Address Fountain Views, the hospitality development under Emaar Hospitality has announced a major rebranding with changes effective Monday, January 8.
The development will now officially be called Address Dubai Mall.
Directly connected to Dubai Mall and recently opened Chinatown Dubai Mall, the hotel holds 193 rooms and 783 residences with several dining options as well as spa facilities, a fitness center, kids club and more.
Mohamed Alabbar, founder of Emaar, said: “The rebranding of Address Fountain Views to Address Dubai Mall is more than just a name change; it’s a reaffirmation of our commitment to unrivalled luxury and excellence.”
“This renowned hotel symbolises Dubai’s values and our dedication to providing extraordinary experiences. Address Dubai Mall is a magnificent example of Emaar’s long tradition of setting new milestones in premium hospitality,” he added.
The change intends to reflect the firm’s dedication to upholding its status and delivering the signature experience associated with the Address Hotels + Resorts brand.
Emaar plan to ‘expand’ Dubai Mall
Last week, Arabian Business reported that Alabbar revealed the multinational real estate development company is “planning to renew Dubai Mall, and expand it, as well as change it.”
“We must take care of this mall, as one takes care of their small child,” Alabbar said in the video.