPCO in KSA, Vallibel One Group in Sri Lanka, DACS Systems in India, and Al Hamed Group for Abu Dhabi. This collaboration, under the stewardship of Sheikh Khalid Al Hamed and Sheikh Majid Al Nuaimi, has seen significant achievements in healthcare and interior fitouts.
About Mulk International Group
At the forefront of global manufacturing, the group’s flagship product is the A2 fire-rated aluminium composite panel, recognised by the brand Alubond A2. This offering has propelled the group to become the world’s largest manufacturer of aluminium composite panels, boasting an impressive installed capacity of 25m2 with installations spanning more than 100 countries.
Expanding into the healthcare industry in 2010, the group launched physiotherapy centres, telemedicine facilities, and diagnostic clinics across the region. Mulk Med Healthcare stands as the region’s pioneering tele healthcare ecosystem provider, responsible for the soft launch of Mulk Med Healthcare Virtual Hospital. This innovative venture ingeniously merges diverse ICT verticals with cutting-edge healthcare solutions. The Mulk Physiotherapy & Home Care Centre emphasises physiotherapy and rehabilitation, while Global Hawk Imaging and Diagnostics offer an advanced open MRI that enables patients to connect with specialist doctors across the globe.
In a significant expansion, the group invested $500 million in Zim Cyber City, showcasing its global growth, particularly in real estate within the USA and the UK. Zim Cyber City represents Mulk International’s pioneering real estate venture in Zimbabwe. This landmark project is managed through the locally registered subsidiary, Zimbabwe Global Investments (ZGI), operating under the Special Economic Zone (SEZ) programme approved by Emmerson Mnangagwa, President of Zimbabwe. Zim Cyber City, a state-of-the-art mixed-use development project, is currently underway in Mount Hampden, New Harare.
The visionary master plan for Mount Hampden encompasses the newly completed parliament building, ministry buildings, alongside high-end residential and commercial structures. With its promise of an affluent community and an unparalleled standard of living, Zim Cyber City emerges as one of Africa’s most promising and exciting real estate projects.
Mulk International Group has gained global recognition for innovating the fastest cricketing format and 90 minutes cricket under the brand ‘T10 cricket league’. Launched in 2017, it has become a global brand with franchise cricket leagues executed in the UAE, Africa, USA, Sri Lanka, Europe, and India with a combined viewership of over one billion.
Name: Raki Phillips
Designation: CEO
Company: Ras Al Khaimah Tourism Development Authority (RAKTDA)
Industry: Tourism
In his current role since June 2019, Phillips has a wealth of industry experience to help steer the continued growth of Ras Al Khaimah as one of the fastest growing destinations in the world. He will steer RAKTDA’s drive to attract 3 million visitors by 2030, while developing the Emirate’s tourism infrastructure, creating sustainable investment opportunities and enhancing the quality of life for Ras Al Khaimah’s residents.
An award-winning hospitality veteran and serial entrepreneur with over two decades of experience working with globally renowned including Ritz-Carlton Hotels, Fairmont Hotels & Resorts and Universal Studios Orlando. Having worked in the Middle East since 2005 and specifically in the UAE since 2007, American national Phillips is a fluent Arabic speaker who is well-versed in the cultural nuances of the region.
Previously, he was the senior partner and senior vice president of Development at the Dubai based International Hospitality Consulting Group INHOCO, during his tenure, he negotiated multimillion-dollar hotel deals for global luxury brands in 12 countries and 26 markets and developed hotel project pipelines exceeding $5 billion in assets.
As an expert in the food & beverage sector, Phillips steered multiple successful concepts including Noire the Middle East’s first Dinner in the Dark restaurant and Hard Rock Live Orlando. He is also the former CEO and co-founder of SugarMoo Desserts, Dubai’s first online dessert delivery. He is also one of the co-founders of Earth Hotels a sustainable, tech-forward and design centric hotel concept.
About Ras Al Khaimah Tourism Development Authority (RAKTDA)
The authority tasked with establishing Ras Al Khaimah as a world-class destination for leisure and business travel, the government of Ras Al Khaimah established the Ras Al Khaimah Tourism Development Authority (RAKTDA) in May 2011. The Authority licenses, regulates and monitors the Emirate’s tourism and hospitality industry. RAKTDA is actively developing the Emirate’s tourism infrastructure and establishing Ras Al Khaimah as a world-class destination for leisure and business travellers. One of the fastest-growing tourism, investment, and lifestyle destinations in the region, Ras Al Khaimah welcomes investors from around the world.
