Posted inTravel & Hospitality

Hotel group launched Personal Hotelier service

Customer service initiative comes as Mideast hotels face up to challenging 2009.

InterContinental Hotels Group (IHG) has launched a new Personal Hotelier service across the Crowne Plaza estate in the Middle East and Africa.

Guests staying in Club rooms or on the Crowne Club floor can now enjoy the undivided attention of a hotelier dedicated to catering to their every need.

Crowne Plaza Personal Hotelier is an initiative that provides guests one point of contact, one face, one name and one telephone number to call prior to and  during their stay at the hotel.

The move comes as industry experts predict a tough 2009 for hoteliers across the Gulf region.

The exclusive service, hotel chiefs say, is designed to alleviate the stress of corporate travel, allowing the guest more time and space to think, resulting in making their business trips more efficient and effective.

Haitham Mattar, director of marketing Middle East and Africa, said: “Most of our guests are frequent business travellers. While they tend to enjoy travel, it can be exhausting and hectic so we decided to introduce a service to help them get the most of their time with us.”

From the moment a booking for a Club room is made, a member of the Personal Hotelier team will be assigned to the guest, contact them to introduce themselves and then offer them any assistance if required.

A personal hotelier can help guests with everything for business needs, such as updating a presentation, printing documents, making reservations at a restaurant or spa and even personal shopping.

The pilot programme, conducted at Crowne Plaza Dubai Festival City, received a positive response with 95 percent surveyed rating the service excellent for efficiency and usefulness.

Follow us on

For all the latest business news from the UAE and Gulf countries, follow us on Twitter and LinkedIn, like us on Facebook and subscribe to our YouTube page, which is updated daily.