YouGov Brand Index Archives

Dubai

Dubai’s Emirates named as UAE’s Best Brand of 2025: YouGov

Written by Staff Writer Fri 31 Jan 2025Fri 31 Jan 2025

YouGov’s rankings are based on the Index score from YouGov BrandIndex, which measures overall brand health in the UAE

Latest in YouGov Brand Index

biggest brand movers

VOX Cinemas tops list of biggest brand movers in June: YouGov Index

by Staff WriterThu 13 Jul 2023Thu 13 Jul 2023

Amazon Prime, Dettol and Calvin Klein are some brands that featured on the list

brands and businesses

Emirates named most recommended brand in UAE, according to YouGov survey

by ITPWed 7 Jul 2021Wed 6 Oct 2021

Dubai-based carrier was rated number one with a score of 91.4 percent, ahead of iPhone (89.4 percent), Adidas (88.8 percent), Nike (86.9 percent) and fellow UAE airline Etihad Airways taking fifth spot (86.3 percent)

BrandIndex

In pictures: Top 10 women’s choice UAE brand rankings

by ITPSun 8 Mar 2020Tue 19 Oct 2021

The 2020 YouGov BrandIndex Women’s Choice Rankings reveal Dubai’s flag-carrier airline Emirates, leading food conglomerate Almarai and global messaging service WhatsApp are the top ranked brands by women in the UAE. Emirates has dominated the rankings in the UAE since 2017 and continues to appeal to the women in the country.

Apple

In pictures: The UAE’s 10 most popular brands in 2019

by ITPThu 23 Jan 2020Tue 19 Oct 2021

Dubai’s flag-carrier Emirates Airline continues to hold the top position in the UAE for the third consecutive year, according to the latest YouGov BrandIndex Buzz rankings.

Coca-Cola

Revealed: UAE top 10 most improved brands in 2019

by ITPWed 21 Aug 2019Tue 19 Oct 2021

YouGov also revealed the brands that have made the greatest improvement to their Index score over the past 12 months.

Almarai

Revealed: Top 10 most popular brands in the UAE

by ITPTue 20 Aug 2019Tue 19 Oct 2021

Emirates, WhatsApp and Samsung are the top ranked brands among UAE consumers, according to research market firm YouGov

Al Baik

Emirates named Middle East’s most popular brand in YouGov survey

by Gavin GibbonTue 20 Aug 2019Wed 6 Oct 2021

Al Baik topped the Saudi brand health list revealed by research market firm YouGov

Abu Dhabi

Gallery: 10 best brands to work for in the UAE

by ITPThu 25 Apr 2019Tue 19 Oct 2021

According to YouGov’s BrandIndex 2019 Workforce Rankings, Dubai-based carrier Emirates Airline is the brand by UAE residents would feel most proud to work for. Brands with the highest average reputation scores between April 1, 2018 and March 31, 2019.