Investment opportunities across the hospitality sector in Ras Al Khaimah include hotels, state-of-the-art convention facilities, luxury retail outlets and fine dining experiences. The Emirate currently boasts several hotels, from luxurious beach resorts to city centre properties. Some of these include Waldorf Astoria, Hilton, Rixos, Ritz-Carlton Al Hamra Beach, as well as the world’s largest Hampton by Hilton as well as the Mövenpick Resort Al Marjan Island.
Ras Al Khaimah also houses the 4,500 m2 Al Hamra International Exhibition & Conference Centre that has played host to several large-scale conferences such as the Arab Aviation Summit, Global Citizen Forum, and the World Travel Forum Lucerne. At the beginning of 2022, Marjan and RAK Hospitality Holding announced its partnership with Wynn Resorts to open a multi-billion- dollar integrated resort development on Ras Al Khaimah’s Al Marjan Island which is set to open in 2026.
Name: Jad Toubayly
Designation: Founder CEO
Company: Idealz
Industry: E-commerce
Toubayly serves as the guiding force behind Idealz, an e-commerce platform distinguished by a fusion of entrepreneurship, innovation, and a commitment to social impact. Through the integration of these three elements, Idealz has carved out a distinctive niche in the competitive landscape.
His leadership at Idealz is characterised by a strategic vision that goes beyond conventional business practices. With a banking background at Ernst & Young, Deutsche Bank, and J.P. Morgan, Toubayly has successfully built and sold multiple businesses. He recognised Dubai as an exceptional ecosystem both personally and professionally during his two-decade residency and in 2016, went on to launch Idealz.
Under his helm, Idealz introduces an innovative dimension, allowing customers to engage in philanthropy seamlessly while enjoying their shopping experience. This socially conscious approach reinforces his commitment to making a positive impact, turning Idealz into a hub where commerce and community intersect. Going beyond being a transactional space, Idealz introduces an innovative philanthropic dimension, allowing customers to seamlessly support charitable causes while indulging in their shopping experience.
About Idealz
Idealz stands as a testament to Toubayly’s ability to think outside the box and challenge the status quo. It has redefined the online shopping experience by introducing a unique concept that combines shopping with the thrill of winning incredible prizes. Under his leadership, Idealz has become the exclusive digital partner of Dubai Festivals and Retail Establishment, showcasing its rapid rise in the industry.
The platform disrupts the traditional online shopping model by allowing customers to purchase products and with each purchase, receive a complimentary ticket to a prize draw. These prize draws are conducted multiple times a week by an official from Dubai Economy and Tourism and can be watched live on the Idealz mobile app and social channels. Idealz has not only captured the attention of users regionally but has become a global sensation.
One of Idealz’s remarkable achievements this year has been to celebrate 7,000 winners since its inception in 2016. The company boasts customers from over 150 countries and is expanding its presence through a comprehensive franchising model. Notable campaigns like the 1 million Dollar campaign, the ZOOM Millionaire, the Zomato Millionaire, and several luxury apartments and cars campaigns have contributed to this success. Idealz’s commitment to social impact extends beyond its innovative shopping model. They have created their own unique CSR programme, Idealz International Education Initiative (IIEI).
Through this programme, Idealz donates the cost of every merchandise item purchased by customers to fund the construction and operation of schools across the globe. Idealz has funded a total of 13 schools that are benefiting disadvantaged youths around the world. Moving forward, Idealz plans to introduce exciting new features by the end of 2023, aiming to bring more joy to customers’ lives. Idealz is also actively engaged in the expansion of Idealz both regionally and internationally through franchises and as white-labelled brands.
Name: Geoffrey Alphonso
Designation: CEO
Company: Alef Education
Industry: Education
In his current role, Alphonso is backed by expertise in strategic thinking and has over 20 years of experience in implementing business transformations in the North American, Australian, and Middle Eastern markets. Passionate about the use of technology in education, prior to joining Alef Education, he held the role of the manager and head of PMO/Solutions for Pearson Education’s Middle East and Africa business practice for over nine years.
Here, he helmed and expanded a cross-functional team to propel Pearson’s digital strategy with a combined portfolio of over $30 million across both the K-12 and the higher education markets. This was preceded by appointments in key senior leadership positions across sectors including EdTech, telecommunications, and finance in Toronto, Canada, and Brisbane, Australia. He also sits on the board of THAKI, a non-governmental organisation that provides digital education products and services to underprivileged children in the MENA region.
