Nissan Middle East says Patrol sales peak in 2012

Japanese car maker sees more than 14,000 sales in region for flagship SUV model

Nissan Middle East on Wednesday said 2012 was the best year ever for sales of its Nissan Patrol flagship vehicle.

In total, more than 14,000 Nissan Patrols were sold last year in the region, the Japanese car maker said in a statement.

That represents a 66 percent increase in sales - far outstripping the overall SUV segment's growth of 24 percent - and giving Nissan Patrol a record market share of 22 percent in the Gulf market.

The Nissan Patrol is Nissan's flagship SUV model and enjoys a rich heritage and passionate following in the Middle East that dates back to the 1950s.

Nissan became the first Japanese car manufacturer to establish a regional Middle East headquarters in 1994.

The company's operations now cover over 20 countries across the region making it one of the best represented Japanese automotive brands in the Middle East.

Samir Cherfan, director, Sales & Marketing Nissan Middle East, said: "Nissan Patrol continues to gain market share. Not only it retains the loyal Nissan Patrol fans whose base has been built up over the past 50 years but it also attracts every day new customers.

"We are confident that our flagship SUV for the Middle East will continue to excite our customers and exceed all expectations," Cherfan added.

Related:
Join the Discussion

Disclaimer:The view expressed here by our readers are not necessarily shared by Arabian Business, its employees, sponsors or its advertisers.

Please post responsibly. Commenter Rules

  • No comments yet, be the first!

All comments are subject to approval before appearing

Further reading

Features & Analysis
Saudis tighten their belts for Eid in age of austerity

Saudis tighten their belts for Eid in age of austerity

Gov't cuts, which began late in 2015, are now rippling through...

New Saudi snow city tests kingdom's capacity for fun

New Saudi snow city tests kingdom's capacity for fun

Mixed-gender attraction is a rare opportunity for Saudis of all...

Retail renaissance in Saudi Arabia

Retail renaissance in Saudi Arabia

The largest economy in the GCC is emerging as a lucrative retail...

Most Discussed
sponsoredTracking