FarmERP, an India-based globally leading agritech company, announced on Tuesday its decision to expand its footprint into the Saudi Arabian market.
The company also revealed plans to establish its registered regional office in the kingdom, signalling a significant leap in its ambitious growth strategy in the country.
The company said its platform is set to drive an unprecedented shift in Saudi Arabia’s agricultural sector by harnessing cutting-edge technology and intelligent climate advisory solutions, paving the way for a transformative landscape.
Acknowledging the vast potential within the Saudi Arabian market, FarmERP said in a media statement that through its advanced data science and technology, supported by artificial intelligence (AI) and machine learning (ML), aims to elevate food security, climate change and sustainability alongside optimising resources, closely overseeing crop and soil health, and deploying digitalisation tools in this region.
Additionally, its ambitions to re-imagine resource allocation, closely monitor crop and soil conditions, and implement efficient irrigation techniques, catalysing the escalated investments in regional agriculture.
The company said it aims to expand its clientele by 200 percent YoY.
“In line with the expansion strategy, FarmERP seeks to establish a registered office in Saudi Arabia to serve its existing clients in the region and support it with employment generation,” the media statement said.
Through these expansion initiatives, the company targets a three-time surge in revenue, it added.
Sanjay Borkar, Co-Founder and CEO of FarmERP, said: “Having established a strong foothold in the GCC region, we possess comprehensive knowledge of the region’s agri-business dynamics and extensive experience collaborating with local businesses and diverse nationalities.”
“With our advanced AI and ML-based solutions under FarmGyan, our focus is on providing predictive farming solutions. Our aim, as we delve deeper into the Saudi Arabian market, is to solidify our position as a prominent player within the agritech industry across the Middle East region,” Borkar said.
The company’s forthcoming plans include enhancing AI-based advisory across the farm-to-fork supply chain, simultaneously focusing on greenhouse gas (GHG) management.
By optimising the core pillars of agricultural businesses – predictability, profitability, and productivity – FarmERP is poised to revolutionise the agricultural landscape, ushering in a new era of efficiency and sustainability in Saudi Arabia’s agricultural sector, the company said.
FarmERP’s global agribusiness dominance
FarmERP currently serves agribusinesses across more than 30 countries, including successful deployments across the Middle East, Africa, Europe, the USA and Southeast Asia.
It is already at the forefront of providing cutting-edge technology solutions to some of the largest agricultural and food supply chain companies in UAE, Saudi Arabia and Oman.
The company said it is also in talks with a variety of government entities and private stakeholders, exploring future collaborations.
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