The year 2022 was about transformation
For Alef Education, 2022 was about innovation, transformation, growth, and a commitment to reshaping education, says Alphonso. He adds, “Our efforts to transform education have resulted in significant milestones; from 2021 to 2022, we saw significant growth, with schools and students increasingly adopting our cutting-edge technology. Over 850,000 students, 40,000 teachers, and 11,000 schools have benefited from our solutions, reflecting the growing demand for innovative education tools that reshape the learning dynamic for students and teachers.”
In 2022, Alef Education expanded its global presence, entering new regions, including North America, North Africa, and Southeast Asia. “This expansion reflects our commitment to providing accessible, personalised, high-quality learning experiences, regardless of geographic barriers.” Their partnerships with industry giants such as Microsoft, Google for Education, and Etisalat have provided them with advanced technologies and insights that enhance the student learning experience.
“Collaborations with technology providers such as AWS, Acer, Dell, and the Abu Dhabi Department of Education and Knowledge (ADEK) have fine-tuned our solutions to meet local needs,” says Alphonso, while their partnerships with forward-thinking educational institutions such as Cambridge University and the University of Kentucky have augmented their pedagogical approaches to ensure that resources remain at the forefront of instructional solutions.
Among Alef Education’s accomplishments, their award-winning flagship product, the Alef Platform, is at the heart of their success. “It garners recognition from prestigious educational institutions and demonstrates its effectiveness in fostering student engagement and academic excellence.”
One of the biggest challenges has been ensuring equitable access to their solutions, especially in underserved regions with limited digital infrastructure, he says. “To address this, we are actively working with local governments and organisations to build a solid digital infrastructure and make education accessible.”
Their roadmap for the future focuses on three pillars: innovation, accessibility, and partnerships. “We invest in AI-driven adaptive learning to customise content and ensure engagement and effectiveness,” he says. “Through our unwavering commitment to innovation, inclusion, and collaboration, we’re poised to meet challenges and transform education worldwide.”
Name: Mila Smart Semeshkina
Designation: CEO & founder
Company: Lectera.com
Industry: Education
In her present role at the educational platform, Lectera.com, and the Women’s Empowerment Council (WEC), Mila is a thought leader in the fields of EdTech, women’s empowerment, and personal growth.
Additionally, she is a venture investor, producer of educational courses, and a popular blogger. With a deep entrepreneurial spirit, she is also recognised as an international expert in creating and promoting high-tech brands from the ground up. Mila is also the author of numerous scientific publications and studies in the field of media economics, with experience as a researcher and a lecturer at the leading educational institutions.
She embarked on her career trajectory at age 18, delving into the realms of marketing and public relations, where she has amassed more than a decade of experience. Over her career, she has adeptly steered the promotion of numerous prominent international brands within the global market. Demonstrating her adept leadership skills, she has effectively managed and guided international teams comprising over 1000 professionals.
Her adeptness extends to crafting impactful marketing communications for significant projects spanning Switzerland, Germany, the UAE, and CIS countries. This extensive exposure has forged her expertise in launching and nurturing large-scale international start-ups, affecting their transformation into thriving and lucrative ventures. Transitioning her focus in 2017, Mila directed her energies towards entrepreneurial endeavours and bespoke consulting services providing to major global enterprises, specifically in the realms of marketing and the strategic development of corporate and personal brands.
About Lectera.com
As an entrepreneur, Mila is deeply engrossed in the establishment and expansion of Lectera.com, an international educational platform. Under her purview, a globally distributed team of experts representing 25 countries has converged to drive this initiative. She is intricately involved in steering all facets of product development, brand enhancement, educational content curation, and the holistic operations of the Lectera group, headquartered in the US and the UAE. With a global reach, Lectera.com imparts knowledge to a diverse student body of over 3 million from 60 countries. The platform’s comprehensive curriculum, available in English, German, Spanish, Hindi, and Russian, underscores its status as a preeminent global educational entity.
She is also recognised for her philanthropic endeavours; she established the Women’s Empowerment Council in 2021. This organisation is dedicated to amplifying women role models and fostering women’s empowerment. Anchored in Dubai, this community encompasses over 30,000 women, garnering acclaim for its prominent event, the Women’s Empowerment Convention (WE Convention), a key event in the MENA region and one of the world’s best women’s conferences, embodying Mila’s vision.
