Social media influencers should pay for their own meals at restaurants if they wish to write reviews, according to British chef, restaurateur, author and television personality Gordon Ramsay.
social media influencers
digital campaign
Dubai entrepreneur’s bid to reward good deeds expands internationally
Businessman and influencer Mo Ismail said that local responses to the World Peace Initiative weren’t what he’d “hoped for or expected”
best restaurants in dubai
Influencers should pay for restaurant reviews, says Gordon Ramsay
“I’ve never walked in fear of an influencer,” the famous chef said
arab world social media
Over 164m active Facebook users in the Middle East, study shows
A new study found that Egypt remains the largest market for Facebook in the region, with 24 million daily users
Instagram
Video: Inside the Life of an Instagram Star
As a professional Instagram star, Meghan Young gets paid to climb beautiful mountains and post about those adventures to her fans.
Dubai
Dubai entrepreneur to reward social media users’ good deeds with prizes
Mo Ismail – popularly known as Mo Muscles – will be giving away prizes ranging from apparel to watches and ‘experiences’ to those who share their good deeds through social media
content creators
Influencers are here to stay…
Two weeks ago, Anil Bhoyrul questioned the role of influencers in today’s market – and suggested the world would be better off without them. ITP Live Director Alia Fawad explains why she thinks Bhoyrul got it all wrong.
#media
Video: New laws for UAE social media influencers
UAE social media influencers must clearly identify content as advertisements, according to new regulations from the National Media Council.
Huda Kattan
Imagine a world without social media influencers
Is the multi-billion-dollar marketer’s dream a castle built on sand?
#media
Video: How to be a social media startup in the UAE
Social media platforms are aimed at various audiences with different wants and needs. For example, Twitter users join the most relevant conversations while Instagrammers compete for the best visual content. Those on LinkedIn look for professional opportunities whereas Facebook users connect with far away friends and family.
advertisement
UAE unveils new regulations for online, social media advertisements
Violations of National Media Council’s standards could lead to heavy fines of between AED 5,000 and AED 20,000
beauty influencer
Be wary of influencer endorsements, Dubai government warns
Dubai Consumer Protection is warning residents that many influencers are paid to convincingly advertise products such as meals
Beauty Pop
Video: Huda Kattan shows that influence should be a by-product of success, not the foundation for it
According to a German study, 96.5 percent of YouTubers don’t make enough annual ad revenue to reach the US federal poverty line.
Beauty Pop
Dubai’s Huda Beauty set for hiring spree amid expansion plan
Founder and chairwoman Huda Kattan says her company will establish its second headquarters in the US soon
Beauty Pop
Huda Kattan ‘not interested’ in IPO for $1bn cosmetics firm
Social media influencer and founder of Huda Beauty referred to Elon Musk’s stock plunge after an unsuccessful attempt to take electric car maker Tesla private
Beauty Pop
Influence should be a by-product of success, not the foundation for it
Opinion: Huda Kattan shows that it is possible to achieve success with a phone and a social media account, writes Jeremy Lawrence
Beauty Pop
‘No longevity’ for influencers who buy fake followers, says Huda Kattan
Beauty influencer said social platforms such as Instagram should further cut down on fake followers