By Arabian Business staff writer
Former Daily Mirror editor and editor of The National will both deliver keynote addresses.
Former Daily Mirror editor Piers Morgan and editor of The National Martin Newland are to jointly appear at this year’s Arabian Business Media and Marketing Conference, being held in Dubai on Nov. 3.
The full line up was unveiled Wednesday - with Morgan and Newland also joined by the best-selling author Tom Bower - for what is expected to be a lively debate on the standards of journalism in the Middle East and globally. All three will also deliver keynote addresses, starting at 2.00pm.
The conference will be opened by International Advertising Association (IAA) president Joseph Ghossoub, whose speech will be followed by Omnicom Media Group (OMG) regional managing director Elie Khouri and Saatchi & Saatchi CEO Simon Francis.
ACI Real Estate managing director Robin Lohmann will also appear to give a client’s perspective on advertising.
The Media and Marketing Conference will be Newland’s first public speech since launching the Abu Dhabi-based newspaper earlier this year, while Morgan will be making his second successive appearance at the event.
"This year I will be talking about how far journalists should go in search of a story - at what point do you stop, and where exactly that line is. The media industry in Dubai has grown so fast in recent years, so I hope my many years as editor of the Daily Mirror means I can give the industry some useful insight," said Morgan.
For full details on the event and how to book, click here.