As a female founder at both Lectera and WEC, Mila says that they take immense pride in being organisations that were established by a woman. “Right from day one, we have consciously ensured that a significant number of senior managerial positions are held by women,” she says. Also in 2023, Lectera took a significant step forward by offering select courses, particularly those centred on entrepreneurship and female leadership, free of charge to all WEC members.
Name: Sameh Muhtadi
Designation: CEO
Company: RAK Properties
Industry: Real estate
Muhtadi is a real estate industry veteran with a proven track record in the sector. In his current role since 2022, he has been leading the company to formulate and achieve its strategy, and carry on with its vision and mission, overseeing the high-level communication with stakeholders and the board to ensure that strategic objectives are achieved. His tenure has been marked by strategic brilliance fostering growth, and greatly helped Ras Al Khaimah’s positioning as a leading tourism and investment destination. His visionary approach has propelled RAK Properties to new heights in the real estate sector.
Renowned in the industry for his robust corporate governance, market expertise and for building communities, Muhtadi brings with him extensive international prime real estate and operational experience from Asia, Middle East, and the US. In the dynamic real estate sector, he stands out as a beacon of transformative leadership. Backed by more than 30 years of experience in real estate development and investment, construction management, project management, financial regulations, and planning, he has previously held leadership positions at Arabtec Construction, The Morgan Stanley-Orascom Infrastructure Fund, Emaar Properties-Misr and Orascom-Contrack.
More than just a businessman; Muhtadi is a visionary architect of sustainable growth and innovation. His leadership has not only achieved impressive financial milestones but has also reshaped the landscape of Ras Al Khaimah with developments that blend with nature. His commitment to sustainability, community well-being, and strategic foresight is unparalleled. His dedication to both the community and the environment, combined with his strategic partnerships as well as rebranding initiatives, positions him as a trailblazer, leading RAK Properties into a bright future.
About RAK Properties
Founded in accordance with the vision of Sheikh Saud Bin Saqr Al Qasimi, Crown Prince and Deputy Ruler of Ras Al Khaimah, RAK Properties is committed to advancing economic growth and community development initiatives in the emirate. The company seeks to enhance shareholder value through development projects in both coastal and inland areas of Ras Al Khaimah. Embracing the company’s ethos that “people make the place,” Muhtadi has substantially augmented the RAK Properties team, currently boasting a robust 165-strong workforce. His focus on cultivating a culture of excellence and innovation underpins the company’s growth, not just in size but in setting new standards within the real estate sector.
Muhtadi’s strategic acumen has played a pivotal role in maintaining a formidable liquidity position, enabling transformative acquisitions, and spearheading a series of project launches. The imminent inauguration of the Anantara Mina Al Arab resort and Spa, coupled with high-profile collaborations with esteemed global brands such as Ellington Properties and Nikki Beach, exemplifies the company’s ambitious trajectory under the helm of Muhtadi. The company is positioned to deliver projects that seamlessly blend innovation, sustainability, and world-class design, ensuring a lasting impact on the industry in addition to communities it serves.
Name: Nicole Rodrigues
Designation: Founder & CEO
Company: Diva Group of Companies
Industry: Diversified
Rodrigues is the dynamic visionary behind the prestigious Diva Group of Companies, a conglomerate synonymous with not only excellence but innovation, in the business landscape that is headquartered in Dubai. Her career trajectory began in 2003 and marked the inception of a transformative chapter in her entrepreneurial journey.
The Diva Group of Companies has since then expanded to encompass a vast array of businesses that has created over 12,000 jobs. The conglomerate has emerged as a dynamic and multifaceted entity, driven by a commitment to diversification, growth, and innovative business practices. Under Rodrigues’ helm, the Diva Group of Companies has not only diversified its business portfolio but has also embraced a holistic approach to cater to diverse consumer demands. With each venture strategically aligned to market trends and customer needs, the conglomerate continues to set new standards of excellence, reaffirming its status as a leader and innovator in the business landscape.
Rodrigues’ entrepreneurial acumen and strategic foresight led to the establishment of Diva Holdings, a pivotal entity within the Diva Group that serves as a cornerstone for real estate ventures. Under her astute leadership, Diva Group has experienced a remarkable trajectory of sustained growth and strategic diversification. Her visionary approach, marked by foresight and adaptability, has not only solidified the company’s standing but propelled it towards new horizons.
