Eat Well Investment Group, a publicly traded investment company on the Canadian Securities Exchange, has announced that Prince Khaled bin Alwaleed bin Talal Al Saud of Saudi Arabia has joined the company as a strategic advisor.
A known pioneer in plant-based food investing and venture-backed future food startups, Prince Khaled is among those driving solutions at scale related to food security, human and animal welfare and climate change.
Prince Khaled (pictured below) is the CEO of KBW Ventures, in addition to serving in various key appointments in Saudi Arabia and globally.
“We are incredibly honoured to have Prince Khaled join Eat Well Group as a key strategic advisor, shareholder, and genuine supporter of our long-term ambitions,” said Marc Aneed, president of Eat Well Group.
Through his various business entities, Prince Khaled maintains holdings across three continents. Honing in on sustainable ventures, the KBW portfolio includes investments in plant-based initiatives, alternative proteins, green technologies, and more.
As an early adopter of plant-based foods and alternative protein, he is at the forefront of global plant-based investing, initiatives, and advocacy. He has developed a deep network of international industry specific contacts, across both private and public sectors.
Prince Khaled said: “This past year, Eat Well Group’s portfolio companies sold over 26,000 tons of pure plant-based protein to over 35 countries worldwide, offering better nutrition, and greater food security. The environmental benefits alone save more than 89,000 metric tons of methane which is a leading contributor towards global warming.
“I’m delighted to be a part of the mission to put healthier living in reach of more people.”
Eat Well said it is aggressively planning to transform entire industries including meat, dairy, and more. Having taken part in financing rounds of some of the biggest names in alternative protein and plant-based products, Prince Khaled brings a wealth of hands-on industry experience that will be put to use advising the company on its global investment strategy, a statement said.
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