UAE sugar tax brings sweet new rules from 2026, linking excise rates on sweetened drinks to sugar content under a tiered model
Fizzy drinks
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Fizzy drinks
UAE to introduce sugar tax for beverages from 2026
New tiered system to pop up in UAE will tax sugary drinks based on sugar content per 100ml as flat rate is fizzed out
Crown Prince Mohammed bin Salman
Saudi delays tax excise on sweetened drinks to December
Sweetened drinks will be subject to a 50% levy, while e-cigarettes and their liquids will face a 100% tax
Coca-Cola
Middle East sales help boost Q3 profits of Coca-Cola
US-based soda giant notches profits of $1.9bn in the third quarter, up 30% from the year-ago period
energy drinks
EU, US complain over GCC duty on energy, fizzy drinks
Countries raise concerns at World Trade Organisation about an excise tax imposed by three Gulf states on carbonated and energy drinks
Excise tax
Video: UAE introduces ‘sin tax’ on harmful products
UAE citizens will now have to spend more on certain products. Tobacco and energy drinks will be taxed at 100%, and soft drinks will be taxed at 50%.