A recent notable expansion has seen Rodrigues venture into real estate development through Diva Development LLC, a testament to her entrepreneurial spirit and commitment to exploring diverse sectors. In this latest venture, she is at the helm of crafting opulent, high-end luxury waterfront villas situated in the heart of Dubai’s elite Palm Jumeirah. This strategic move reflects her dedication to delivering exceptional living experiences in one of the most prestigious locations in the region.
Furthermore, Diva Development LLC, is poised to contribute significantly to Dubai’s real estate market, reflecting her commitment to creating enduring value and leaving an indelible mark on the city’s famous skyline.
About Diva Development LLC
Diva Development LLC is redefining ultra-luxury living for discerning billionaires in the region with one-of-a-kind, stellar turnkey projects. Celebrity endorsed and owned, these innovative and sustainable projects range from AED80 million to AED200 million and are fully furnished and ready to move in with just a suitcase. Encapsulating the very essence of luxury, the Diva Group of Companies places a meticulous focus on even the minutest details, from solar and wind directional aspects to the selection of sculptures, art pieces, interior design, and beyond.
By doing so, the company ensures a superlative standard that aligns seamlessly with each client’s unique vision. The seamless fusion of high-end art with state-of-the-art technology have rendered these residences as the most sought-after addresses in Dubai. Rodrigues’s recent sale, an astounding $29.9 million, to Ravi Pillai, the founder and chairman of RP Group, serves as a key testament to her expertise in delivering unrivalled luxury to discerning clients.
Name: Ali Al Dhaheri
Designation: Managing Director & CEO
Company: Tadweer (Abu Dhabi Waste Management Company)
Industry: Waste management
Ali Al Dhaheri, Managing Director and CEO of Tadweer, is an inspirational leader with an unwavering dedication to innovation and sustainability as he leads Tadweer on a transformative journey to revolutionise waste management. Now under the ownership of ADQ, Tadweer has set out to revolutionise waste management both in the UAE and beyond.
With over two decades of experience in asset management, energy investments, new business development, and project delivery, he is spearheading Tadweer’s strategy, driving advanced solutions to reshape and enhance the landscape of waste management, and positioning the organisation at the forefront of sustainable practices in the industry.
Al Dhaheri’s strategic vision revolves around creating a sustainable ecosystem that seamlessly integrates world-class waste management infrastructure, optimised waste collection systems, and state-of-the-art recycling services. Under his stewardship, Tadweer is embracing cutting-edge technologies and advanced policies to create a paradigm shift in waste management.
Above all, with his strategic initiatives and forward-thinking approach, Al Dhaheri is shaping Tadweer into an industry leader, ushering in a new era of efficiency and environmental consciousness in waste management.
Prior to Tadweer, Al Dhaheri served as an advisor to the Energy and Utilities Cluster at ADQ, where he was instrumental in reshaping waste management frameworks and identifying market opportunities.
About Tadweer (Abu Dhabi Waste Management Company)
Tadweer, part of ADQ, is the sole custodian of waste management for the Emirate of Abu Dhabi, and is committed to developing an integrated waste management sector and becoming a leader in extracting value from waste to contribute to national sustainability ambitions. The company is also tasked with educating communities about the significance of protecting the environment, and encouraging them to adopt sound environmental habits to drive sustainable development.
Tadweer’s waste management activities include the planning, strategy and contractual activities around establishing solid waste policy, planning solid waste infrastructure and services, setting standards with respect to both waste management competence and technology, and promoting a circular economy, and more.
Tadweer is also responsible for issuing licenses for waste clean-up, trade, and treatment to environmental service providers. Additionally, it actively encourages public participation in waste management systems, promoting shared responsibility and cooperation between the government and the public. Tadweer also plays a crucial role in promoting recycling and other environmentally-friendly practices.
Renowned for its endeavours to ensure a cleaner and healthier environment for Abu Dhabi’s residents, Tadweer’s active participation highlights the company’s focus on global collaborations and emphasises its leading role in driving innovative waste management strategies in the region.
Name: Renuka Jagtiani
Designation: Chairwoman
Company: Landmark group
Industry: Retail
For more than three decades, Jagtiani has been helming Landmark Group’s corporate strategy, and in doing so, has propelled the group to emerge as the foremost omnichannel retailer of trusted, locally established brands in the MENA region. At the core of the group’s journey, her influence played a crucial role in the founding of the high-street fashion brand Splash in 1993.
