CEO Gernot Döllner says “We are not entering Formula 1 just to be there. We want to win,” as Audi unveils its first F1 design prototype ahead of its 2026 debut
audi
Latest in audi
audi
Driving the future: Audi’s transformative impact on the automotive sector
In 2023, Audi experienced significant growth regionally and globally, aligning seamlessly with its future business strategies. This expansion, explains Rene Koneberg, managing director at Audi Middle East reflects Audi’s commitment to advancing technology, promoting electrification, while maintaining the Middle East as a key market for its innovative offerings
audi
Dubai Police adds Audi RS e-tron to supercar fleet
Dubai Police add electric Audi to world-famous fleet of supercars
Abu Dhabi
Audi boss defends electric cars amid rampant range anxiety
The pre-owned market has been a key focus area for the automotive company
audi
German giants Hager and Audi to jointly launch vehicle-to-home network in Middle East market
Hager-Audi combine’s new initiative is expected to have huge market significance for the region, with electromobility catching up pace and experts predicting that 15% of all vehicles will be equipped with an electric power train in 2025
-800x600.jpg)
audi
Being a race car driver in a bona-fide race event isn’t as wildly beyond your dreams
CEO Middle East steps into the adrenaline-fuelled world of endurance racing with Audi to discover why owning your own sports car is just the first step
audi
Audi’s electrification strategy is steering the German carmaker into the future
Henrik Wenders, Senior Vice President for Audi, tells CEO Middle East about driving an automotive brand into 2021 and beyond
audi
In pictures: Audi R8’s rear-wheel-drive sports model
The Audi R8 V10 RWD and the Audi R8 LMS GT4 racing car with a new look.
audi
Gallery: Audi AI:Trail quattro electric off-roader of the future
Emissions-free driving in the great outdoors.
audi
Gallery: The new second-generation Audi RS 7 Sportback
New high-performance RS 7 Sportback, the first to feature a wide body, also showcasing the improved performance and efficiency delivered by a mild hybrid system.
audi
In pictures: Audi R8 V10 Decennium celebrates a decade with V10 engine
Audi is celebrating the success story of the V10 engine with the Audi R8 V10 Decennium. It stands for ten years of fascination on the road and success in motorsport.
2019 Brand Intimacy Report
Emirates closes in on Apple in brand intimacy rankings
Dubai-based airline jumps up list that measures the emotional bonds between a customer and a brand
audi
Gallery: Audi unveiled the fully electronic E-Tron SUV
Audi unveiled the E-Tron, a battery-powered crossover will be made in Brussels and will arrive in the US showrooms later this year, during a big Monday night bash in Tesla Inc.’s backyard. Mercedes-Benz revealed its own electric crossover earlier this month, and BMW showed off another Tesla-fighting concept model on Sunday.
