How can start-ups attract the attention of prominent partners and investors? How can entrepreneurs scale up and expand outside their core home markets? How can a small business launch itself into a competitive commercial market and get their message across on a tight budget?
These are some of the key topics which will be discussed at the upcoming Arabian Business Startup Academy on September 30.
The event will start at 9:30 and will take place at Lets Work, a co-working space at the Rove Downtown Hotel in Downtown Dubai.
Registration is open so please click here to attend the event.
The keynote speaker will be Sahiqa Bennett, an entrepreneur and founding CEO of Searchie, a talent-based platform which uses modern technological advances to help screen and shortlist candidates based on an employer’s brief.
As well as talking about her start-up journey, Bennett will also outline her work as a Senior Advisor with Lead Ventures & The Office of His Highness Sheikh Sultan, where she advises on innovation and technology.
Expanding horizons
The second panel will focus on how start-ups can expand outside their comfort zone and enter markets beyond their home markets.
Taking part in the discussion will be Athbi Al-Enezi, one of the co-founders of JustClean, a Kuwaiti laundry app which has expanded into the UAE and is now eying markets across the GCC and beyond.
Also speaking will be Bani Haddad, founder and managing Director of Dubai-based Aleph Hospitality on his expansion into Africa and Mark Kennedy, co-founder of Kennedy Towers, a Dubai-based short-term property rental portal which now has assets in Spain and London.
Also on the panel will be Rami Darwish, CEO of Arrow Labs – a Dubai-based tech start-up known for its disruptive workforce solutions, which is breaking into the US market and Vincenzo Minore, Group CEO of The Grooming Company Holding,w hich recently won international recognition at a global awards ceremony.
Launchpad
Our third panel session will start with a Q&A with Vip Patel, owner Dubailad.com, who will seak what it was like buying into an established start-up and using content to build up a loyal and expanding following.
Building on this, we will look at tips and advice on how start-ups can launch themselves into the market, get their message across and built a profile – all while on a tight budget.
To discuss the options available and offer some practical tips are content expert Tom Otton from Create Media, PR guru Elsa Roodt from Q Comms and Neal Patel, managing director at social media firm Bruce Clay MENA.