Her visionary leadership facilitated the group’s seamless entry into the realm of e-commerce over a decade ago. In her present role, she is concentrated on nurturing the group’s vision, shaping its strategy, and exploring emerging business opportunities.
In her capacity as the chair of the Landmark board, Jagtiani closely collaborates with leadership teams, contributing her insights to shape strategic decisions that guide the group’s direction. Her unwavering commitment and strategic expertise have not only been the foundation of Landmark Group’s success but also symbolised its dedication to innovation and expansion.
Landmark Group has profoundly reshaped Dubai’s retail landscape, embarking on an extraordinary journey from a solitary store in Bahrain in 1973, established by her husband, Micky Jagtiani. This journey has evolved into an extensive network of over 2,200 retail establishments. For over two decades, Jagtiani has played a pivotal role in steering the group’s corporate strategy, encapsulating its growth and vision.
At the core of Landmark Group’s evolution is Jagtiani’s profound influence. In 1993, she catalysed the creation of the high-street fashion brand, Splash, which quickly gained prominence under her leadership. Beyond that, her visionary approach led the group to explore e-commerce and invest in the MENA region’s largest privately-owned logistics and distribution hub.
This strategic vision aimed to bring the group’s offerings to customers, regardless of their shopping preferences or locations.
Philanthropic initiatives
Beyond its commercial success, Landmark Group has also emerged as a champion for a diverse range of critical causes. For over 14 years, the group has ardently supported early diabetes detection, raised awareness about diabetes in the region, and enhanced care within UAE communities. By fostering awareness about diabetes risks and complications, the group promotes active lifestyles and encourages regular diabetes testing among residents.
The group’s philanthropic commitment extends beyond borders, collaborating with the Jagtiani Foundation and The LIFE Foundation. Through partnerships with reputed local non-profit organisations across India such as Apnalaya, Jan Sahas, Oscar Foundation, and SAVE, the group addresses vital issues like textile and garment worker rights and child labour eradication.
Also, in the face of adversity during the Covid-19 pandemic in 2020, the Jagtiani Foundation and The LIFE Foundation demonstrated unwavering dedication. They directed their efforts towards providing essential food rations and hot meals to those in need while also supplying crucial PPE kits to frontline workers, exemplifying their commitment to the well-being of communities.
Landmark Group, guided by the visionary leadership of Jagtiani, continues to redefine the retail realm through its transformative journey, enriching lives both within its business operations and its extensive philanthropic efforts.
Name: Ahlam Khaled Rahi
Designation: Founder and CEO
Company: District Group
Industry: Beauty and events
In the dynamic realm of the distribution and retail industry, leaders emerge with a unique blend of passion, dedication, and a keen eye for opportunity. Rahi embodies these qualities and more, boasting an impressive background and a vision that transcends conventional boundaries. Since its inception in 2017, she has propelled District Group into a leadership position in the industry.
Beyond being a business leader, Rahi is a multilingual artist and mother, embodying the values of versatility and balance. As a member of the Dubai Businesswomen Council and the Abu Dhabi Businesswomen Council, she has garnered recognition for her significant contributions to the business landscape. Furthermore, her nomination by the Madrid Women’s Week Foundation Council as the Middle East Project Advisor reflects her influence and impact.
Despite the demands of her personal life, Rahi pursued her dream and founded District Group, housing two distinct entities: District General Trading for the cosmetics trade and District Events and Marketing for organising prestigious events. Fuelled by a profound love for marketing, she seamlessly integrates her passion for creating unforgettable events and intertwining the beauty and cosmetic world into the trading industry. As an Emirati, Rahi is keenly attuned to the visionary leadership of the UAE rulers. Following in the path they have set, she is dedicated to ensuring that her ventures consistently strive for excellence, embodying the spirit of being number one in all endeavours.
About District Group
District Group, a dynamic player in the international arena, stands as a testament to Rahi’s unwavering commitment to excellence, quality, and exceptional service. Operating on a global scale, the company exclusively partners with brands that resonate with its core values of delivering superior products and unparalleled service.
Rahi’s strategic emphasis on the cosmetic industry stems from her deep-seated desire to convey a meaningful message about cosmetics and contribute to people’s confidence and well-being. Her meticulous approach to brand selection highlights District Group’s commitment to offering not only high-quality products but also those that align with environmental consciousness. Through this dedication to excellence and a conscientious business approach, Rahi envisions District Group as a leading force in the cosmetics industry.
