Brands that leverage TikTok’s suite of ad products can strengthen their campaigns and build lasting relationships with consumers
social media engagement
Latest in social media engagement
content creators
‘Dubai is the new L.A.’: Influencers flock to UAE to max social media followers
Dubai sees massive influx of social media influencers as they seek to capitalise on lucrative branding opportunities and content creation collaborations
Dubai
Dubai Bling: Farhana Bodi’s online academy postponed after “lack of interest”
Influencer had asked fans to pay $97 each for online tips
GIF Comment
Instagram allows users to post GIFs as comments in new test
The new feature is in its testing phase and will be rolled out in phases
Dubai
Dubai Bling ‘millionaire’ Farhana Bodi tells fans to pay $97 each for online tips
Influencer offering followers social media tips online
Instagram
Leaked Instagram report says most Reels ‘no engagement whatsoever’
Instagram has been rolling out changes on the platform to compete with the short-form video app TikTok
financial institutions
Benchmarking the use of social media by banks in the Gulf region
Facebook’s role in people’s lives is very different from Twitter, LinkedIn, and Instagram, and those differences matter. The companies that are starting to benefit from social media are those that truly understand this