Voco – which means ‘to invite’ or ‘come together’ in Latin – was launched globally in June 2018 to help IHG break into the $40 billion upscale hospitality segment, which is expected to grow to $20 billion by 2025.
The new voco Dubai, which is located on Sheikh Zayed Road, has 471 rooms and includes a business centre, 1,000 square-metres as well as recreational facilities such a spa, outdoor swimming pool and gymnasium.
(Source: Arabianbusiness.com YouTube channel)
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