In an ever-evolving industry, she remains at the forefront by actively engaging with industry leaders and creators. Through strategic networking and collaboration, District Group ensures not only relevance but also adaptability to the dynamic market landscape. Rahi’s dedication to staying informed about the latest trends and innovations positions District Group as a pioneering force, ready to embrace the challenges and opportunities of the global market. As a leader, entrepreneur, and advocate for quality, she has positioned District Group as a trailblazer in the distribution and retail sector. With an eye for innovation and a heart for her team, Rahi continues to shape the future of the industry and inspire aspiring entrepreneurs.
Name: Mohamed Al Hammadi
Designation: Managing director and CEO
Company: Emirates Nuclear Energy Corporation (ENEC)
Industry: Energy
Since 2008, Mohamed Al Hammadi has led the Emirates Nuclear Energy Corporation (ENEC) in successfully delivering the UAE Peaceful Nuclear Energy Program, focusing on the implementation of the highest national regulations and international standards of safety, security, quality, transparency and non-proliferation.
Al Hammadi’s management responsibilities include leading the organisation in powering the future growth of the UAE through the safe and efficient deployment of the Barakah Nuclear Energy Plant, the UAE and Arab World’s first nuclear energy plant. With three of the four Units currently operating commercially and Unit 4 in the final stage of commissioning, the Barakah Plant is the first multi-unit operational nuclear plant in the region. It is the single largest electricity generator in the UAE and the Arab World, leading the largest decarbonisation effort in the region, and significantly contributing to the UAE’s Net Zero by 2050 initiative.
Al Hammadi is directing the implementation of ENEC’s nuclear energy research and development programme, exploring opportunities for the future of nuclear science and technology in the UAE such as for Small Modular Reactors (SMRs) and the production of green hydrogen, as well as the continued knowledge transfer for the establishment of a local nuclear supply chain in the UAE. ENEC also manages all aspects of the nuclear fuel cycle to ensure a secure and reliable supply of nuclear fuel assemblies for the Barakah Plant, in alignment with UAE law and international standards and agreements.
Al Hammadi sits on the ENEC Board of Directors as part of its best practise governance framework. He leads ENEC and oversees its Joint Venture subsidiaries: Nawah Energy Company, which is responsible for operating and maintaining the Barakah plant, and Barakah One Company, which manages the financial and commercial interests of the project. Over 3,000 people work across the organisations, spanning around 60 nationalities, making it one of the most multicultural and multinational energy projects globally.
Al Hammadi has a strong background in power and utility projects, including management, construction, finance and administration. Prior to joining ENEC, Al Hammadi was General Manager of the UAE Federal Electricity and Water Authority (FEWA) where he led a transformational management process focused on the implementation of best practices and international standards to the authority.
Al Hammadi is Chair Elect of the World Nuclear Association (WNA) Board of Directors. He is President of the World Association of Nuclear Operators (WANO) (for the 2022 – 2024 period) and a board member of WANO Atlanta Center. He is also a Board Member of the SMR developer Terrapower. Mohamed is a member of the American Nuclear Society, and the Project Management Institute (USA). In the UAE, he sits on the Boards of the National Marine Dredging Company (NMDC) and Abu Dhabi Ports.
He is a Senior Member of the Institute of Electrical and Electronics Engineers (USA), the International Council on Large Electric Systems, and the Engineers Association of the UAE.
In 2019, Ajou University in South Korea recognised Al Hammadi’s vision of the future of the electricity with an Honorary Doctorate, becoming one of eight leaders to receive such as prestigious accolade in the history of the university.
Al Hammadi gained his Bachelor of Science degree in Electrical Engineering and his Master of Science degree in Engineering Management, both from the Florida Institute of Technology, USA.
Name: Abdallah Abu-Sheikh
Designation: Founder and CEO
Company: Astra Tech
Industry: Technology
A serial entrepreneur and global keynote speaker, Abu-Sheikh is one of the top tech entrepreneurs in the MEA region known for his unconventional leadership. In his current role at Astra Tech, he spearheaded the launch of the Ultra-app platform which consolidates multiple products, consumer technologies, and services to address platform fatigue.
