Businesses are using VR to create gamified experiences that captivate customers and deepen their connection with the brand, presenting an opportunity for serious companies to engage non-gamers
VR technology
Latest in VR technology
property technology
Real estate: How VR can change the property investment landscape
VR has a profound impact on the real estate landscape positioning the technology as a crucial factor in shaping the future of real estate investment
Emirates
Dubai’s Emirates offers VR A380 tours and try-before-you-buy First Class experiences
New Emirates retail space lets passengers take a VR tour of the A380 plane
Oculus VR
New VR headset could kill user if they die in game
The headset is equipped with explosive charges that set off when a user loses the game
Boutros Boutros
Emirates plans VR tech push to improve passenger services
Dubai airline says the Emirates Oculus VR app will be used to offer customers the ability to explore destinations, select a cabin, and book and pay for flights
architecture and design industry
Will virtual reality play a part in the future of design?
Husain Roomi, co-founder of H2R Design, shares his thoughts on whether this revolutionary technology is the design world’s next big thing
