A London-based property developer is looking to attract GCC real estate developers to its latest luxury project as citizens are tipped to spend $3.2bn on UK property this year.
Barratt London has unveiled a new two-bedroom show apartment at Bermondsey Heights, offering buyers from the Gulf a taste of what life will be like in one of its contemporary homes.
Situated in Zone 2, the 26-storey development takes inspiration from southeast London’s vibrancy, creativity and thriving business ecosystem.
GCC investors eye London real estate
The Bermondsey Heights apartments look set to generate significant interest among buyers from the Middle East, many of whom view the UK’s thriving real estate sector as an attractive investment proposition.
According to research by Al Rayan Bank, 89 per cent of investors from Saudi Arabia, Qatar and the UAE see the UK as a priority market.
The UK is currently embracing a wide range of design trends, including global influences from Japan and Scandinavia, biophilic designs with an emphasis on wellbeing, and sustainable interiors equipped for modern life.
Interior designers in the UK are focusing more on creativity and innovation, with a strong emphasis on technology integration and natural materials, such as reclaimed wood and eco-friendly composites.
Barratt London’s Bermondsey Heights homes feature open-plan designs and stylish kitchens with integrated appliances.
The main tower at Bermondsey Heights will stand 26 storeys high, bringing 163 private one-, two- and three-bedroom apartments to the market.
Residents will enjoy panoramic views of London’s iconic cityscape while benefitting from landscaped courtyard gardens, roof terraces and a children’s play area.
Stuart Leslie, International Sales and Marketing Director at Barratt London, said: “London is known internationally as a leading tastemaker, especially in the Gulf, so it’s important we reflect this with our show apartments.
“We understand that a first impression can have a lasting impact. By working with BLOCC Interiors, we want to showcase how our homes can highlight the latest interior trends while also creating functional spaces and championing local businesses.”
The English capital’s appeal in the Gulf underscores its reputation as a stable market for property buyers.
Analysts from the Bank of London and the Middle East (BLME) predict that investors from the region will contribute $3.2bn to the UK’s real estate market in 2024.
Prices for homes at Bermondsey Heights begin at £449,000 ($582,500) for a one-bedroom apartment.
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