The transformation of BOTIM
Under Abu-Sheikh’s visionary, Astra Tech successfully acquired BOTIM, which he has transformed into an Ultra app, a versatile platform offering an extensive range of services such as bill payments, groceries, fintech solutions, remittances, peer-to-peer money transfers, government services, pharmacy services, retail offerings, and more.
About Astra Tech
Founded in 2022, Astra Tech strategically acquired influential platforms including PayBy, a UAE Central Bank-licensed fintech platform, Rizek, an on-demand home services platform, and BOTIM, the MENA region’s premier communications platform. In 2023, Astra executed a seamless integration of Rizek and PayBy into BOTIM, giving rise to the world’s inaugural Ultra app. This innovative application presents users with streamlined home, e-commerce, and fintech services that outpace competitors in speed by threefold.
Astra Tech emerges as a significant addition to the burgeoning tech landscape of the MEA region. With a substantial backing of $500 million from diverse investors and partners, earlier this year, Astra’s PayBy reached a notable milestone by securing a Mastercard principal membership license which positioned it as a pioneer among Middle East fintech players.
This partnership with Mastercard empowers Astra Tech to introduce Botim branded Mastercard digital and physical cards to its vast user base across the Botim. These cards offer authorisation services and feature prepaid multi-currency options. Additionally, Astra operates as an authorised acquirer, leveraging Mastercard’s suite of products, including Payment Gateway, Tap on Phone, and advanced Fraud and Cyber Security solutions.
The Botim prepaid multi-currency card enjoys acceptance in over 200 countries, supporting both the UAE Dirham as well as the US Dollar, with plans to incorporate more currencies in the future.
Name: Azhar Sajan
Designation: Director
Company: Casa Milano
Industry: Luxury sanitary ware
Sajan, the visionary at the helm of Casa Milano, the UAE’s premier luxury sanitary ware and tiles retailer, is steering the company’s success. Boasting an array of exclusive products from over 40 world-renowned brands such as Tonino Lamborghini, Versace, and Roberto Cavalli, Casa Milano stands as a benchmark of opulence in its industry. His career trajectory exemplifies not only his entrepreneurial prowess but also his resilience and multifaceted talents.
Remarkably, at an age when many of his peers are navigating studies or seeking employment, Sajan is not only pursuing his bachelor’s degree in Business at the American University of Sharjah but also spearheading a luxury brand. His role in steering Casa Milano towards unrivalled success and his simultaneous pursuit of academic excellence underscore his commitment to achieving the best version of himself.
With an unwavering passion for learning and an entrepreneurial spirit, Sajan is undoubtedly a rising star in the realms of business and luxury retail. His commitment to continuous learning and embracing opportunities is a defining trait. He recognises the value of mistakes as disguised lessons and stepping stones toward personal growth. His unique ideas have been evident since a young age, where he would carefully analyse situations and provide accurate suggestions and critiques to his father.
Adding to his diverse experience, Sajan has undergone management and sales internships at a family-run property business, contributed to the operational management of tournaments at the prestigious Dubai Cricket Stadium, and interned at Virgin Megastore, achieving notable sales success. Even within his university tenure, he actively engages in co-curricular activities, organising cricket tournaments, a university concert, and talent shows. Notably, he has served as the public relations head of the Indian Cultural Club, showcasing his leadership skills beyond the business realm.
About Casa Milano
Diverging from the paths of his father, uncle, and brother, Sajan embarked on a distinctive venture, Casa Milano, which stands in stark contrast to their endeavours. Despite conceptualising the idea in early 2018, he dedicated one and a half years to meticulously execute and launch the showroom. As a testament to the brand’s expansion, Casa Milano has opened a second showroom in Abu Dhabi, which surpasses the size of the Dubai showroom twofold.
Commencing his entrepreneurial journey early, Sajan prioritised gaining valuable experience. His foresight includes a strategic plan to be groomed and ready for more significant challenges by the age of 25, coinciding with the completion of his education. Casa Milano, initially established as a tile and sanitaryware brand, has undergone a remarkable transformation, evolving into a comprehensive home solutions brand.
This diversification includes forays into outdoor solutions, kitchens, and parquet.
Sajan’s visionary approach to Casa Milano reflects not only a commitment to quality but also a forward-looking perspective on the brand’s evolution. Casa Milano’s journey, marked by meticulous planning and strategic growth, underlines Sajan’s dedication to crafting a brand that transcends conventional boundaries in the realm of home solutions.
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